Travel platform creates new job opportunities for Egyptian guides

The platform says its locals can tailor activities and give visitors an insider's view on where to go and what to see. (Screengrab)
Updated 21 September 2019

Travel platform creates new job opportunities for Egyptian guides

  • Showaround is a platform that allows travelers to hire locals as personal tour guides

CAIRO: Apps have become increasingly popular in Egypt in recent years, creating new job opportunities and challenging traditional business and marketing channels.

For instance, Uber has around 90,000 monthly active drivers in the country, and Airbnb has grown massively.

Showaround, a platform that allows travelers to hire locals as personal tour guides, has attracted more than 6,300 locals.

“It’s a wave of change. It’s the fourth industrial revolution. Expect more and more apps to change how business is done,” Mohsen Aziz, 41, a software company owner in Cairo, told Arab News.

“Moreover, it opens up the space for new job opportunities and new products and services that were almost impossible to offer previously.”

Aziz said of Showaround: “Regardless of the local guides’ background, they still get recruited by global tourists. Subscribers’ profile picture, write up and service users’ reviews drive demand.”

On the app, men and women, primarily aged 21-35, post interesting pictures that include ancient sites, yoga positions and hiking.

Tour prices range from $3 to $15 per hour, but many locals offer their services for free to gain reviews.

“While I’m happy we’re driving better tourist services through such platforms, I’m concerned that these locals aren’t trained or have enough of a background to be ambassadors for our country to explain thousands of years of history,” said professional tour guide Rasha Hussein.

“Guides should get government licenses to practice. It doesn’t sound fair. We spent years studying and practicing to be eligible.”

Egypt aims to attract 12 million tourists in the fiscal year 2019-20, an 11 percent increase from 2018-19, according to government plans.

The Tourism Ministry recently announced partnerships with six international companies, including CNN and Expedia, to promote tourism through global platforms and modernize marketing mechanisms for Egyptian tourist destinations.

The government aims to increase the number of tourist nights spent in Egypt to 127 million, compared to 113 million in 2018-19.

Egypt’s tourism revenues reached $11.4 billion in 2018, an increase of around 50 percent ($7.6 billion) from 2017, according to figures from the Tourism Ministry.


Afghanistan suffers record 4,300 civilian casualties in three months — UN

Updated 36 min 28 sec ago

Afghanistan suffers record 4,300 civilian casualties in three months — UN

  • The tally was up 42 percent from the same period last year
  • That made it the bloodiest period in the world’s longest-running war since UNAMA began collecting like-for-like figures in 2009

KABUL: A record 4,313 civilians were injured or killed in Afghanistan’s war against the Islamist Taliban between July and September, the United Nations said on Thursday.
The tally was up 42 percent from the same period last year — in a war that ebbs and flows with the seasonal weather — and included more than a thousand deaths, according to data from the UN Assistance Mission in Afghanistan (UNAMA).
That made it the bloodiest period in the world’s longest-running war since UNAMA began collecting like-for-like figures in 2009. It brought the total of casualties for the first nine months of 2019 to over 8,000.
“Civilian casualties at record-high levels clearly show the need for all parties concerned to pay much more attention to protecting the civilian population, including through a review of conduct during combat operations,” said Tadamichi Yamamoto, one of the UN’s top officials in Afghanistan.
Taliban insurgents fighting the US-backed Kabul government control more of Afghanistan than at any time since being ousted from power nearly two decades ago.
They have stepped up a campaign of suicide bombings in recent years as Washington tries to pull its forces out.
Around 62 percent of casualties were caused by what UNAMA called “anti-government elements,” though casualties caused by pro-government forces also rose 26 percent.
UNAMA said on Tuesday that 85 civilians had been killed and more than 370 wounded in violence linked to last month’s election.
The two presidential front-runners have both already claimed victory despite the count being delayed.