Reuters launches news channel on the Amazon News app on Fire TV

The app comes built into the Fire TV experience on all Fire TV streaming media players. (File/Reuters)
The app comes built into the Fire TV experience on all Fire TV streaming media players. (File/Reuters)
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Updated 08 March 2022

Reuters launches news channel on the Amazon News app on Fire TV

The app comes built into the Fire TV experience on all Fire TV streaming media players. (File/Reuters)
  • Reuters launches new video news channel on the Amazon News app

LONDON: Reuters launched on Friday a new video news channel on the Amazon News app that will be available to stream on all Fire TV devices in the US.

Fire TV customers will be able to view Reuters news reports through video segments of two to three-minute clips of each story. Reuters global video coverage will be distributed continuously in 30-minute feeds, updated to reflect the most important stories. 

“Bringing Reuters news to the Amazon News app on Fire TV allows users to tap into Reuters trusted global intelligence to help them to stay informed of the most important news of the day and to make smart decisions in real time,” said Josh London, head of Reuters Professional and chief marketing officer.

“By engaging new audiences across streaming services and other platforms, we’re meeting them on the devices they find most convenient and adding to the billions of users already reached by Reuters every day.”

Amazon’s news app will be available for free on Fire TV and will be supported with advertising. 

The app comes built into the Fire TV experience on all Fire TV streaming media players and smart TVs in the US. 

With customizable features, users can select the news that matters most to them from national and local sources. 


REVIEW: Kwai app

Photo/Supplied
Photo/Supplied
Updated 18 sec ago

REVIEW: Kwai app

Photo/Supplied
  • The app has a live feature that allows users to engage with and converse with their followers, compete against other users and earn money

Kwai is a new social media platform that allows users to share and edit short videos ranging from 15 seconds to five minutes in length.

Find funny short videos, add recordings and videos of your daily life, take part in daily challenges, or look for the best memes and videos.

The app will make it easier for users to raise their profile and appear on trending pages.

Kwai recently signed a deal with many Arab influencers to enhance engagement in the Middle East.

Use the app’s video editor to create your own masterpieces by utilizing your device’s camera, adding music or filters and instantly uploading your video.

The app has a live feature that allows users to engage with and converse with their followers, compete against other users and earn money.

Rules for posting videos help to protect younger viewers, while Kwai concentrates on Arab culture, creating hashtags and challenges suitable for the Arabic audience.

The app, developed by Chinese company Beijing Kuaishou Technology, has been downloaded by 300 million users worldwide.


Cannes Lions 2022: SRMG CEO discusses future of media on Bloomberg expert panel

Cannes Lions 2022: SRMG CEO discusses future of media on Bloomberg expert panel
Updated 26 June 2022

Cannes Lions 2022: SRMG CEO discusses future of media on Bloomberg expert panel

Cannes Lions 2022: SRMG CEO discusses future of media on Bloomberg expert panel
  • The panel explored trends impacting the media ecosystem and audiences around the world, including the metaverse, news gathering and information, data analytics, and technological innovation, among others

CANNES: SRMG CEO Jomana Al-Rashid joined a Bloomberg-hosted expert panel at the Cannes Lions International Festival of Creativity last week to discuss the future of the media.

“We are actively working to anticipate and shape the future of media through more investment in talent, technology, data and analytics, regional and global partnerships, research and studies, mega events and conferences ... and perhaps most importantly, exclusive premium content delivered across all screens, multi-platforms and touchpoints ... all this with the objective to stay relevant and engage audiences in five continents,” Al-Rashid told the panel.

She was joined by Ebony and Jet CEO Michele Ghee, MediaLink CEO Michael Kassan, Bloomberg Media Global Chief Marketing Officer Anne Kawalerski and MNTN President & CEO Mark Douglas.

The panel explored trends impacting the media ecosystem and audiences around the world, including the metaverse, news gathering and information, data analytics, and technological innovation, among others.

“We at SRMG strive to stay ahead of the curve in an ever-evolving media sector, seize business opportunities, face potential challenges and exceed expectations, while continuing to offer added value to shareholders and business partners,” Al-Rashid added.

