Saudi singer Tamtam embraces home with new music release

Saudi singer Tamtam embraces home with new music release
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Tamtam's positivity beams, radiating from her personality to her music, which she attributed to her parents. (AN Photo by Mishari AlKhathran)
Saudi singer Tamtam embraces home with new music release
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AlMashtal Creative Incubator created a space for Tamtam to connect back with her hometown and perform her songs live. (AN Photo by Mishari AlKhathran)
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Updated 25 November 2022

Saudi singer Tamtam embraces home with new music release

Saudi singer Tamtam embraces home with new music release
  • Tamtam launches ‘Ismak’ EP in Riyadh
  • Rising star recently collaborated on World Cup anthem

RIYADH: Saudi singer Tamtam launched her latest Extended Play offering titled “Ismak” during an intimate backyard session here recently, and also spoke about her journey as an artist and the inspiration behind her work.

As part of their “Auditorium Session” series, Al-Mashtal Creative Incubator created a space for Tamtam to connect with her hometown and perform her songs on the EP live to fans and friends, accompanied by the sounds of Lambda and B-Element.

“One of my favorite songs from the EP is ‘Repetition,’” Tamtam said. The EP was co-executive produced by Abu Dhabi Music and Arts Foundation.

“I swear this song changed my life. After I wrote it, I would wake up every day and I would say: I’m ready now … I’m so tired of people telling me like, ‘you’re going to be ready tomorrow, you’re going to be ready in two years.’ I’m ready now.” 

It certainly is Tamtam’s time now, having just recently released the 2022 Coca Cola World Cup anthem in collaboration with Egyptian rapper Felukah and Mexican singer Danna Paola, remaking Queen’s 1986 hit “A Kind of Magic.”

She also performed at the annual light festival Noor Riyadh and has an upcoming appearance at Saudi Arabia’s largest music festival MDLBEAST’s Soundstorm.

“When the community knows that there’s going to be XP, a music conference, or Soundstorm, a music festival, they’re gonna feel inspired, and they’re gonna have a goal in their mind. Like, ‘oh, I can play there one day; I want to do this one thing,’” Tamtam told Arab News.

 

 

The singer described having “chills” when the opportunity arose to host a release party in her home country. As the Kingdom embraces opportunities for cultural exchange and economic development, Tamtam urged a greater focus on the importance of local music representation in the region.

“I think that’s so important to not just see it outside of Saudi Arabia or outside of the Middle East. It’s so beautiful that it’s in the country, and (that these music platforms are) happening here,” she said.

Since the artist grew up in a multicultural environment, bridging those cultures came naturally. She described listening to Western music as an escape that she needed from her surroundings.

As her playlist diversified to Britney Spears, Spice Girls, and Fairuz, her eclectic taste manifested in her own sound, as her latest EP uniquely mixes Arabic and English lyrics.

“I loved the lyrics and the beautiful language of the Arabic music and I loved the … (I) don’t know if I should say confidence or the stage presence of the Western side, of the Western artists.

“I wanted to combine the two because I’m influenced by both, so that’s what I’m doing with this EP,” she said.

While becoming a female musician in the Saudi music industry may still be somewhat “taboo,” Tamtam said she has received nothing but “support.” She welcomes collaborations with other artists and hopes to see local creatives on a global stage one day.

“It’s just so beautiful to create together as a community.

“I know there aren’t a lot of female musicians on the main stages now, but I see them, they’re working on their craft, they’re working on their music, and soon they’re gonna be there,” she said.

She attributes her positivity, which she certainly radiates, to her parents.

Deeply personal, her EP examines themes of rising from adversity, finding one’s voice, and embracing confidence on five tracks — “Ismak,” “Run,” “Insak,” “Repetition” and “Liberation.”

“It’s a really beautiful time to be in Saudi Arabia and to be creating art and music and we should all celebrate this moment together. So I’m really grateful to do this, something like this because it’s different than going on stage and doing a big show. This is more intimate and it’s great to celebrate intimately with the community,” she said.

