MITEF KSA to mentor entrepreneurs in Riyadh

A workshop held by MITEF encourages male and female entrepreneurs to interact, discuss and participate in programs and competitions that would enrich the entrepreneurship environment in Saudi Arabia.
Updated 25 November 2019

MITEF KSA to mentor entrepreneurs in Riyadh

Within Riyadh Season, the MIT Enterprise Forum (MITEF) Saudi Arabia is preparing to launch a special event for entrepreneurs from Nov. 27 to 30 at the Riyadh Front Mall, and from Dec. 8 to 20 at the Riyadh Boulevard. 

The objective is to create an interactive platform to connect innovative entrepreneurs with top industry experts to coach and help them launch and develop their projects, and to foster the entrepreneurship culture in Saudi Arabia, in partnership with the nonprofit organization Tasamy, which will provide insights and mentorship for social enterprise ventures. 

MITEF aims to attract male and female entrepreneurs, university students and anyone interested in entrepreneurship in the Kingdom. It encourages them to interact, discuss and participate in programs and competitions that would enrich the entrepreneurship environment in Saudi Arabia. 

The event has three zones: The Dream zone for young entrepreneurs who need mentoring and coaching to translate their ideas into real projects; the Start zone for sharing successful startup stories; and the Inspire zone focusing on successful startups that aim to effect a substantial positive impact in society.

“By holding this event, MITEF Saudi Arabia aims to support Saudi youth to develop their ideas into real projects that help drive economic progress, promote the entrepreneurship culture, and inspire innovation across all business sectors within Saudi Arabia in line with Vision 2030. We cordially invite and welcome all entrepreneurs and stakeholders to participate in this week-long event at the Riyadh Front Mall and the Riyadh Boulevard to share ideas and discuss potential projects and opportunities. So, don’t miss it,” said Bayan Abdullah Algamdi, head of entrepreneurship programs at MITEF Saudi.

MITEF, part of MIT Enterprise Forum global network, in collaboration with Bab Rizq Jameel, an initiative of Community Jameel, has announced its fourth annual edition of the Saudi Startup Competition. Registration is open for all Saudi and non-Saudi entrepreneurs from all age-groups and business sectors on the official website of the competition and will continue until Dec. 21. The nine winning teams will be invited to participate in the 13th edition of MITEF Arab Startup Competition and awarded cash prizes totaling more than SR325,000 ($86,660).

MIT Enterprise Forum (MITEF) Saudi Arabia is part of a global network of chapters dedicated to the promotion of entrepreneurship and innovation worldwide. MITEF aims to inform, connect, and coach Saudi entrepreneurs — enabling them to transform ideas into world-changing companies.

Founded in 2015, MITEF aims to celebrate and support all potential startups and entrepreneurs in the Kingdom through the startups competition.


Tire business poised for growth in Saudi Arabia despite COVID-19

Updated 23 September 2020

Tire business poised for growth in Saudi Arabia despite COVID-19

Despite the still raging COVID-19 pandemic, the tire business is poised to come back stronger than before as people become even more reliant on their vehicles to get to their destination while ensuring minimum exposure risk level. This was one of the highlights of the first virtual meetup hosted by Bridgestone Middle East, which expressed optimism about future market prospects in Saudi Arabia post-pandemic with the gradual easing of restrictions and people continuing to observe social distancing as they move around.

During the meeting, Stefano Sanchini, regional managing director for Bridgestone Middle East, and Berna Akinci, head of marketing for Bridgestone Middle East, discussed the economic repercussions of the pandemic on the automotive sector and the tires industry, following the temporary closures of businesses, impacting jobs as well as people staying more at home to avoid getting infected by the virus.

While economic impact has hit the pockets of vehicle owners in the Middle East, Sachini and Akinci emphasized that road safety must not be compromised to save on money when it comes to replacing tires and should be considered as a necessity.

They also took the opportunity to update the participants on the latest trends in the regional market, which has been rapidly catching up with the digitization of almost all sectors, including the emergence of new mobility ecosystems.

During the talk, speakers identified safety as a priority when buying tires. Buyers should consider purchasing only quality tires as it affects the braking distance, the handling, and grip while driving.

The drop in the demand for tires during the height of the lockdown affected sales, however, the trend is moving upwards again as restrictions have eased in some parts of the region. In this regard, Bridgestone has been looking on ways to enrich its brand offerings to add value to customers.

The company further emphasized the importance of going digital for the industry to reach out and meet the needs of its customers, especially in the Middle East, where there is a high rate of usage of digital devices. 

The value of data management as the new fuel for mobility has also been talked about during the meetup.