Refugee resilience: Subul’s innovative social impact strategy

Refugee resilience: Subul’s innovative social impact strategy
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In December, Subul pre-launched its latest service, the Impact Hiring Platform, on which 250 individual accounts are already active. (Supplied)
Refugee resilience: Subul’s innovative social impact strategy
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In December, Subul pre-launched its latest service, the Impact Hiring Platform, on which 250 individual accounts are already active. (Supplied)
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Updated 01 February 2024
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Refugee resilience: Subul’s innovative social impact strategy

Refugee resilience: Subul’s innovative social impact strategy
  • Social enterprise connects those affected by conflict with employment opportunities in digital labor market
  • ‘There’s always this stigma and stereotype about the capability of refugees,’ Syrian founder tells Arab News

AMSTERDAM: The social enterprise Subul connects refugees and conflict-affected individuals with employment opportunities in the digital labor market.

With outsourcing as its business model, its goal is to help them achieve success while meeting the needs of international businesses, Syrian founder Khaled Shaaban, 39, told Arab News.

In December, Subul pre-launched its latest service, the Impact Hiring Platform, on which 250 individual accounts are already active.

It has resulted in three Syrians finding jobs with a Dutch company, and talks are underway with a Danish company to recruit two others. The official online launch of the service is scheduled for Feb. 19.

In his hometown of Jobar, a district in Damascus, Shaaban installed internet satellite devices for hospitals and secured activists’ phones against government surveillance during the Syrian revolution in 2011.

Despite risks to his own safety, the information technology specialist felt driven to take action.

“I began setting up technical telecommunication infrastructure for hospitals, relief groups and media organizations,” he said. “It felt like juggling a part-time job with being a part-time activist.”

Today, residing in the Netherlands, he remains committed to aiding others. In 2020, Shaaban established Subul, meaning “pathway” in Arabic.

He recognizes how individuals affected by the Syrian war struggle to find jobs, facing language barriers, difficulties with online money transfers, and legal obstacles. So he strives to create social impact and unlock new pathways for disadvantaged communities.

“We bridge the gap between the unique talents of refugees and marginalized communities, and the needs of the global tech industry,” Shaaban said.

Shaaban believes that the platform’s online services, such as detecting AI-generated images or remotely monitoring patients in hospitals, offer the ideal solution for his employees. He labels it as a win-win situation for refugees, businesses and societies alike.

The effort has been successful, helping over 700 individuals find a job, not only in Europe but also in Syria, Turkey and Jordan.

Starting his career in the late 1990s as an IT delivery boy, he gained experience and certifications from global tech giants such as Microsoft and Cisco.

During the Syrian revolution, his life took a significant turn. He was forced to help his family escape to Jordan and then went into hiding after being listed as wanted.

In 2013, Shaaban fled Damascus on foot, seeking refuge in Turkey. After reuniting with his family there, separated for over a year, he re-established his IT business, aiming to return to Syria someday.

He quickly realized that it was more important to invest in people instead of infrastructure, so in Istanbul he founded Roia, a non-profit organization teaching IT skills to vulnerable people, with funding from the UK government and the EU.

“I started to think how I can allow people to empower themselves and become resilient,” he said. “There’s always this stigma and stereotype about the capability of refugees. Businesses and individuals look at their vulnerabilities, but we must forget about this picture.”

While Subul primarily focuses its services online and is managed from the Netherlands, it also has an operating facility in Syria where men and women from Lebanon, Iraq and Turkey work together.

Shaaban wants to expand this presence. “I’d love to establish a small India in Syria because one of the main factors that contributed to the growth and development of India was the outsourcing,” he said.

Shaaban aims to demonstrate the viability of his conceptual ecosystem, intending for it to be adopted by businesses and NGOs globally.


Pakistan pushes to forge strategic, economic partnership as Saudi FM visits Islamabad

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Pakistan pushes to forge strategic, economic partnership as Saudi FM visits Islamabad

Pakistan pushes to forge strategic, economic partnership as Saudi FM visits Islamabad

ISLAMABAD: Pakistani top leaders, including the prime minister, president and foreign minister, said on Tuesday the ongoing visit of Saudi Foreign Minister Prince Faisal bin Farhan to Islamabad would help transform a longstanding friendship between the two nations into a strategic and commercial partnership.

