Go-getter Gigi launches a sportswear line

Gigi Hadid at an event late last year. (AFP)
Updated 05 February 2019

Go-getter Gigi launches a sportswear line

DUBAI: US-Palestinian model Gigi Hadid has unveiled her new athleisure collection with Reebok — complete with a 1980s-inspired color theme, fashionable co-ords and streetstyle sneakers.

On Instagram, Hadid gushed about the new collection, saying it is especially important to her because of her love of sports.

“Designing my first athleisure collection for (Reebok) was everything I’d hoped. Growing up, sports played such a big part in my life, and many of the lessons I learned as an athlete have been true guides for me in my personal and professional life,” she shared.



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Designing my first athleisure collection for @Reebok @ReebokClassics was everything I’d hoped. Growing up, sports played such a big part in my life, and many of the lessons I learned as an athlete have been true guides for me in my personal and professional life. Today, two of my high school volleyball coaches have come across the country to NYC to help me launch this first #REEBOKxGIGI collection with a day on the court. This amazing collision of worlds is the epitome of what this collection means to me and I really hope you love wearing it in and out of the gym. It’s made for play !!!!!!!!!!!! With love. xG (Full collection available tomorrow 2/5 online reebok.co/gigi_collection and in select stores worldwide)

A post shared by Gigi Hadid (@gigihadid) on

“Today, two of my high school volleyball coaches have come across the country to NYC to help me launch this first #REEBOKxGIGI collection with a day on the court. This amazing collision of worlds is the epitome of what this collection means to me and I really hope you love wearing it in and out of the gym.”

She shared a flurry of promotional photos on Instagram, including snaps of herself in active poses — running, jumping and posing up a storm with a lush forest in the background.

The 23-year-old model was spotted wearing her Reebok gear in New York shortly after she posted the announcement on Instagram.

She was seen wearing a pair of he chunky Aztrek Double X Gigi Hadid sneakers along with a simple black t-shirt.

It turns out the Victoria’s Secret beauty was visiting the DREAM Charter School in East Harlem, where she posed in the locker room before sitting down with several schoolchildren to sign apparel from her line.

She then showed off her volleyball skills and was snapped leaping into the air on the court as students looked on from the stands.

“Thank you to my @reebok family and my high school coaches @awexla @carlos.gray9 for a perfect day of play,” she posted on Instagram.

The collection is available online at reebk.co/gigi_collection and in select stores worldwide.


Dubai-based label keeps ‘Frozen 2’ star warm in NYC

Kristen Bell is currently in the midst of a whirlwind promotion tour for her forthcoming film, ‘Frozen 2.’ Getty Images
Updated 13 November 2019

Dubai-based label keeps ‘Frozen 2’ star warm in NYC

  • On Tuesday, Kristen Bell was photographed wearing a bold jacket from Dubai-based label Bouguessa
  • The look was one of three chic outfits that the actress donned that day

DUBAI: Kristen Bell is currently in the midst of a whirlwind promotion tour for her forthcoming film, “Frozen 2,” and has been serving look after look while doing so.

On Tuesday, the US actress was all smiles while she was out and about in New York for her press rounds wearing not one, but three chic ensembles. Among them was a two-tone coat from Dubai-based Algerian designer Bouguessa. 

Bell began her jam-packed day with an appearance at “Good Morning America” and for the occasion wore a bold, half-baby-blue-half-plum jacket that was plucked from the label’s Fall 2020 winter collection. She accessorized the outerwear, which has also been sported by reality star Kourtney Kardashian in recent weeks, with knee-length, crocodile-skin boots and oversized sunglasses. 

The actress wore a coat by Dubai-based label Bouguessa for a TV appearance in New York. Getty Images

The 39-year-old then switched into a burgundy trench coat paired with a coordinating sweater and stiletto boots. Meanwhile, the Broadway star was photographed sauntering out of “Good Morning America” (GMA)wearing a head-to-toe maroon look and a lilac coat slung over her shoulders.

During her appearance at GMA with co-star Idina Menzel, Bell and her on-screen sister shared some details about the hotly-anticipated “Frozen 2.” The actresses, who play Anna and Elsa in the cult Disney film, revealed that they felt they were in “really good hands” for the Disney’s first-ever musical sequel. 

Bell also spoke about a new show she is producing and hosting for Disney+. Entitled “Encore!”, the new series will invite former High School Musical castmates to perform their original musical in just six days. 

“It’s incredible, and I will say I’ve been proud of a lot of work I’ve done — I don’t know that I’ve done anything that makes me this proud,” Bell said, adding that it’s, “so heartfelt.”

Meanwhile, Bouguessa, which was founded by Faiza Bouguessa, is known for its modern abayas and stylish overlays.   The Dubai-based label has found fans in many A-list celebrities, including Indian actresses Priyanka Chopra and Sonam Kapoor. And who can forget the emerald, velvet robe Beyonce donned back in 2017? 

Born and raised in France to Algerian parents, the designer initially moved to Dubai as a flight attendant for Emirates before transforming her passion for fashion design from a hobby and to a full-fledged career. Having learnt to sew and knit from her seamstress grandmother at a young age, Bouguessa lent her skills to numerous internships at fashion houses before launching her eponymous ready-to-wear label in 2014.