After an insightful chat about her creative process with Elham Ghanimah, Al-Mashtal’s creative labs curator, she performed the set of songs, ending with her favorite “Repetition,” which resonated with the assembled audience.

Prompting members of the audience to pull out their phones and write down something they wanted to achieve, the night ended with Tamtam chanting in unison with them: “I’m ready now.”


Saudi Hajj and Umrah Ministry showcases latest services at LEAP

Saudi Hajj and Umrah Ministry showcases latest services at LEAP
Updated 42 min 17 sec ago

Saudi Hajj and Umrah Ministry showcases latest services at LEAP

Saudi Hajj and Umrah Ministry showcases latest services at LEAP
  • Digital measures to ease travel for visitors, pilgrims Visas allow touring of Kingdom’s cultural, spiritual sites

JEDDAH: The Saudi Ministry of Hajj and Umrah is showcasing its latest services for pilgrims at the LEAP 2023 conference in Riyadh.

This is the second time the ministry is participating in the tech conference, which has been organized by the Ministry of Communications and Information Technology in collaboration with the Saudi Federation for Cybersecurity, Programing, and Drones at the Riyadh Front Exhibition and Conference Center.

The four-day conference will conclude on Thursday.

According to the Hajj and Umrah Ministry, several initiatives have been introduced to ensure pilgrims can have a safe, secure and spiritually fulfilling journey to Makkah and Madinah.

The ministry’s pavilion at LEAP is displaying a number of digital solutions, which visitors can access via an interactive screen.

The ministry recently announced new measures that would allow visitors, with any type of visa, to perform Umrah, with no age restrictions, or the need for female worshippers to have a male guardian.

About 10 days ago, the Kingdom’s Foreign Ministry launched an electronic service that would allow passengers stopping over in the Kingdom to obtain entry visas. This would allow people to perform Umrah, visit the Prophet’s Mosque in Madinah, and tour the country.

The Hajj and Umrah Ministry said the Umrah visa’s validity has been extended from 30 days to 90 days, allowing holders to visit the Kingdom’s spiritual and cultural sites.

Speaking at the Hajj Expo 2023 held in Jeddah, Minister of Hajj and Umrah Tawfiq Al-Rabiah had said the number of people participating in this year’s Hajj would return to pre-pandemic levels.
 


Meta announces metaverse academy in partnership with Tuwaiq Academy at LEAP23

Meta announces metaverse academy in partnership with Tuwaiq Academy at LEAP23
Updated 08 February 2023

Meta announces metaverse academy in partnership with Tuwaiq Academy at LEAP23

Meta announces metaverse academy in partnership with Tuwaiq Academy at LEAP23

RIYADH: Meta has announced the launch of the first metaverse academy in the Middle East and North Africa region, in partnership with Tuwaiq Academy and Simplon, a French digital skills provider, at the second edition of LEAP in Riyadh.

Kojo Boakye, vice president of public policy for Meta in Africa, the Middle East, and Turkiye, told Arab News: “We have announced the launch of the first metaverse academy in this region.

“We think [it] will feed exactly into what this region is doing, sparking the development of the metaverse ecosystem, working with creators and developers, the builders of the metaverse, to ensure it comes to fruition.”

The academy will be based in Riyadh and will aim to support the region’s metaverse ecosystem through training programs.

Boakye added: “We have great hopes for the future, and we believe the academy, in partnership with Tuwaiq and Simplon, will help that.”

Faisal Al-Khamisi, chairman of Tuwaiq Academy, said: “We are thrilled to be a part of this groundbreaking initiative with Meta to establish the first metaverse academy in the MENA region.

“This partnership with Meta allows us to continue this mission and support the growth of the metaverse ecosystem by training and empowering the next generation of metaverse builders and leaders.”

The academy will launch a series of programs from May 1 that will equip students with the necessary skills to pursue a career in the growing metaverse.

Boakye said: “There’s a broad range of training, everything from a short course where you can just learn a little bit more about the metaverse, to a mid-level course that takes four to six weeks, to something in-depth where you can be training for eight to nine months to get the qualifications you need to add impacts to the work that’s being done.