Prince Faisal arrived in Pakistan on Monday on a two-day visit aimed at enhancing bilateral economic cooperation and pushing forward previously agreed investment deals. His trip comes a little over a week after Crown Prince Mohammed bin Salman met Prime Minister Shehbaz Sharif in Makkah and reaffirmed the Kingdom’s commitment to expedite investments worth $5 billion.

Pakistan and Saudi Arabia enjoy strong trade, defense and cultural ties. The Kingdom is home to over 2.7 million Pakistani expatriates and the top source of remittances to the cash-strapped South Asian country.

“We aim to transform our traditionally fraternal ties into a strategic and economic partnership,” Foreign Minister Ishaq Dar said as he addressed a Pakistan-Saudi Arabia Investment Conference in Islamabad, held under the umbrella of Pakistan’s Special Investment Facilitation Council, set up last year to oversee all foreign investments. 

“Your investments are not just financial commitments but are crucial in nurturing a deeply valued partnership,” Dar told the visiting dignitary. 

“It is through the SIFC platform that we intend to streamline investment processes while ensuring rapid decision making and efficient handling of investments … The SIFC has a central role in augmenting our infrastructure and streamlining our regulatory frameworks to set the stage for a flourishing investment friendly economic environment.”

Saudi and Pakistani officials pose for a group picture after the Pakistan-Saudi Arabia Investment Conference in Islamabad, Pakistan on April 16, 2024. (@KSAMOFA/X)

Dar said SIFC would ensure that investments were “swift and mutually beneficial, embodying our commitment to facilitating foreign direct investment in Pakistan.”

Pakistan was blessed with fertile agricultural lands, minerals and a large and dynamic population, complemented by a flourishing IT sector and abundant prospects for renewable energy creation, the foreign minister added. 

He said Pakistan’s fertile lands and a vast network of water resources presented numerous investment opportunities in agri-tech and food processing, with the South Asian nation having the potential to become the region’s food basket.

“Our mining sector is marked by untapped potential especially in the expansive Tethyan belt known for its abundant deposits of copper, gold and other valuable minerals,” Dar said. “The strategic advancements in these areas are highlighted by projects such as Riko Diq copper [and gold] project which exemplifies our commitment to leveraging our natural resources for mutual benefit.”

Pakistan Prime Minister Shehbaz Sharif (center) meets Saudi foreign minister Prince Faisal bin Farhan who is leading a high-level delegation in Islamabad, Pakistan on April 16, 2024. (PM Office)

On Sunday, Pakistani state media reported Saudi Arabia was likely to invest $1 billion in the mine project in Pakistan’s southwestern Balochistan province, one of the world’s largest underdeveloped copper-gold areas.

The foreign minister said Pakistan’s goal was to transform the country into a hub of economic activity, and innovation and create an attractive environment for global investors like Saudi Arabia. 

“Investing in Pakistan is not merely a placement of capital. It would actually be instrumental toward forging a partnership that promises mutual prosperity and progress,” he concluded. 

“Your engagement and investment in Pakistan will be handled with utmost respect and institutionalized commitment from our side, ensuring that together we achieve remarkable success.”

MEETINGS WITH PM AND PRESIDENT

Prince Faisal also met Pakistani PM Sharif on Tuesday who said the Saudi official’s visit would herald a new era of strategic and commercial partnerships between the two long-time allies.

“The visit is the beginning of a new era of strategic and commercial partnership between Pakistan and Saudi Arabia,” Sharif was quoted as saying in a statement from his office after he met Prince Faisal. “Pakistan wants to further promote cooperation in the fields of trade and investment between the two countries.”

