Google eases job search in Arab world

Google recently launched Maharat min Google, a digital skills training program for Arabic speakers.
Updated 11 September 2018

Google eases job search in Arab world

Google has announced the launch of a new feature on its Search homepage and app that allows people to look for jobs available right on the main Search results page.

Starting Monday, users will find a series of results from across the web on the main Google Search results page, after entering a job-related query in Arabic (example: “marketing jobs in Riyadh”). The results will include details under each job position like salary information, reviews and ratings of the employer as well as different options to apply for a job, or use a location filter to see jobs in the areas that are convenient for the user. 

“Connecting people with the right job opportunities that match their skills and interests is an extension of Google’s mission to organize the world’s information and make it accessible to everyone. 

This new feature on Google Search builds on the great work being done by regional job portals in connecting people with the right career opportunities through aggregating all the opportunities available across several portals, allowing job seekers to better connect with the breadth of opportunities available on the web,” said Tarek Abdalla, Google’s regional head of marketing in the Middle East and North Africa. 

He added: “We are proud of the progress and evolution of Search in the Arab world, with this new feature being the latest in a string of updates we’ve launched to adapt to our users’ needs in the region.” 

Google partnered with 11 local and regional job portals from across the Middle East and North Africa, which include Bayt, WUZZUF, Forasna, Emploitic, Novojob, Rekrute, Jobzella, Wzayef, Akhtaboot, Laimoon, and GulfTalent. 

Omar Tahboub, general manager, Bayt.com: “We are delighted to partner with Google to empower more job seekers to find opportunities from the thousands of jobs available on Bayt.com. Every month, over 4 million people land on our site from Google, in their search for a better career, and searching for a job can highly benefit from a streamlined and distinct experience that begins right on the search results page.”

Ameer Sherif, CEO of BasharSoft, said: “As owner of Egypt’s leading job sites, both WUZZUF and Forasna have always been able to attract users through Google’s organic search. Now, with Google indexing structured job details, we expect that the job search experience would be significantly improved and richer for job seekers.” 

The new feature builds on Maharat min Google, Google’s digital skills building program launched earlier this year to equip Arabic-speakers with the essential skills designed to help their careers and businesses through online courses and certification. 

Google Trends data indicates that there has been a consistent growth in the number of job-related queries conducted in Arabic. The data also indicates that search interest in jobs often spikes in the summer months, as shown by data from 2017. 

In the UAE, jobs in education, nutrition, and travel trended the most in 2017. In Saudi Arabia, civil service, journalism, and the public sector were the highest on the list. 


LuLu to fly 12 students from Kingdom to NASA

Updated 23 January 2020

LuLu to fly 12 students from Kingdom to NASA

LuLu, the largest hypermarket chain in the Middle East, awarded a total of 12 young students of different nationalities from Saudi Arabia, India, Philippines, and Egypt, a chance to visit the NASA center in the US.
LuLu’s back-to-school promotion called “Fly to NASA” was held in partnership with Almarai. The hypermarket hosted a competition last September in search of students who are science and space knowledge enthusiasts to experience and visit the NASA center in Huntsville, Alabama.
Shehim Mohammed, LuLu Hypermarket director of Saudi Arabia, said: “We are glad to finally announce the winners of this innovative campaign, which is a first and the most unique among our activations over the years of operating in the region. Thank you to our partner Almarai for joining hands with us in this exciting promotion. This is the first time that LuLu will lead a great opportunity to children who have the high potential to grow and learn more while having fun through science.”
Winners include: Abrez Hussain, Mohammed Ahmed, Rayyan Abdul Aziz, Naif Saad Altwaim, Osama Al-Harbi, Hugh Matthew, Khalid Abdul Aziz, Munther Mohammed Qasim Abujazar, Ahmad Gahwagy, Ahmed Khalaf, Hamza Ladha and Asif Rijo.
“Fly to NASA” winners will get to enjoy and experience a one-week trip, which will include five days of fun and learning at NASA’s Space Camp. The selection process involved two phases — first was the preliminary online registration, while the final stage featured a live quiz to obtain the top 12 winners. Students aged 9 to 18 years were encouraged to register and join the online activation.
With 185 stores operating worldwide, LuLu is the fastest growing retail chain across 10 countries, which include the GCC, India, Egypt, Indonesia, and Malaysia. Founded in the early 1990s, it has successfully expanded to different parts of the world, garnering more than 1,600,000 shopping patrons everyday.
LuLu is one of the favorite shopping destinations in Saudi Arabia, where it offers a broad selection of international products. It is one of the Middle East’s top employers with its workforce numbering to 50,000.