“It’s the vision that we’re seeing in the region here in Saudi Arabia. The plan is to have one programmer for every 100 citizens.

“We are utterly convinced [by the project] when you look at the innovation and the ideas that are coming out from this region.

“We believe that this region and the builders here will affect the global spread and broad adoption of the metaverse, and that’s what we are aiming for.”

Boakye said that Meta had already encouraged developers, aspiring developers, and others interested in the metaverse to sign up for the program online.

He added: “If adoption of the metaverse were to grow in a similar way to the use of mobile technology, after 10 years it would contribute $360 billion, or 6.2 percent, to the GDP in the Middle East, North Africa, and Turkiye.”
 


Saudi Vision 2030 transformation dubbed ‘one of the biggest opportunities in the world right now’

Saudi Vision 2030 transformation dubbed ‘one of the biggest opportunities in the world right now’
Updated 08 February 2023

Saudi Vision 2030 transformation dubbed ‘one of the biggest opportunities in the world right now’

Saudi Vision 2030 transformation dubbed ‘one of the biggest opportunities in the world right now’
  • Careem CEO Mudassir Sheikha tells LEAP bringing “the right talent into the market” can solve existing service and other problems
  • Mahindra Satyam CEO Prakash Gurnani says “India’s 1.4 billion population will benefit” if Saudi Arabia becomes a tech role model

 RIYADH: While the digitalization of an economy is key to its technological advancement, it is also a way to ease daily life and provide jobs and opportunities for the young population.

As explored in several sessions at this year’s LEAP conference, this holds particularly true for Saudi Arabia as part of its Vision 2030 reform agenda.

According to the Saudi General Authority for Statistics, 36.7 percent of the Kingdom’s population is aged between 15 and 34. Due to an acceleration of the digital economy’s growth in the Kingdom, more than 1 million jobs are expected to be created by 2025, with a focus on technology and innovation.

“The transformation that is happening on the back of Vision 2030 is probably one of the biggest opportunities in the world right now,” said Mudassir Sheikha, CEO of Careem, during a panel themed Deep Dive: Unicorns of the World.

“I have been coming here for 15 years now and over the last five years you can see the change each month on the ground. The pace of change is incredible, and we know that when such change is generated at the macro level, it creates opportunity.”

In the second quarter of 2022, the unemployment rate for Saudi Arabia fell to 9.7 percent, fueled by government reforms directed at the labor market, according to data provided by GASTAT.

It is reflected by the participation rate of Saudis in the labor market, which grew by 1.7 percentage points to reach 51.8 percent. The employment-to-population ratio of Saudis also grew by the same amount, reaching 46.8 percent compared to the previous year, according to the GASTAT report.

Environmental and digital security are among the fastest growing fields in Saudi Arabia, according to data released on LinkedIn in January 2023.

Still, as Sheikha underlined, there are still many issues related to services and relevant providers that need to be solved. “This provides additional opportunities for the Saudi workforce,” he added. “There are many problems that still need to be solved. How do you solve those problems? You need to bring the right talent into the market.”

There is no shortage of human capital and talent in the Saudi market, he added. “With hard work and the right tools great things can happen. From my perspective, there’s probably no better place to be right now than in Saudi today,” he said.

FASTFACTS

• Saudi Arabia ranked 2nd in G20 digital competitiveness in the 2021 Digital Riser Report by the European Center for Digital Competitiveness.

• The Kingdom has attracted more than $9 billion in investment in future technologies.

• OECD estimates that 1.1 billion jobs will be radically transformed by technology.

The phrase “digital economy” reflects how the technological revolution is transforming value chains in exponential, revolutionary ways — endowing new opportunities for markets worldwide to generate social and economic change.

“There is a worldwide need for reskilling and upskilling. The OECD estimates that over the next decade 1.1 billion jobs will be radically transformed by technology,” said Chip Paucek, co-founder and CEO of 2U, Inc., a leading US provider of software for universities.

“What is happening right now with AI is a good example of this and we are excited about what is happening here in the Kingdom.”