Pakistan Prime Minister Shehbaz Sharif (right) meets Saudi foreign minister Prince Faisal bin Farhan in Islamabad, Pakistan on April 16, 2024. (PM Office)

The PM said Pakistan was taking steps to promote foreign investment and make partnerships “mutually beneficial” for allies, adding that Islamabad was grateful to the Saudi leadership for increasing investment.

Informing the Saudi delegation about the wide potential of investment in Pakistan, Sharif briefed them about the Special Investment Facilitation Council and measures the body was taking to promote investment. 

Sharif also invited the Saudi crown prince to Islamabad.

“The people of Pakistan are looking forward to the visit of His Highness the Crown Prince Muhammad Bin Salman to Pakistan,” the PM’s office said.

President Asif Ali Zardari and Prince Faisal also met on Tuesday and reiterated the two nations’ resolve to build a strong partnership and promote mutually beneficial economic cooperation.

Zardari said Pakistan was working to transform its long-standing and decades-old relationship with Riyadh into a “long-term strategic and economic partnership.”

Pakistan's President Asif Ali Zardari meets Saudi Arabia's Foreign Minister Prince Faisal bin Farhan in Islamabad, Pakistan on April 16, 2024. (President's Office)

The two sides also discussed regional dynamics and recent developments in the Middle East and called for an immediate and unconditional ceasefire in Gaza and an end to Israeli air and ground offensives there.

INVESTMENT PUSH

In a statement shared with media on Monday, the Pakistan information ministry said the Saudi delegation would consult with Pakistani officials “on the next stages of investment and implementation issues.”

Saudi Arabia’s planned investment in the Reko Diq gold and copper mining project would be discussed during the visit, the ministry said, adding that Riyadh was also interested in investing in agriculture, trade, energy, minerals, IT, transport and other sectors in Pakistan:

“As a result of this visit, Pakistan’s export capacity will increase, joint ventures will be launched and new opportunities will be paved.”

Cash-strapped Pakistan desperately needs to shore up its foreign reserves and signal to the International Monetary Fund (IMF) that it can continue to meet requirements for foreign financing that has been a key demand in previous bailout packages. Pakistan’s finance minister, Muhammad Aurangzeb, is currently in Washington to participate in spring meetings of the International Monetary Fund and World Bank and discuss a new bailout program. The last loan deal expires this month.

Saudi Arabia has often come to cash-strapped Pakistan’s aid in the past, regularly providing it oil on deferred payments and offering direct financial support to help stabilize its economy and shore up its forex reserves.

Last year, however, Saudi Arabia’s finance minister said the Kingdom was changing the way it provides assistance to allies, shifting from previously giving direct grants and deposits unconditionally and moving toward mutually beneficial investment deals backed by internal economic reforms.

The PM said Pakistan was taking steps to promote foreign investment and make partnerships “mutually beneficial” for allies, adding that Islamabad was grateful to the Saudi leadership for increasing investment.

Informing the Saudi delegation about the wide potential of investment in Pakistan, Sharif briefed them about the Special Investment Facilitation Council and measures the body was taking to promote investment. The body was set up last year to oversee all foreign funding.

Sharif also invited the Saudi crown prince to Islamabad.

“The people of Pakistan are looking forward to the visit of His Highness the Crown Prince Muhammad Bin Salman to Pakistan,” the PM’s office said. 


Diriyah Co. CEO appointed UN Tourism ambassador 

Diriyah Co. CEO appointed UN Tourism ambassador 
Updated 56 min 21 sec ago
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Diriyah Co. CEO appointed UN Tourism ambassador 

Diriyah Co. CEO appointed UN Tourism ambassador 

RIYADH: Saudi historical destination developer Diriyah Co.’s CEO, Jerry Inzerillo, has been appointed as a UN Tourism ambassador, joining an elite group including Lionel Messi, Georgio Armani, and Placido Domingo. 

The appointment was made during the global body’s first-ever sustainability week, being held in New York from April 15 to 19, according to a press statement. 

Inzerillo has been honored for his “lifelong commitment” to employing “innovative design and development strategies” that bolster local communities and cultivate new and undiscovered tourism destinations, it added. 

“The UN Tourism is enormously proud to welcome Inzerillo as our newest tourism ambassador. In this new role, he will help to amplify the UN Tourism’s key messages of the ability of tourism to drive change and achieve sustainable growth,” said Secretary-General Zurab Pololikashvili.  

Diriyah is located on the outskirts of the Kingdom’s capital city, Riyadh. At its core is the UNESCO World Heritage Site of At-Turaif, the historic capital of the First Saudi State. 

Upon completion, the Diriyah project will host 100,000 residents, workers, students, and visitors, offering a diverse range of cultural, entertainment, retail, hospitality, educational, and residential spaces. 

Developing tourist destinations like Diriyah is crucial for Saudi Arabia, as the Kingdom pursues economic diversification, in line with the goals outlined in Vision 2030. 

“In the area of tourism, we have the privilege to work in one of the world’s fastest growing sectors that employ 320 million people today and will add a further 100 million within the next decade. But with that privilege comes enormous responsibility to ensure that our developments are innovative, actionable and have real and enduring impact,” said Inzerillo.   

Spearheaded by Inzerillo, Diriyah Co.’s development strategies adhere to the highest international sustainability, preservation, and conservation standards. They aim to support the mobility, health, and well-being of the local community. 

“A key part of our master planning strategy is that our commitment to sustainable practices must also extend beyond the day-to-day operations of Diriyah Co.,” he added.  

In January, Inzerillo told Arab News that Riyadh will be undergoing consistent transformative change “every year” that will allow visitors and residents to feel a palpable difference.  

He added that visitors to the Kingdom’s capital do not need to look forward to 2030 to begin to witness the changes that the tourism sector is undergoing. 

Formerly known as the World Tourism Organization, UN Tourism is a global agency responsible for promoting responsible, sustainable, and universally accessible tourism.

As a leading international organization, it advocates for tourism as a catalyst for economic growth, inclusive development, and environmental sustainability.


Closing Bell: Saudi benchmark index edges down 1.64% to 12,500

Closing Bell: Saudi benchmark index edges down 1.64% to 12,500
Updated 16 April 2024
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Closing Bell: Saudi benchmark index edges down 1.64% to 12,500

Closing Bell: Saudi benchmark index edges down 1.64% to 12,500

RIYADH: Saudi Arabia’s Tadawul All Share Index shed 207.91 points or 1.64 percent on Tuesday to close at 12,500.43.

The total trading turnover of the benchmark index was SR10.22 billion ($2.72 billion), with 42 stocks advancing and 186 declining. 

Nomu, Saudi Arabia’s parallel market, also lost 239.21 points to close at 26,309.38. The MSCI Tadawul Index shed 31.821 points to 1,578.42. 

The best-performing stock was Red Sea International Co. The firm’s share price soared by 10 percent to SR33. 

Other top performers were Etihad Atheeb Telecommunication Co. and Saudi Steel Pipe Co., whose share prices surged by 6.57 percent and 4.59 percent respectively. 

Meanwhile, ACWA Power’s share price hit SR427 on Tuesday, an all-time high since the company’s listing on the main market. However, the company closed its trading at SR417. 

The worst performer of the day was Advanced Petrochemical Co., as its share price dipped by 5.30 percent to SR42.90. 

On the announcements front, United Electronics Co. revealed that its net profit for the first quarter of this year climbed 11 percent to SR93.9 million. 

In a Tadawul statement, the company, also known as eXtra said that the rise in net profit was driven by a 10 percent year on year rise in total revenues. 

Meanwhile, Al-Moammar Information Systems announced that its board of directors has recommended the payment of a cash dividend at 8 percent of capital, or SR0.8 a share for the first quarter of 2024. 

Moreover, the company’s board also recommended a three-year dividend policy until 2026. 

“The policy will be submitted for approval at the upcoming general assembly meeting, the date of which will be announced later. The policy aims to maintain a minimum dividend per share of 50 percent of net profits annually,” said Al-Moammar Information Systems in a statement. 


Saudi companies to attend energy conference in Dubai

Saudi companies to attend energy conference in Dubai
Updated 16 April 2024
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Saudi companies to attend energy conference in Dubai

Saudi companies to attend energy conference in Dubai

RIYADH: Comprehensive knowledge sharing is set to unravel at Dubai’s Middle East Energy conference, with over 17 Saudi companies participating in the event.  

The gathering, hosted at the Dubai World Trade Centre starting April 17, highlights the Middle East and Africa’s most extensive energy event, now in its 49th edition.  

A rescheduling to include an additional day on April 19 follows unexpected adverse weather conditions that led to pushing the event’s opening day from April 16 to April 17. 

This year, the Middle East Energy conference will expand across 14 halls, covering 28,500 sq. meters and will welcome more than 1,500 exhibitors and feature 14 national pavilions, showcasing the breadth of the global energy sector.  

Saudi Arabia is well-represented, with companies like Bahra Advanced Cable Manufacture Co. Ltd., Jeddah Cables Co., and Riyadh Cables Group Co. leading the contingent.  

Other participants include MEMF Electrical Industries Co., Electrical Industries Co., and International Tube & Conduit Co. Ltd. 

The conference will also feature Middle East Specialized Cables Co., Red Sea Cable Co., and United Transformers Electric Co., alongside Al-Haitam for Industries & Economic Development and Asharqiyah Cables Co. for Industry.  

With more than 250 speakers and three high-level strategic conferences, including the leadership summit, technical seminars, and the Intersolar and Electrical Energy Storage Middle East conference, the event promises crucial insights into energy transition, real-world solutions, and emerging challenges in sustainability and cybersecurity.  

These dialogues are key as the sector seeks to transform rapidly to meet global energy demands responsibly. 

Industry experts believe the region plays a significant role in the road to net-zero.  


stc Group top workplace in Saudi Arabia, LinkedIn study finds

stc Group top workplace in Saudi Arabia, LinkedIn study finds
Updated 16 April 2024
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stc Group top workplace in Saudi Arabia, LinkedIn study finds

stc Group top workplace in Saudi Arabia, LinkedIn study finds

RIYADH: Telecommunications major stc Group has been named the best workplace in Saudi Arabia by the professional networking platform LinkedIn. 

According to a press statement, the firm was followed in second place by hospitality giga-project Red Sea Global, with energy giant Saudi Arabian Oil Co., also known as Aramco, ranked third.

Motor vehicle manufacturing company Ceer took fourth place on the list, while ROSHN, backed by the Kingdom’s Public Investment Fund, and Riyad Bank, secured fifth and sixth spots, respectively. 

“LinkedIn top companies is an annual list created by data on its platform, which will help professionals identify the top workplaces to grow their careers. The list uncovers the organizations leading the way in growth and learning opportunities for their employees, equity in the workplace, and strong company culture,” according to the report. 

Business consulting firm Bain & Co. was named the top organization in the UAE, followed by Mastercard and Procter & Gamble. 

“This year’s lists show how companies in the UAE and Saudi Arabia are continuing to grow and expand, which further cements the region’s reputation as a leading business hub,” said Salma Altantawy, senior news editor at LinkedIn. 

She added: “Our research has previously indicated professionals’ appetite for new career moves in 2024, and this list recognizes those employers that can be a top choice for professionals looking to make those moves.” 

Saudi Entertainment Ventures, also known as SEVEN, was named the tenth-top company in Saudi Arabia, an indication of the sector’s growth in the Kingdom. 

“Entertainment companies Miral and Saudi Entertainment Ventures have joined the top 15 companies in the UAE and Saudi Arabia in 2024. Both companies took 10th place in their respective countries, which shows the rise of the entertainment industry across the region,” said LinkedIn in the report. 

According to the survey, a majority of regional professionals are considering switching jobs this year and the UAE has seen a growth in hiring over the last 12 months. 

In February, stc Group revealed that its net profit in 2023 rose 9 percent to SR13.3 billion ($3.55 billion) compared to the previous year. 

In a Tadawul statement, the company revealed that the rise in profit was driven by an SR4.90 billion year-on-year rise in revenues.