China’s love affair with oak a mixed blessing for France

Chinese demand for oak products has boosted exports — and prices — from French producers. (Reuters)
Updated 08 June 2018

China’s love affair with oak a mixed blessing for France

  • Chinese demand pushes up oak log prices
  • French oak producers flourish, sawmills suffer

PARIS: Times are good for oak tree growers in France.

Exports of oak logs have soared and so have prices, largely because of demand from China. Beijing banned commercial timber harvests last year and Chinese millennials have developed a taste for high-quality wooden floors and furniture from Europe.

But boom for France’s exporters could mean bust for some of the country’s 550 sawmills.

French oak producers have traditionally sold oak logs to the mills, which then cut them into lumber for making products ranging from floors and furniture to coffins and wine barrels.

But now, private forest owners have started selling logs directly to Chinese buyers because they are ready to pay higher prices and do the processing themselves.
This has left many French sawmills short of wood to process and struggling to fulfill orders.

“The problem is that oak has never been as expensive in France and we, the processors, have never had as little of it,” David Chavot, head of the Margaritelli Fontaines sawmill, said at the mill in eastern France.

Sawmills with big stocks of oak are safe for now but will face problems buying new stock because they cannot afford the higher prices, said Nicolas Douzain-Didier, head of France’s National Forest Association (FNB).

Smaller ones will lose customers and shed jobs, he said.

“The most fragile will go under, one after another,” Douzain-Didier told Reuters.

About 26,000 jobs are directly linked to the oak industry in France, the world’s third largest producer. By late March, about 80 percent of French sawmills had 30 percent less stock than they needed to fulfill orders.

Any job losses would be politically awkward for President Emmanuel Macron, who has made reducing unemployment a priority. The sawmill producers have appealed to him for help but a crisis meeting organized by France’s farm minister with producers and sawmill bosses in March failed to secure a compromise.

France has tried to regulate the industry by imposing an “EU label” on logs coming from public forests, meaning they must be processed in the European Union. But French sawmills say there are ways to bypass the EU label system and want a similar label applied to privately owned forests, which account for nearly 80 percent of wooded areas in France.

For oak growers, who usually cut trees when they are from 100 to 150 years old, the price rise is a welcome rebound after a sharp fall in the late 2000s caused by low demand.
“They (the sawmills) need to live but so do we,” said Antoine d’Amecourt, who led the private forest owners who attended the March meeting with farm minister Stéphane Travert.

“Owners prefer the wood to be processed in France but they need to regenerate forests for the next generations,” he said, explaining it made little difference where the oak is processed.

China is the world’s largest timber importer and its needs are growing, according to Chinese officials.

To meet the booming demand, Chinese manufacturers have had to buy oak abroad since commercial timber harvests were banned to protect natural forests after decades of over-cutting.

In Foshan, a furniture trading hub in China’s Guangdong province, traders say demand is propped up by young and affluent people who like European interior design.
Almost 90 percent of solid composite wooden floors in China are now made of oak, a sharp rise from the early 2000s, according to Chinese floor-maker Fudeli Flooring
“At least 70 percent of our customers buying French oak floors are millennials born in the 80s and 90s,” said Chen Deyi, a local dealer for Fudeli Flooring.

At the Louvre, a vast and lavish furniture exhibition center in Foshan, customers can find luxury brands such as Versace and Bentley Home. For many, prices are not the biggest concern.

“I don’t have a particular budget in mind but I feel prices are okay here,” said newly wed Liu Zhipeng, who works for an insurance company.

Hoping to cash in on the high demand, Hong Kong-based Four Seasons Furniture has launched a French oak furniture collection. A small side table made of French white oak costs 3,680 yuan ($576).

“We just recently started promoting French oak furniture inside China. It used to be more export-focused as appreciation for this type of wood was not as robust,” said Candy Zhu, a sales manager at the Louvre exhibition center.

French oak log exports to China rose 35 percent in the year to January 2018 and now account for 70 percent of all French oak log exports, according to FNB data.
This makes France the second largest supplier of oak logs to China, ahead of Russia and behind the United States. Business is not expected to be affected by the current trade dispute between Washington and Beijing, industry experts say.

Prices for some oak logs have doubled in France since 2009 while the prices of other species, such as beech and pine, have fallen over the same period, according to FNB data.

Huawei's third-quarter revenue jumps 27% as smartphone sales surge

Updated 16 October 2019

Huawei's third-quarter revenue jumps 27% as smartphone sales surge

  • American companies, significantly disrupting its ability to source key parts
  • Huawei was all but banned by the United States in May from doing business with American companies

SHENZHEN, SHANGHAI: Huawei Technologies Co. Ltd’s third-quarter revenue jumped 27%, driven by a surge in shipments of smartphones launched before a trade blacklisting by the United States expected to hammer its business.
Huawei, the world’s biggest maker of telecom network equipment and the No. 2 manufacturer of smartphones, was all but banned by the United States in May from doing business with American companies, significantly disrupting its ability to source key parts.
The company has been granted a reprieve until November, meaning it will lose access to some technology next month. Huawei has so far mainly sold smartphones that were launched before the ban.
Its newest Mate 30 smartphone — which lacks access to a licensed version of Google’s Android operating system — started sales last month.
Huawei in August said the curbs would hurt less than initially feared, but could still push its smartphone unit’s revenue lower by about $10 billion this year.
The tech giant did not break down third-quarter figures but said on Wednesday revenue for the first three quarters of the year grew 24.4% to 610.8 billion yuan.
Revenue in the quarter ended Sept. 30 rose to 165.29 billion yuan ($23.28 billion) according to Reuters calculations based on previous statements from Huawei.
“Huawei’s overseas shipments bounced back quickly in the third quarter although they are yet to return to pre-US ban levels,” said Nicole Peng, vice president for mobility at consultancy Canalys.
“The Q3 result is truly impressive given the tremendous pressure the company is facing. But it is worth noting that strong shipments were driven by devices launched pre-US ban, and the long-term outlook is still dim,” she added.
The company said it has shipped 185 million smartphones so far this year. Based on the company’s previous statements and estimates from market research firm Strategy Analytics, that indicates a 29% surge in third-quarter smartphone shipments.
Still, growth in the third quarter slowed from the 39% increase the company reported in the first quarter. Huawei did not break out figures for the second quarter either, but has said revenue rose 23.2% in the first half of the year.
“Our continued strong performance in Q3 shows our customers’ trust in Huawei, our technology and services, despite the actions and unfounded allegations against us by some national governments,” Huawei spokesman Joe Kelly told Reuters.
The US government alleges Huawei is a national security risk as its equipment could be used by Beijing to spy. Huawei has repeatedly denied its products pose a security threat.
The company, which is now trying to reduce its reliance on foreign technology, said last month that it has started making 5G base stations without US components.
It is also developing its own mobile operating system as the curbs cut its access to Google’s Android operating system, though analysts are skeptical that Huawei’s Harmony system is yet a viable alternative.
Still, promotions and patriotic purchases have driven Huawei’s smartphone sales in China — surging by a nearly a third compared to a record high in the June quarter — helping it more than offset a shipments slump in the global market.