Panda runs promotions with live cooking shows

Panda Retail Company conducted a range of promotions offering its customers attractive deals, including food and electronic products related to kitchen at its branches across the Kingdom.
The promotions were organized at all of Panda’s outlets from Feb. 4 to 17.
In addition to the attractive deals and support the period promotions, the retailer also held live cooking shows at its hypermarkets in Riyadh, Jeddah and parts of the Eastern Province.
The objective was to introduce new promotion concepts based on themes to create a festive mood throughout the period.
The festival mainly aimed at educating the customers about different food habits and cooking styles prevailing internationally.
Live cooking lessons and demonstrations by major chefs, insights into various cooking styles and ingredients of different cuisines were among the activities held in the food categories.
Ahmed Omar Manshi, CEO of marketing and development at Panda Company, said: “The promotions were part of our continued plans to create an exciting family environment for our customers and at the same time make their shopping more interesting under one roof.”
The Panda Retail Company is described as one of the biggest companies of the retail sector in the Middle East with 463 branches, including Hyper Panda and Pandati in 41 cities of the Kingdom.