Designer Ali Xeeshan teams up with UN Women to challenge child marriage in Pakistan

The image of this young girl was a shock to the system and went viral on social media. (Photo courtesy: UN Women)
Updated 17 December 2017

Designer Ali Xeeshan teams up with UN Women to challenge child marriage in Pakistan

ISLAMABAD: At this year’s Pantene Bridal Couture Week, the king of putting on a show, Ali Xeeshan, used his platform to shine a spotlight on the epidemic of child marriages in Pakistan.
Hand in hand with UN Women, Ali’s finale had a young, school-aged girl dressed in a school uniform outfitted with bridal trappings, like borders and embroidery, walk the ramp. Adorned in the traditional jewels that, for generations, have marked one as a bride and with henna-painted hands, the image of this young girl was a shock to the system and went viral on social media.
Last year, Ali used his platform at bridal week to highlight the issue of forced marriage in Pakistan. This year, the tackling of the issue comes from the lack of improvement in the circumstances surrounding child marriage in Pakistan, even when there are countless organizations and groups fighting to change laws regarding it.
According to the UN Women’s official press release on the collaboration, Pakistan’s Child Marriage Restraint Act (CMRA) sets the legal age of marriage as 16 for women and 18 for men, but it is still estimated that more than 20 percent of women are married off before the age of 18 and three percent overall do not even cross the age of 15 before they get married. There have been efforts to increase the legal age of marriage from 16 to 18 for women across the nation, but this has faced criticism and resistance.
Jamshed Kazi, country representative for UN Women Pakistan, said: “It’s astounding how women aren’t allowed to drive or vote before the age of 18 and at the same time, they’re forced into this lifelong commitment way before they reach that age.”
The show was followed up by UN Women’s website directing people to head to www.thebridaluniform.com and urging those stopping by to learn more and sign a petition urging Pakistan’s Parliament to push the issue and have the marriage age for women to be upped to 18.
Proceeds from Ali Xeeshan’s collection will be donated to Pirbhat Women’s Development Society and Sujag Sansar, organizations striving to end violence against women and working against child marriages in Pakistan.


Dubai-based label keeps ‘Frozen 2’ star warm in NYC

Kristen Bell is currently in the midst of a whirlwind promotion tour for her forthcoming film, ‘Frozen 2.’ Getty Images
Updated 13 November 2019

Dubai-based label keeps ‘Frozen 2’ star warm in NYC

  • On Tuesday, Kristen Bell was photographed wearing a bold jacket from Dubai-based label Bouguessa
  • The look was one of three chic outfits that the actress donned that day

DUBAI: Kristen Bell is currently in the midst of a whirlwind promotion tour for her forthcoming film, “Frozen 2,” and has been serving look after look while doing so.

On Tuesday, the US actress was all smiles while she was out and about in New York for her press rounds wearing not one, but three chic ensembles. Among them was a two-tone coat from Dubai-based Algerian designer Bouguessa. 

Bell began her jam-packed day with an appearance at “Good Morning America” and for the occasion wore a bold, half-baby-blue-half-plum jacket that was plucked from the label’s Fall 2020 winter collection. She accessorized the outerwear, which has also been sported by reality star Kourtney Kardashian in recent weeks, with knee-length, crocodile-skin boots and oversized sunglasses. 

The actress wore a coat by Dubai-based label Bouguessa for a TV appearance in New York. Getty Images

The 39-year-old then switched into a burgundy trench coat paired with a coordinating sweater and stiletto boots. Meanwhile, the Broadway star was photographed sauntering out of “Good Morning America” (GMA)wearing a head-to-toe maroon look and a lilac coat slung over her shoulders.

During her appearance at GMA with co-star Idina Menzel, Bell and her on-screen sister shared some details about the hotly-anticipated “Frozen 2.” The actresses, who play Anna and Elsa in the cult Disney film, revealed that they felt they were in “really good hands” for the Disney’s first-ever musical sequel. 

Bell also spoke about a new show she is producing and hosting for Disney+. Entitled “Encore!”, the new series will invite former High School Musical castmates to perform their original musical in just six days. 

“It’s incredible, and I will say I’ve been proud of a lot of work I’ve done — I don’t know that I’ve done anything that makes me this proud,” Bell said, adding that it’s, “so heartfelt.”

Meanwhile, Bouguessa, which was founded by Faiza Bouguessa, is known for its modern abayas and stylish overlays.   The Dubai-based label has found fans in many A-list celebrities, including Indian actresses Priyanka Chopra and Sonam Kapoor. And who can forget the emerald, velvet robe Beyonce donned back in 2017? 

Born and raised in France to Algerian parents, the designer initially moved to Dubai as a flight attendant for Emirates before transforming her passion for fashion design from a hobby and to a full-fledged career. Having learnt to sew and knit from her seamstress grandmother at a young age, Bouguessa lent her skills to numerous internships at fashion houses before launching her eponymous ready-to-wear label in 2014.