In his new role, Schaeffer will be responsible for the overall sales and representation of Lufthansa across 28 countries and 38 destinations in Southeast Europe, Middle East and Africa. He was previously MD at Miles & More International, GmbH, Lufthansa’s frequent flyer program, from 2005 to March 2012.
The appointment is effective April 1.
Schaeffer succeeds Joachim Steinbach who successfully steered Lufthansa for nine years in his capacity as VP managing the airline’s growth in the region from 2003 and helping to establish Lufthansa as the leading European airline across Southeast Europe, Africa and Middle East markets.
Steinbach now moves to Germany to take up Schaeffer’s previous role as MD for Miles & More International GmbH.
As he handed over the reins, Steinbach said: “We welcome the appointment of Carsten Schaeffer, who brings with him two decades of expertise and an extensive background in the airline industry.”
Born in Busum, Germany, Schaeffer started his career at Lufthansa German Airlines in 1984 as sales coordinator.
“I look forward to my move to the UAE and to being at the helm of Lufthansa German Airlines across 28 markets,” said Schaeffer.
