Strictly Business: Swatch

Author: 
Staff Writer
Publication Date: 
Tue, 2004-10-05 03:00

Alzouman General Trading of Saleh Mohamad Alzouman has introduced a range of Swatch’s Irony Collection for fall-winter 2004. “The collection captures the shifting definitions and elusive expressions of style on the move,” Omar Alsaggaf of Alzouman General Trading said at a presentation held at Le Meridien Hotel on Sunday. Each timepiece tells a different story in the search for new identities. They speak of speed, power and acceleration. They push the limits and test the strength of materials and technologies. They are performance under pressure. They are a wild and lucid ride at the cutting edge. They are about staying sharp and looking good. The range includes the Alta Quota (SVCK4028) that inspires a life above the crowd with a Diaphane Chrono, a blue structured technical synthetic strap with microinserts in gray, frosted plastic case.

The Master Hand (YNS420) is described as a masterpiece of manufacture and the art of fine design with Nabab, a pinstripe white and dark blue contoured fabric strap. Feel the Bite (YGS437G) is claimed to be one that gives the look and feel of a man and his machine with Big, a stainless steel bracelet with square synthetic leather inserts rimmed in steel. Only 3 (YSS178) is available in red, white and black with Lady Lady, a very long narrow three-part contoured leather strap in white, red and black outlined with black stitching.

SPS/Kodak

Samir Photographic Supplies (SPS) has introduced two stylish members to its EasyShare digital photography range - LS743 and LS753 zoom digital cameras. Both cameras are unique in their compact design, superb image, and ease of use to facilitate image capturing and record memories. “We’re proud to reveal the two new cameras that integrate Kodak’s new camera favorites, one touch of the share button people can put pictures into their camera and store them in the digital photo album for later viewing or printing or emailing. Most digital cameras offer either compact design or outstanding picture quality, but not both. With the two cameras, you can guarantee both,” said Saher Al-Hindi. Both digital cameras are equipped with new, professional quality Schneider 2.8 X compact zoom lens and Kodak color science image for outstanding image quality and rich color details, apart from this they are loaded with other smart features including extensive scene and color modes, movie playback capability, multiple sound themes, multimedia card memory expansion slot, the two new models are always ready to snap exceptional images by pressing the shutter button.

Both models are ideal for picture takers who demand a smart, stylish camera that can be taken anywhere, from the beach to the cafe, Al-Hindi said. The two models can be used with the Kodak EasyShare printer dock 6000, which enables people to print waterproof, borderless, real Kodak photos directly from their EasyShare cameras.

Jotun

Jotun Saudia Company’s two-month “Winning colors” campaign ended recently, with winners receiving prizes like home theater systems, video cameras, TV sets, DVD players, mobile phones, Discmans and watches at its mega draw held at the company headquarters in Jeddah.

The promotion also enabled participants to visit Jotun’s multicolor paint centers where they were thrilled to tint tens of thousands of shades. “The campaign was a success, as it attracted a large number of participants and customers,” Jotun’s

Marketing Manager Deepak Pai said. The company has introduced a variety of innovative paints to suit various tastes and choices. “The recently launched Jotun metallic is an example that talks of Jotun’s quality and variety,” he said. The company claims to produce 30 million liters of paint annually and has its strong presence across the region.

Main category: 
Old Categories: