Haji Husein Alireza & Co. Ltd. (HHA), the sole dealer of Mazda cars in Saudi Arabia, won the “Best Dealer Experience” award for providing outstanding services to its customers, at the PR Arabia National Auto Awards, in cooperation with National Commercial Bank’s Al-Ahli Lease Finance program. The annual awards ceremony was recently held in Jeddah.
The company reiterated that customer satisfaction is always its top priority and the real investment, and claimed that its services are unmatched in the Kingdom.
Ali Hussein Alireza, chief executive of HHA, said winning the “Best Dealer Experience” award in the Saudi automotive market is the culmination of the great efforts and plans set by the company to enhance Mazda customers’ satisfaction. It is a confirmation of the customers’ confidence in what the company offers, he said.
“Therefore, this award will be an additional incentive for us to continue with these plans,” added Alireza.
He said: “After every achievement with the Mazda brand, the responsibility placed upon us at the company doubles in order to maintain this advanced position and provide the best. In this context, we find that the company has increased its efforts in business expansion and is keeping pace with business technologies through smart applications to facilitate services for customers.”
Yousef Xenail Alireza, COO of HHA, received the award during the ceremony. He said: “This has become an annual day for us, and we want to provide a unique experience for our customers from their first visit to Mazda showrooms across the Kingdom until they receive and drive their new car, in addition to the services and follow-up they may need. We work hard all year round, and our employees undergo training courses to continuously qualify them in order to keep improving our services. It is great that customers reward us year after year with this award, which is the best in the world of awards in Saudi Arabia.”
PR Arabia Auto Awards are solely voted for by the public, and aim to recognize the efforts of those working in the automotive industry, and to encourage companies to offer the best service to improve overall customer satisfaction.