TIKTOK IN MIDDLE EAST

New study from TikTok shows shifts towards online shopping across Middle East audience

New study from TikTok shows shifts towards online shopping across Middle East audience

  • TikTok commissioned study, covering Saudi Arabia, UAE and Egypt, highlights spending behavior amongst its early tech adopter audience
By Zaira Lakhpatwala ·

TikTok rolls out Safety Ambassadors Program in MENA

TikTok rolls out Safety Ambassadors Program in MENA

By Zaira Lakhpatwala ·

Special Tussle over TikTok keeps Middle East content creators on edge

Tussle over TikTok keeps Middle East content creators on edge

By Jumana Khamis ·