SRMG, one of the largest media and publishing groups in the Middle East, owns more than 30 major media outlets in the region, including Arab News, Asharq Al-Awsat, Asharq News and Sayidaty.


Impact BBDO and Havas Middle East win big at Cannes Lions 2022

Impact BBDO and Havas Middle East win big at Cannes Lions 2022
Updated 24 June 2022

Impact BBDO and Havas Middle East win big at Cannes Lions 2022

Impact BBDO and Havas Middle East win big at Cannes Lions 2022
  • Leading awards program announces this year’s winners

CANNES: The award winners for this year’s Cannes Lions International Festival of Creativity have been announced.

This year saw 25,464 entries from 87 countries competing to become the global benchmark for excellence in creativity and effectiveness.

“This is always such a pivotal moment for us because the work entered provides a compelling insight into the global creative marketing landscape,” said Simon Cook, the festival’s CEO.

The Middle East region bagged more than 20 awards, including two Grands Prix for the UAE. “The Election Edition,” a campaign by Lebanese newspaper An-Nahar and Dubai-based marketing communications group Impact BBDO, won the highest number of trophies in the region.

The campaign, which won eight awards, including a Grand Prix in the print and publishing category, had “the kind of genius simplicity that we often see in Grand Prix-winning work,” said jury president Natalie Lam, who is Publicis Groupe’s chief creative officer for Asia Pacific, the Middle East and Africa.

“The irony is that it’s a Grand Prix in print and publishing when there was no printing at all — something that shows that the power of an idea can transcend design,” said Dina Richa, the CEO of Impact BBDO.

Havas Middle East Dubai followed closely with seven trophy wins, all for Adidas. The campaign “Liquid Billboard” won a Grand Prix, one gold, two silver and one bronze in the outdoor category as well as a silver trophy in the media category.

The agency also won a silver trophy in the Entertainment Lion for Sports category for Adidas.’ “I’m Possible Billboards” campaign.

Horizon FCB Dubai’s innovative use of a new technology resulted in the campaign “Breakchains with Blockchain” for the Children of Female Prisoners Association, which won three silver trophies in the digital craft, media and creative commerce categories.

In Egypt, thousands of women are sent to prison every year for being unable to repay loans often worth only a few hundred dollars.

Working with global artists, the agency and the association created non-fungible tokens, each designed to tell the story of why a woman was sentenced to prison and priced at the amount it would cost to free them.

Other winners from the region include TBWA\RAAD Dubai for its “Chickenstock” campaign for KFC, which won a silver trophy, the UAE Government Media Office for “The Warm Winter Livestream” campaign, which won a bronze trophy, and VMLY&R Commerce MENA Dubai’s “Twitter Feminine Arabic” campaign for Twitter, which won a silver trophy.

Carla El-Maalouli, head of marketing for Twitter in the MENA region, said the company was honored to be recognized at the festival for a campaign “that captures our ethos of inclusivity.”

“As a company, Twitter is continuously exploring new ideas and projects to ensure the platform is representative of the diverse voices that shape the conversation and the Arabic Feminine language setting is a continuation of our work around inclusive language,” she added.

The special awards of the night included:

Creative Company of the Year (previously Holding Company of the Year): WPP

Network of the Year: Ogilvy

Independent Network of the Year: Serviceplan Group

Agency of the Year: Dentsu Creative, Bengaluru

Independent Agency of the Year: We Believers, Brooklyn, USA

Creative Brand of the Year: Burger King

The Regional Network of the Year for Europe, Middle East and Africa was awarded to Publicis Worldwide.


Netflix lays off 300 employees in cost-cutting drive

Netflix lays off 300 employees in cost-cutting drive
Updated 24 June 2022

Netflix lays off 300 employees in cost-cutting drive

Netflix lays off 300 employees in cost-cutting drive
  • After the subscriber drop in the first quarter, Netflix has forecast even deeper losses for the current period.