A panel on the main stage of LEAP, titled “Roadmap to Building a ‘DigitALL’ Economy in the Kingdom & Solving the Talent Conundrum,” included a conversation with Chander Prakash Gurnani, CEO of Mahindra Satyam, and British journalist Adam Boulton, with the talks examining how Saudi Arabia is building an inclusive economy through rapid advancements and investment in technology.

“India’s 1.4 billion population will benefit from the Kingdom becoming a role model in technology,” said Gurnani. “The Kingdom is one of our major focus countries. It’s a beautiful opportunity for us to participate and be part of the growth. When you work backwards, you need people, processes, technology and more importantly, an ecosystem of both products and technology.”

The Kingdom has attracted more than $9 billion in investment in future technologies, including by US giants Microsoft and Oracle, which are building cloud regions in Saudi Arabia, Saudi Minister of Communication and Information Technology Abdullah Al-Swaha told Reuters during LEAP on Monday.

Al-Swaha added that China’s Huawei will also invest $400 million in cloud infrastructure for its services in the Kingdom, as well as create another cloud region in partnership with Saudi Aramco.

The Kingdom has also encouraged the use of AI to achieve Vision 2030 and Smart Government Strategy objectives. The plan is expected to result in the Kingdom’s AI market growing to $135.2 billion by 2030, which is estimated to contribute 12.4 percent to gross domestic product.

As most panelists stressed during the sessions at LEAP, while investment in tech is paramount to advancement in technology and economic growth, what is key is training the younger, eager Saudi labor force and readying them with education and opportunities for the fourth industrial revolution, with the Kingdom increasingly looking to be a center of the new technological age.
 


KAUST develops innovative wastewater treatment in Saudi Arabia

KAUST develops innovative wastewater treatment in Saudi Arabia
Updated 07 February 2023

KAUST develops innovative wastewater treatment in Saudi Arabia

KAUST develops innovative wastewater treatment in Saudi Arabia
  • Universities, industrial partners can work together to solve problems, says VP

JEDDAH: The King Abdullah University of Science and Technology has completed its innovative mobile plant project for wastewater treatment, after five years of research at the university’s water desalination and reuse research center.

The project is a result of the efforts and partnerships between KAUST and the National Water Company.

The technology is the first of its kind in the Kingdom, as it treats wastewater and converts it efficiently into reusable water for areas that are not connected to the central sewage network.

In September last year, KAUST and the Saudi Authority for Industrial Cities and Technology Zones, or MODON, teamed up to tackle wastewater treatment. (Supplied)

It can reduce energy demand by 50 percent, and produce treated water of similar or even better quality than that produced by conventional biological treatment processes.

It is expected that this technology will have a significant impact on underserved areas of the Kingdom by creating new job opportunities that support Saudi youth and offer them the chance to make use of their talents.

HIGHLIGHTS

• The mobile plant treats wastewater and converts it efficiently into reusable water for areas that are not connected to the central sewage network.

• It can reduce energy demand by 50 percent, and produce treated water of similar or even better quality than that produced by conventional biological treatment processes.

Kevin Cullen, vice president of innovation at KAUST said: “Developing a reliable wastewater treatment service is one of the biggest challenges we face today.”

Cullen also pointed out that the ecosystem of deep tech startups at KAUST has become so developed that it has enabled the university to build strong partnerships with the government and established companies, which work together to bring these startups closer to the market.

In September last year, KAUST and the Saudi Authority for Industrial Cities and Technology Zones, or MODON, teamed up to tackle wastewater treatment.

Cullen said: “The relationship between KAUST and MODON is an excellent example of how universities and industrial partners can work together to solve real challenges in our society and in a city like Jeddah where we need to increase wastewater treatment capacity.”

MODON has been piloting a new wastewater bioreactor technology at scale at their industrial city in Jeddah.

During this partnership, Peiying Hong, an associate professor at KAUST, developed a new, zero-energy technology that may hold the key to transforming wastewater sustainability and recycling.

MODON, which operates significant infrastructure throughout the Kingdom for environmental services including wastewater treatment plants, has selected Hong’s technology to pilot on-site at its first industrial city in Jeddah.

