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Special Ford CEO Jim Farley spoke to Arab News about the brand’s future in Saudi Arabia. (AN photo) video

The ‘Porsche of off-road’: Ford CEO Jim Farley unveils vision for global lineup forged in Saudi sands

  • Farley spoke to Arab News about creating a direct engagement between Ford and Dakar
  • He wants customers to feel like they are buying a piece of the world-famous rally with Ford vehicles
By Lama Alhamawi ·
Ford announces Ranger Raptor T1+ will race at Dakar Rally 2024 in Saudi Arabia

Ford announces Ranger Raptor T1+ will race at Dakar Rally 2024 in Saudi Arabia

By Arab News ·
Ford confirms cutting 3,000 jobs as it pushes toward electric

Ford confirms cutting 3,000 jobs as it pushes toward electric

By AFP ·
India In-Focus — Rupee hits record low as shares fall; Air India gets new head; Ford shelves plans for EV exports

India In-Focus — Rupee hits record low as shares fall; Air India gets new head; Ford shelves plans for EV exports

By Nirmal Narayanan ·
Ford doubles down on electric push in Europe

Ford doubles down on electric push in Europe

By Reuters ·
Ford to build a massive EV battery plant in Turkey

Ford to build a massive EV battery plant in Turkey

By ARAB NEWS  ·
Ford Motor ends electric vehicle partnership with Rivian

Ford Motor ends electric vehicle partnership with Rivian

By Arab News ·
Ford, GlobalFoundries partners to offset chip supplies shortage

Ford, GlobalFoundries partners to offset chip supplies shortage

By  ARAB NEWS ·
Electric vehicles to transform industry, says Ford chief

Electric vehicles to transform industry, says Ford chief

By AP ·
Despite risks, auto workers start making medical gear

Despite risks, auto workers start making medical gear

By AP ·
Ford works with 3M, GE in fight against COVID-19

Ford works with 3M, GE in fight against COVID-19

By Arab News ·
United Auto Workers approve new 4-year contract with Ford

United Auto Workers approve new 4-year contract with Ford

By AP ·
Union turns to Ford after GM workers approve new contract

Union turns to Ford after GM workers approve new contract

By AP ·

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