Over 500,000 Facebook fans for eXtra

United Electronics Company (eXtra), a fast-growing consumer electronics and home appliance retailer in Saudi Arabia, says its Facebook page (facebook.com/extrastores) has surpassed 500,000 fans.
This achievement makes it the number one Facebook page, in terms of number of fans, in the business/retail category in the Kingdom.
The Facebook page has also reached the fifth position in the region within six months of its launch.
Just six months after it was launched, data compiled by socialwatchlist.com also reveals that eXtra’s Facebook page is ranked among the top 10 Facebook pages in the Kingdom, adding more than two thousand fans every day.
Moreover, the eXtra Facebook page has reached unprecedented levels of customer engagement, reflecting the exceptional level of customer interest.
Ahmed Fayed, marketing director, eXtra, said: “The phenomenal performance of the eXtra Facebook page in a short time period reflects the strong credibility and popularity eXtra brand enjoys within the Saudi consumers. “
He added: “We have aimed for our social media platform to become the ultimate digital reference for technology and electronics in the Saudi market. Hence our page is a very engaging one, aiming to put the customer in the driving seat through ongoing engagement and information exchange.”
Fayed said: “Our page is not another advertising vehicle but rather a technology partner, and this is the key reason for our quick online success.”
In addition, eXtra has launched its Twitter account, reaching 82,000 plus followers within four months of its launch.
This has positioned eXtra as the number one consumer electronics retail Twitter account in Saudi in terms of number of followers.
This is the second key pillar in completing our social media platform.
eXtra was recently named as one of “The Top 200 Companies in the GCC” by Forbes Middle East. It was also ranked as one of the Top 5 Services companies in the Kingdom.