For the second year in a row, Genesis placed first in the J.D. Power 2019 US Initial Quality Study (IQS) among all automotive brands. With a score of 63 problems experienced per 100 vehicles (PP100), Genesis led both the premium segment as well as the industry overall in initial quality.
The IQS, now in its fourth decade, serves as the industry benchmark for new vehicle quality measured at 90 days of ownership.
“We are extremely thrilled to be recognized for highest quality by J.D. Power for two consecutive years — particularly considering we are a relatively young brand,” said Manfred Fitzgerald, executive vice president and global head of the Genesis brand. “This is a testament toward our promise to deliver the most desirable products for our customers. We will continue to hold our products, brand and customer experience to the highest standard in all facets.”
Altar Yilmaz, Genesis general manager for Africa and Middle East, said this reinstates Genesis’ approach to innovating luxury automobiles in parallel with consumers’ needs.
“We believe and trust in our products and services to achieve our vision for mindful innovation and refined performance. Great products will always prevail, which is why Genesis continues to go from strength to strength as a formidable player in the luxury automotive segment,” said Yilmaz.
