Hyundai showcases diversity of model range to Saudi media

Hyundai showcased its complete Saudi Arabia model range to motoring journalists at a special event held in Jeddah.
Updated 17 November 2019

Hyundai showcases diversity of model range to Saudi media

Hyundai has showcased its complete Saudi Arabia model range to motoring journalists at a special “Day with Hyundai” event held in Jeddah. The event highlighted the Korean brand’s recently refreshed SUV lineup as well as popular sedan models.
Organized by Hyundai’s three distributors in Saudi Arabia — Mohammed Yousuf Naghi Motors in Jeddah, Wallan Trading Company in Riyadh, and Almajdouie Motors in Dammam, the “Day with Hyundai” concept allowed journalists to test a wide range of Hyundai vehicles on a route in Jeddah.
“This has been an extremely active year for Hyundai model launches in the region, and the ‘Day with Hyundai’ is an opportunity for journalists to experience our newest product offerings across several segments,” said Mike Song, Hyundai’s head of operations for Africa and the Middle East. “Highlights are the all-new generations of two of our most important models — the Sonata and Palisade.”
Hyundai is among the top-selling brands in Saudi Arabia for sedans and crossover SUVs and is particularly strong in the small car segment.

HIGHLIGHT

Representatives from Hyundai Motor Company Middle East and Africa headquarters were on hand to answer questions on the latest models, was well as to discuss Hyundai plans for the future.

The event included a briefing by Song and a presentation on the new products that arrived in GCC showrooms in 2019. Representatives from Hyundai Motor Company Middle East and Africa headquarters were on hand to answer questions on the latest models, was well as to discuss Hyundai plans for the future.
“Each new generation of Hyundai makes a significant step forward not just for our model range, but also in setting new benchmarks for the market as a whole,” said Song. “Already, customers turn to Hyundai for style as well as value, and we are now leading the introduction of advanced technologies, such as driver assistance and safety functions, into the mass market.”
The motor company is also preparing for another successful year in 2020, with plans for significant model launches from the sedan and SUV lineup.
“Hyundai will continue to pursue ambitious product plans during 2020, investing in new generations of existing models, and expanding our range to appeal to more customers than ever before,” said Song.


Zain KSA celebrates key 5G milestone

Updated 14 December 2019

Zain KSA celebrates key 5G milestone

Zain KSA celebrated the finalization of the first phase of the Middle East’s largest 5G network in a special event on Dec. 8 at the Hilton Riyadh. The ceremony, held under the patronage of Minister of Communications and Information Technology Abdullah bin Amer Al-Sawaha, was attended by Zain KSA Chairman Prince Nayef bin Sultan bin Muhammed bin Saud Al-Kabeer, Governor of Communications and Information Technology Commission Dr. Muhammed bin Saud Al-Tamimi, Deputy Minister of Communications and Information Technology Haitham bin Abdulrahman Al-Ohali, and Zain KSA CEO Sultan bin Abdul Aziz Al-Deghaither, along with other dignitaries in the ICT sector.

Prince Nayef said: “Zain KSA’s achievement accompanies the speedy development and innovative services of the digital revolution that the world around us is witnessing. This achievement is significant in its timing, as it coincides with the rapid rise of the Kingdom’s ranking in several prestigious international reports, specifically in the ICT sector. Another aspect that makes this achievement noteworthy is its size, as it offers the broadest coverage of the 5G network, which has positioned the Kingdom as the first in the Middle East, Europe and Africa.”

Prince Nayef pointed out the concurrence of Zain KSA’s accomplishment with the Kingdom’s growing pivotal role at the global economic level, and in becoming the first Arab country to preside over the G20 summit. He affirmed Zain’s commitment to keeping pace with the Kingdom’s economic ambitions in line with its position in employing young national talent. He said the Saudization rate in the company has reached 86 percent, with young Saudis assuming 92 percent of leadership positions.

CEO Al-Deghaither said through its completion of the first phase of the 5G network, Zain KSA confirms its commitment to becoming a key player in the ICT sector. “Zain KSA has made several significant achievements since its inception. Today, we proudly announce that the company has the widest 5G network coverage in the Kingdom and the region.” 

He added that the 5G technology will lead the Kingdom toward a new world with its substantial technologies and capabilities, which will be evident in various sectors through the Internet of Things and the business sector, in addition to other daily functions that will make customer experience easier and more effective.”

Al-Deghaither said that this step comes at a time when Zain KSA is witnessing its best operational performance by reaching the highest profit over the past two years, with SR380 million ($101.3 million) during the first nine months of 2019, and a total of SR332 million for 2018.

With the completion of the first phase of the 5G network, Zain KSA is now offering a range of packages of 5G services for individuals and businesses through a network of 2,600 towers distributed across 27 cities.