Bank AlJazira to kick off new sports marketing campaign

Updated 28 November 2013

Bank AlJazira to kick off new sports marketing campaign

As part of its ongoing commitment to support Saudi sports, Bank AlJazira is geared up to kick off its new sports marketing campaign “support with passion,” which will be launched on Sunday (Dec. 1).
Through this campaign, Bank AlJazira will reveal the new set of club-themed credit cards that will carry colors and logos of 7 Saudi football clubs, which has the widest fan base, for the first time in the Kingdom. This credit card will give the fans of Saudi football clubs a practical tool to express their passion and support for the club they admire in a very convenient and yet unique way.
Support with passion is a new and one-of-a-kind sports marketing initiative set to underscore the responsible approach of Bank AlJazira toward the development and support of Saudi football, which is by far the most popular sport in the Kingdom and worldwide. The new campaign from Bank AlJazira will feature Al-Fateh, Al-Shabab, Al-Nasr, Al-Ahli, Al-Ettifaq, Al-Ittihad and Al-Wehda clubs, all representing top division football teams of Saudi Arabia.
“Through ‘support with passion' campaign, we aim to support and further promote Saudi football,” Khalid Al-Othman, senior vice president and head of the retail banking group at Bank AlJazira, said.
“The campaign is the first of its kind and it will bring new ideas to life in supporting Saudi sports by providing means for Saudi fans to express their passion, support, and fulfill their sense of belonging to the club they admire most. Fans now can browse various sets of designs for each card and guess the final approved card design that will be used in their own club-themed credit card from Bank AlJazira, with the opportunity to get incentives rewards and attractive awards in addition to star-related and club-official items,” he added.

Zain KSA wins Best 5G Infrastructure Deployment award

Updated 12 December 2019

Zain KSA wins Best 5G Infrastructure Deployment award

RIYADH: Zain KSA has been awarded the Best 5G Infrastructure Deployment title during Telecom Review Leaders’ Summit that took place in Dubai on Tuesday, December 10, 2019. Over 600 attendee’s ICT companies from more than 23 countries worldwide participated in the 13th edition of the event which focused on the main trends in the ICT sector, namely: 5G network, cyber security, data traffic and digitalization.

Commenting on the new accolade, Chief Technology Officer Eng. AbdulRahman bin Hamad Al-Mufadda at Zain KSA, “the Best Infrastructure Deployment award reaffirms Zain’s role in being a digital lifestyle provider. He emphasized Zain KSA’s role in assisting the development and transformation the Kingdom is witnessing, mainly in terms of enabling and unlocking opportunities for people by creating a sophisticated infrastructure in line with the Kingdom’s digital transformation."

Al-Mufadda added that Zain KSA is continuously enhancing its services and enabling its customers with a new lifestyle to benefit from ultramodern technology by rapidly upgrading its offerings and adapting to the latest advancements in the sector.

Zain KSA has recently announced the completion of its first phase of its 5G network with a wide coverage encompassing 27 cities across the Kingdom through 2,600 towers. At the time of roll-out, the company’s 5G network was the 3rd largest globally and the first in the Middle East, Africa, and Europe.

The 5G network boasts a speed 10 times faster than its predecessor, supporting impressive uploading and downloading rates that will make for an exceptional user experience. The higher capacity of the 5G network, as compared to that of the 4G, will enable more devices to connect to one telecom tower simultaneously without interfering with the user experience. And the low latency where subscribers can enjoy fast response during their internet usage.

As the largest ICT industry event, the Telecom Review Leaders’ Summit offers ICT players and experts from all over the globe the opportunity to connect and share the latest innovations in the industry. Additionally, the conference features in-depth panel discussions and a demo area where participating companies can showcase their cutting-edge solutions. The Telecom Review Awards recognize industry leaders for their efficiency and their efforts in promoting the telecom and ICT sector globally.

About Zain KSA:
It is a leading digital service provider in the Kingdom founded in 2008. It offers many services including telecom services, 5G network, digital payment services, cloud computing, IoT solutions, fiber internet services, drones, and many others.

For more information, please contact:

Salman AlHarbi - Corporate Communication Senior Manager - Cell: +966592443093- [email protected]