Rihanna opens hub for TikTok creators 

Rihanna announced the news this week at a Los Angeles launch event for her latest product. (Getty)
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Updated 09 March 2020

Rihanna opens hub for TikTok creators 

  • The Fenty Beauty TikTok house hosts content creators who film TikTok videos using Fenty Beauty products

DUBAI: US superstar and entrepreneur Rihanna is always a step ahead. Her makeup brand, Fenty Beauty, now operates a house where content creators come together to film TikTok videos using Fenty Beauty products.


@fentybeauty

Ayyyy we got @savpalacio as our first ever ##FENTYBEAUTYHOUSE member too!! Let’s goooo

original sound - fentybeauty

Rihanna announced the news this week at a Los Angeles launch event for her latest product. “I just wanted to create a platform for the next wave of content creators,” she said at the party. “I think our generation is the sickest, the illest, the most creative. I can’t do it alone, so to join in with the people who are influencing the world and my community and my generation, this is like a hub.”


@fentybeauty

When @priscillaono comes thru to the ##FENTYBEAUTYHOUSE and our housemates had to flip the switch

Follow Muslim_Poor for a kissy - muslim_poor

The Fenty Beauty TikTok house has already hosted several creators including Makayla, Emmy Combs, and Savannah Palacio — famous for their beauty-related content on the social app — who have already started shooting videos and posting content online.    


British-Moroccan model Nora Attal debuts dramatic hair transformation

Updated 15 August 2020

British-Moroccan model Nora Attal debuts dramatic hair transformation

DUBAI: Moroccan-British model Nora Attal debuted a major new hair color this weekend on Instagram. The 21-year-old appeared in a new photography project in collaboration with designer and artist William Ndatila — perhaps better known by his Instagram handle @williamcult — in which her trademark chocolate tresses were traded in for platinum blonde locks.

In the series of images shared with her 43,000 Instagram followers, Attal can be seen taking a pair of scissors to her peroxide lengths and clutching clumps of freshly-chopped locks in her hands. 

The lockdown project titled “40 days and 40 nights” was photographed by UK-based cinematographer Victor Bastidas. The shoot was accompanied by a minute-long video, directed by Ndatila.

 
 
 
 
 
 
 
 
 
 
 
 
 

40 days and 40 nights a lockdown project by @williamcult @sictor @joshstovell

A post shared by nora (@noraattal) on

The transformative hair color was a dramatic change for Attal, who has maintained a beauty signature since first making her fashion debut in 2017. Unlike many models, Attal isn’t known to switch up her hairstyles, but Attal’s newest look proves she’s certainly up for a bold transformation when fashion calls for it.

It’s likely that the extreme hair transformation is a temporary one thanks to the help of a wig, but whatever the case, Attal’s bleached locks feel like the perfect hair choice for the warmer season.