LONDON: Netflix Inc. said it laid off 300 employees, or about 4 percent of its workforce, in the second round of job cuts aimed at lowering costs after the streaming giant lost subscribers for the first time in more than a decade.
The move mostly affected its US workforce and came after the company cut 150 jobs last month.
“While we continue to invest significantly in the business, we made these adjustments so that our costs are growing in line with our slower revenue growth,” Netflix said in a statement on Thursday.
The world’s dominant streaming service has come under pressure in recent months as inflation, the war in Ukraine and fierce competition weigh on subscriber growth. After the subscriber drop in the first quarter, Netflix has forecast even deeper losses for the current period.
To arrest that downtrend, the company plans to introduce a cheaper, ad-supported subscription tier for which it is in talks with several companies.


SRMG concludes Cannes Lions outing with talks on digital well-being, and a night of art, NFTs and music

SRMG concludes Cannes Lions outing with talks on digital well-being, and a night of art, NFTs and music
Updated 25 June 2022

SRMG concludes Cannes Lions outing with talks on digital well-being, and a night of art, NFTs and music

SRMG concludes Cannes Lions outing with talks on digital well-being, and a night of art, NFTs and music
  • The importance of digital wellness was a hot topic of discussion at the SRMG Experience at Cannes Lions Festival of Creativity
  • The festival concluded with leading global media players reflecting on innovations in the media industry

CANNES: The Saudi Research and Media Group (SRMG) concluded its participation in the Cannes Lions Festival for International Creativity on Thursday with an impressive night of art and music and panels on digital well-being and connectivity. 

SRMG partnered with the region’s leading music platform, Anghami, to organize a special night called ‘MENA Night’ which was attended by many talents, creators, media experts and award winners of the Festival.

“Celebrating the creative talents who represented the MENA region at the Cannes Lions Festival is a unique opportunity to showcase their incredible talent and innovation to the world,” said Jomana Al-Rashid, CEO of SRMG. 

“At SRMG, we are delighted to host the talents that represented the MENA region at the Cannes Lions Festival, and as one of the most respected and largest media groups in the Middle East, we always, and will continue to, embrace the best and brightest talent from the region and the world.”

Various rising stars from the Middle East attended the event, including Bird Pearson, Lush and Samee’ Lamee’ from Saudi music entertainment company ‘Middle Beast.’

Guests also had an exclusive look at NFT artworks from regional artists and creators including Faisal Al-Khuraiji, Alaa Balkhi, Amr Boughari and Rex Chouk. 

The show was organized by Nuqta, the first collaborative, mobile and web app, which invites the public to post images of Arabic calligraphy and typography as they experience it anywhere.

The media powerhouse hosted a series of interactive panel discussions and a virtual experience in a dedicated pavilion at the festival throughout the week.

Al-Rashid outlined SRMG’s digital transformation strategy and its vision to upgrade from one of the largest and most influential media groups in the MENA region into an integrated global media giant.

In one panel moderated by Haifa Al-Jedea, managing director of SRMG Think, the media group hosted Larissa May, founder and executive director of #HalfTheStory, in conversation with Abdullah Al-Rashid, founder of Sync Summit and director at Ithra.

The panel discussed the importance of raising awareness of the negative impacts of 24/7 connectivity on our health and well-being.

The panelists called on digital platforms to prioritize the digital well-being of young people by incorporating ethical design principles.

May said that the role of #HalfTheStory is to empower the next generation of consumers to “thrive online and in life,” and to set boundaries for their digital use.

“We often don’t step back and notice how our devices have infiltrated our lives — especially those of us who work in the media industry,” she added.

Meanwhile, Abdullah Al-Rashid said that Saudis are among the world’s top users of YouTube, Snapchat and Twitter in some metrics. He asked guests: “The majority of our population are connected all the time and have only ever experienced that way of life. What does that mean for them?”

In another panel, Riad Hamade, director of business news at Asharq Business with Bloomberg, a subsidiary of SRMG, was joined by Rebecca Bezzina, SVP and managing director at R/GA London; Per Pedersen, founder and global creative chairman of by The Network; and Laurent Thevenet, head of creative technology at Publicis Groupe APAC and MEA.

The panel explored how technology is creating new ways to tell stories and disrupt the communications industry.

SRMG, one of the largest media and publishing groups in the Middle East, owns more than 30 major media outlets in the region, including Arab News, Asharq Al-Awsat, Asharq News and Sayidaty.