Chevrolet dealers sold a total of 6,031 vehicles in the Middle East in April boosted by sales of the brand’s passenger cars, which surged 47 percent year-on-year. Total sales rose 12 percent as dealers recorded their best April retail month since 2008.
Dealers across the region sold 2,692 passenger cars as sales of the new Malibu increased to 733 in April from 65 in the same month last year. Since its launch in May last year, dealers have sold 9,734 eighth generation Malibus across the region.
Chevrolet retail sales, representing those to individual customers, rose 11 percent year-on-year to 3,600 vehicles, while fleet sales jumped 14 percent to 2,431 units.
The GCC was the main driver behind Chevrolet sales in the Middle East. Sales in Saudi Arabia, Chevrolet’s biggest market in the region, jumped 24 percent to 3,906 vehicles. In the UAE, figures soared 47 percent while in Qatar they rose 60 percent.
Year-to-date, total Chevrolet sales in the Middle East are up 7 percent at 22,817 vehicles with sales of Chevrolet passenger cars up 24 percent compared to the same period last year, at 9,808.
"The Chevrolet brand recorded another excellent sales month in April in the region and continues to go from strength to strength. The launch of the 2014 Chevrolet Impala in the Middle East later this month will further strengthen Chevrolet’s line up," said John Stadwick, president and MD, General Motors Middle East.
The 2014 Impala, the brand’s new flagship full-size sedan, will go on sale in June.
"The performance of the new Malibu has been outstanding since its launch last year, while April was another record month for the Tahoe," added Stadwick.
Chevrolet dealers report best April retail month since 2008
Chevrolet dealers report best April retail month since 2008










