Latest Saudi Season offers adrenaline-fueled activities

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Asir region’s mountain slopes will play host to activities such as bungee jumping, zip lines and sling shot rides. (Supplied photo)
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Asir region’s mountain slopes will play host to activities such as bungee jumping, zip lines and sling shot rides. (Supplied photo)
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Asir region’s mountain slopes will play host to activities such as bungee jumping, zip lines and sling shot rides. (Supplied photo)
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Asir region’s mountain slopes will play host to activities such as bungee jumping, zip lines and sling shot rides. (Supplied photo)
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Asir region’s mountain slopes will play host to activities such as bungee jumping, zip lines and sling shot rides. (Supplied photo)
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Asir region’s mountain slopes will play host to activities such as bungee jumping, zip lines and sling shot rides. (Supplied photo)
Updated 28 July 2019

Latest Saudi Season offers adrenaline-fueled activities

  • It will offer authentic cultural, adventurous outdoor experiences, says Al-Soudah Season CEO Al-Madani

RIYADH: An adrenaline-fueled program of activities centered in one of Saudi Arabia’s most naturally stunning regions has been revealed by tourism officials.

Adventure sports, wilderness experiences, music, cultural and arts events will be among the highlights of Al-Soudah Season which kicks off in Asir next month.

As part of the Kingdom’s 11 festival seasons aimed at boosting domestic and international tourism, Al-Soudah Season will seek to redefine the summer experience in the country by bringing together an array of exciting activities in an area known for its natural beauty, ranging from lush forests to breathtaking highlands.

Al-Soudah Season CEO, Husameddin Al-Madani, told Arab News: “It is unique by nature, offering authentic cultural, adventurous outdoor experiences in astonishing landscape and weather that contributes to the development of the Saudi tourism industry.”




Cultural dancers of Asir region. (Supplied photo)

He said the festival was an integral element of the Kingdom’s 2019 Saudi Seasons initiative to transform the country into one of the most important tourist destinations in the world and establish it as a major player in the entertainment, adventure and culture sectors.

Al-Madani added that in line with the Kingdom’s Vision 2030 reform plan, Al-Soudah Season would also help to create jobs for Saudi youth, further developing employment opportunities in the tourism sector.

 

Mountain slopes

For adrenaline junkies the region’s mountain slopes will play host to activities such as bungee jumping, ziplines and slingshot rides, while the Spartan obstacle course challenge will launch the season’s series of races. Held in 40 countries annually, the Spartan Race tests participants of all levels on courses varying in distance and difficulty.

Al-Soudah Season transforms the quintessential summer experience, offering a must-attend set of events and activities in a unique natural setting, and plays a strong role in driving tourism to the region.

Noor Yamani, Al-Soudah Season’s head of communications and marketing

Noor Yamani, Al-Soudah Season’s head of communications and marketing, said: “Al-Soudah Season transforms the quintessential summer experience, offering a must-attend set of events and activities in a unique natural setting, and plays a strong role in driving tourism to the region.

“The program will also include quality new services in Al-Soudah parks, international luxury restaurants, and tours of the city and Abha.”

She added that the festival would include renowned cuisine from around the world, such as authentic Greek food from the Meraki restaurant.




Asir region’s mountain slopes will play host to activities such as bungee jumping, zip lines and sling shot rides. (Supplied photo)

The Flower Man Festival, which will take place during the season, will display the region’s subculture through arts and craft exhibitions, folklore events, and architectural light shows.

The season, set to run throughout August, will also feature various aeronautical and adventure sports activities, such as parachute jumping, in addition to art and entertainment events including performances from the likes of Iraqi singer, composer and songwriter Kadim Al-Sahir, and Emirati singer Ahlam Al-Shamsi.

 


Riyadh Season Boulevard zone opens with spectacular parade

Updated 18 October 2019

Riyadh Season Boulevard zone opens with spectacular parade

  • The Riyadh parade is thought to be the biggest parade in Kingdom to date

RIYADH: More than 1,500 performers and 25 floats took part in a parade and carnival on Thursday night that officially launched Riyadh Season’s Boulevard zone. The crowds that gathered for the fun-packed event were also treated to motorcycle displays, fireworks and other surprises.

The Boulevard lit up at 9 p.m. for the start of the 90-minute event, which featured some of the international artists who will perform as part of Riyadh Season. Afterwards, the zone’s food and drink outlets, outdoor cinema and fountain shows officially opened.

The audience watched the parade, performances and displays from specially constructed stands. Food trucks offered a selection of tasty snacks, and organizers also provided prayer rooms, toilets, first-aid stations and other facilities.



In addition to the opening-night festivities, the Boulevard zone, which covers 400,000 square meters, will host a wide range of entertainment options and activities for all ages, including the outdoor cinema, restaurants, and sports, music and theatrical events. It has three main venues: The 22,000-seat Mohammed Abdu Theater, the 6,000-seat Abu Bakr Salem Theater, and the 2,000-seat Baker Al-Sheddi Theater.

The parade is just one of more than 100 events featuring local, regional and international performers taking place during the Riyadh Season festival, which continues until mid-December at 12 zones across the city: the Boulevard; the Front; Riyadh Car Show; Winter Wonderland; Riyadh Stadiums; the Diplomatic Quarter; Al-Muraba’a; Al-Malaz; Wadi Namar; Nabd Al-Riyadh; Riyadh Safari; and Riyadh Sahara. It has been organized with the support of Turki Al-Sheikh, chairman of the General Entertainment Authority and president of Riyadh Season.

The audience watched the parade from specially built stands. (Supplied)

 

The ambitious 2019 Saudi Seasons initiative, the first of its kind in the region, was launched in February and includes 11 local seasons covering most parts of the Kingdom. Designed to promote the fledgling Saudi entertainment sector and boost tourism, it is attracting some of the biggest names in world entertainment.

The Riyadh parade is thought to be the biggest parade in Kingdom to date. It follows a folklore parade at the Mawtni (My Nation) cultural event in Yanbu to mark Saudi National Day this year, and a parade during the Jeddah Season festivities in the city’s Obhur district.