Haagen-Dazs opens flagship café in Jeddah

Updated 10 February 2016

Haagen-Dazs opens flagship café in Jeddah

Haagen-Dazs opened its flagship ice-cream café on the Jeddah Corniche.
Manolis Kontos, MD, General Mills Middle East, Turkey and North Africa (MENAT) and Sub Saharan Africa (SSA), highlighted this as part of the development strategy of the brand in the region and said strong emphasis is being placed on the Saudi market.
The flagship café in Jeddah is described as the largest in the region and will showcase a full range of flavors and creations and in the future will spearhead the roll out of new flavors against a more discerning café experience.
“This new Haagen-Dazs Café will strengthen the iconic ice cream brand's presence in Jeddah, and incorporates the brand's new exclusive and luxurious design." Michela Andrenacci, marketing director, General Mills MENAT said.”
The six Haagen-Dazs cafés in Saudi Arabia join the brand's existing outlets throughout the Middle East, bringing the number of cafés to 40 in total in the Middle East, Turkey and Africa region. This is in conjunction with an ambitious expansion drive in the retail channel too, where the brand was launched in large supermarkets and hypermarkets in the last year in the Kingdom, bringing the experience of Haagen Dazs' flavors closer to customers.
In October 2015, the brand launched the new Real campaign in the region on TV and through various other consumer touch-points. Real ice-cream for refined taste’ helped communicate Haagen Dazs' experience and was a result of a product exclusively crafted using 100 percent fresh milk and 0 percent artificial ingredients.
While future outlets will soon join the Haagen-Dazs Corniche Café, this 230 sqm location in the heart of the Corniche is expected to provide seating for up to 125 people and become the new address in the Kingdom, under the stewardship of its franchisee, Abdulaziz Alothman, chairman of Al-Othman Holding Company.

King Abdullah Port throughput up by 36%

The number of vessels received by the port increased to 911 vessels, a 12 percent increase compared to 820 vessels in 2017.
Updated 21 January 2019

King Abdullah Port throughput up by 36%

The annual throughput of King Abdullah Port increased to 2,301,595 TEUs by the end of 2018, an increase of more than 36 percent compared to 2017. This maintains its position as the second largest port in the Kingdom in terms of container handling. 

Since its inception in the last quarter of 2013 the number of containers handled by the port has reached 7,227,859 TEUs. The port’s management stated that the annual increase in throughput was primarily achieved in conjunction with an 8 percent increase in imports and exports compared to 2017.

King Abdullah Port CEO Rayan Qutub said: “King Abdullah Port constitutes a real success story in public-private sector partnerships in light of the increasingly outstanding figures it achieves year after year. The port has become the leading driver in the maritime shipping and logistics services sector in terms of building knowledge, launching initiatives and supporting various activities in this sector.”

He added: “King Abdullah Port aspires to support the Kingdom’s economic development and enhance its competitiveness by increasing the efficiency of logistics services and supporting trade movement between the Kingdom and the rest of the world in line with Vision 2030. The latter would occur through the provision of state-of-the-art infrastructure and advanced logistics services to become a landmark on the maritime and logistics services map in the Kingdom and the region.”

Referring back to the 2018 results, Qutub said: “We achieved a record 50 percent increase in container handling in the first half of 2018, and we are moving forward with our development plans to provide best practices in the fields of port development and operation as well as supporting logistical services. This will increase the Kingdom’s competitive advantage on the logistics services index, and in turn effectively contribute to achieving the logistical objectives of the Kingdom’s Vision 2030.” 

The results achieved by King Abdullah Port in 2018 include an increase in transshipment volume reaching 1,847,569 TEUs, which is a 44 percent increase compared to 2017. Meanwhile, the number of vessels received by the port increased to 911 vessels, a 12 percent increase compared to 820 vessels in 2017. 

The port features state-of-the-art facilities including 18-meter water berths, which are the deepest in the world, and the world’s largest and most advanced cranes, which employ the latest technology and feature a 65-ton lifting capacity as well as a handling capacity of 25 containers. Such facilities enable the port to serve giant container vessels now and in the future.