Cullen explained: “This technology not only processes wastewater more efficiently using a decentralized treatment model, it can be done in an energy-neutral way providing sustainability for the future.”

 


Massive turnout for LEAP tech conference in Riyadh proves to be a mixed blessing

Massive turnout for LEAP tech conference in Riyadh proves to be a mixed blessing
Updated 08 February 2023

Massive turnout for LEAP tech conference in Riyadh proves to be a mixed blessing

Massive turnout for LEAP tech conference in Riyadh proves to be a mixed blessing
  • For two days in a row, attendees have braved Riyadh’s rush-hour traffic and capacity crowd to gain admission
  • Event has proved a great opportunity for investments, partnerships, meetings and networking with people in tech

RIYADH: Such has been the overwhelming popularity of this year’s LEAP 23, a four-day annual tech conference hosted in the Saudi capital Riyadh, that organizers were forced to close the doors to new attendees on Tuesday after the venue reached maximum capacity. 

Held at the Riyadh International Convention & Exhibition Center, the event’s second edition has seen a massive turnout, as some of the biggest names in the tech world showcase their products and discuss new industry trends.

For two days, students, entrepreneurs and startup owners have braved Riyadh’s rush-hour traffic and large crowds to gain admission — a challenge one attendee described as “a logistical nightmare,” as more than 250,000 registrations were recorded on the first day alone.

Amal Al-Khalid, 24, traveled from the Eastern Province to take part in one of two contests — the Rocket Fuel competition and Alibaba Cloud hackathon — with a SR6 million ($1.5 million) prize pool aimed at rewarding Saudi-based startups and boosting cloud technologies.

“I came with the intention of checking out the competition with my three colleagues as our startup is focused on providing water treatment solutions for domestic use,” she told Arab News on the sidelines of the event.

“Our idea came up as we kept hearing about the problems with the quality at home. I knew it was going to be crowded as many members of our entrepreneurial community spoke of LEAP for months, but I did not expect to see crowds of this kind.”

The Rocket Fuel competition, supported by the National Information Technology Development Program and the Misk Foundation, aims to help new businesses, highlight entrepreneurial projects, and build innovative solutions that address technical challenges.

As many as 90 local startups will compete for a chance to be one of 15 awarded a share of SR4 million, with a top prize of almost SR940,000. The event is a great opportunity as far as investments, partnerships and meetings are concerned, to say nothing of connecting with new people in tech from around the world.

Several young tech entrepreneurs were drawn by the prospect of competing in the contests and the chance to network on the LEAP 23 sidelines. However, the event’s enormous popularity appeared to overwhelm the available facilities.

“User journeys were not planned out correctly,” Ghaliah Al-Sukait, an experience and planning development manager, told Arab News.

“Only the main pathway had ushers organizing the human traffic. All the other pathways were disorganized and not clear. The distribution of booths did not allow for smooth transitions from one space to the other, but rather created even more traffic.

“Given the huge anticipated footfall, there should have been multiple entrances and exits to the space to allow users to move freely. Instead, there was only one main entrance (for regular tickets) and one main exit at the opposite side, forcing users to walk through the entire space within the traffic.

“The exit was positioned far away from the parking, leading users to walk through the parking after an already long walk through the space. This resulted in increased frustration from users.”

Roads to and from the venue were also packed, with attendees spending hours stuck in traffic.

“Having left my house at around 1 p.m., and there was a lot of traffic, it took me over an hour to get there,” one visitor from the US told Arab News.

“It was a mess with the traffic. The venue was large. It’s at least a 2-3 mile walk because it’s so huge and overwhelming, though nice. But there were no legends or maps to tell you where to go. They (the crowd) were just standing there,” she added.

LEAP 23 will run until Feb. 9, and features an exhibitor and convention line-up of transformational talent, a product showcase of advanced and generative technology potential, and a celebrity guest list of billionaire entrepreneurs, business magnates, sporting heroes, and musical icons-turned futurists and financiers.

On Monday, the conference announced more than $9 billion in investments to support future technologies, entrepreneurship, and tech startups to enhance the Kingdom’s position as the largest digital economy in the Middle East and North Africa region.