Dubai hosts ‘Moving Museum’ in its backyard

Updated 21 March 2013
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Dubai hosts ‘Moving Museum’ in its backyard

The Middle East is emerging as the next favorite destination to hold exquisite art shows from around the world.
One such art project is “The Moving Museum” co-founded by Aya Mousawi and Simon Sakhai in 2011 that debuted at DIFC (Dubai International Financial Center) on Monday. It’s a complete traveling program of contemporary art exhibitions and events in different cities across the world. Evolving the traditional museum model, this new approach responds directly to the changing global nature of the contemporary art world today. Though the concept is quite unique in its own way, what it offers to take in is priceless. Its sole aim is clearly defined leaving no scope for criticism and otherwise.
“We are living in an age where it’s considered highly imperative to share one’s ideas and information at a fast-clip. More or less, it has become our way of life now. Even if our cultural senses are being shaped by this phenomenon, there is no denying that an artwork is still something that one prefers to experience in person to be able to recognize its real worth," Mousawi saids. “We thought this nomadic format will help us to catch up with the times as well as allow us to offer a service that brings not just the ideas but the artworks to people’s doorsteps.”
Keeping its theme close to neutral, the exhibition will have no particular themes as such. Since it’s titled as “Tectonic,” the show will be highlighting the vast changes that contemporary art has undergone through 24 of the world’s most innovative voices known to be well-versed in it. Some of the most popular ones participating are Jeremy Deller, Ali Banisadr, Michael Rakowitz, The Bruce High Quality Foundation, Eddie Peake, Slavs and Tatars, Ryan Gander, and Liz Magic Laser. “
Each work will look different from one another as well as showcase the artists’ ground-breaking styles they are pioneering in the field of contemporary art. Besides, it’s a great opportunity for Dubai to welcome these most urgent international artistic talents whose works have never been exhibited in this city before," Sakhai said. “They all have unbeatable charisma.”
Perhaps, Dubai was on their radar from the start as they were looking for a place in the region where the cosmopolitan cultures intermingle so effortlessly. “We chose Dubai as our first destination because it is emerging as an important hub for cultural dialogue. This city has arguably one of the most progressive and interesting audiences in the Gulf plus boasts a rich and grassroots arts scene. We really wanted to capture this large audience with our various programs like film screenings, seminars, artworks, talks and interventions. In fact, it’s an amalgam of eccentric creativity. Yet, Dubai lacks a contemporary art museum. It doesn’t have a central institution to nurture such ideas. And this is where our initiative can help connect people of the city to a new cultural revolution," explains co-founder Mousawi.
Adding to this, Sakhai said: “Dubai has been a global hotspot for over a decade now attracting the region’s best talents in all sectors. In fact, these young minds are the ones whom we are planning to influence because of their enormous contributions to changing the face of the Middle East.”


Asked whether this show will be Dubai-centric on the whole, Mousawi said, “Each artist is presenting their solo works keeping in mind that what they display conforms to the changing landscape of the city. For this, we have been collaborating with the artists for a year now.”
Let’s take the art work of Michael Rakowitz for instance, who “will be bringing to life one of his favorite creations known as 'Enemy Kitchen' with a different name altogether — Dar Al-Sulh, or Domain of Conciliation. The whole set-up of it revolves around a pop-up restaurant that will serve his grandmother’s cooking recipes at Traffic (a non-profit arts space) which is located in the heart of the industrial area “Al-Quoz.”
The other thing that has everybody guessing is related to its peculiar name “The Moving Museum” which Mousawi justified by saying, “First and foremost, it’s not a traditional museum bound by curatorial opinions. Rather, it’s a moving institution where art evolves and brings together the artists and the audience together to share their thoughts in an equally open space.”
Its message is loud and clear. It aims to reach people far and wide in order to make them understand the importance of contemporary art. “The Moving Museum is a registered not-for-profit organization with social and educational objectives at its core. That’s why we feel strongly that there is an ethical and transparent way of engaging the commercial side of the art world," the organizers said.
For art enthusiasts, it’s a once-in-a lifetime opportunity to buy the works of their most loved artists as their influential works of art have been assigned to go on sale. From here, this mega show will be organized in Venice and London in the upcoming months.


Bella and Donatella star in new Versace campaign

Bella Hadid walking in a Versace show earlier this year. (AFP)
Updated 19 December 2018
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Bella and Donatella star in new Versace campaign

DUBAI: US-Palestinian model Bella Hadid stars in a new ad campaign for Italian fashion house Versace — and it’s interesting to say the least.

The model stars alongside chief designer Donatella Versace in the campaign for the luxury label’s Spring/Summer 2019 women’s collection.

In a video, which Donatella teased on Instagram on Tuesday, the designer can be seen giving Bella a tattoo of the word “Versace,” while Tchaikovsky’s “Swan Lake” music plays to dramatic, almost unnerving, effect. The camera pulls out to show Bella, in a blue mini dress, being inked up by a black-clad Donatella, before the 22-year-old model stares at the camera as it zooms back in.

While the tattoo is almost certainly fake, the model’s dedication to Versace is seemingly quite real — she has walked the runway for the high-end brand on more than one occasion and has featured in a number of adverts for the Italian fashion giant.

The theatrical campaign video is just one part of the push to promote the new collection, with Hadid being joined by the likes of model Irina Shayk and 1990s supermodel Shalom Harlow in a series of photographs.

The collection is marked by bold prints, patchwork and leather and was first unveiled during Milan Fashion Week in September.

In the show, Hadid wore a tight one-shouldered mini dress in yellow leather and matching sneakers.

Some of the prints used in the collection include colored stripes, bright flowers over pinstripes, checks, roses and small flowers mimicking animal prints.

“The style of the Versace woman is so recognizable that it need not be explained. She is not afraid of showing her personality and she is extremely feminine and confident,” read a style note by the fashion house, known for its daring designs.

Close-fitting silhouettes, flared trousers and layered looks feature in the collection that is distinguished by its use of orange, violet and lime colors.

The line also features big boxed bags that echo old-fashioned travel trunks and large PVC shopping bags emblazoned with Versace writing. In terms of footwear, chunky sneakers, college shoes, or square-heeled sandals are currently favored by the fashion house.

The brand with the famed Medusa logo said that her “mystic powers and ever-powerful persona are evident now more than ever,” according to the show notes in September.

Fake snakeskin, flowers, polished leather and layer upon layer, the Versace collection has been hailed as eclectic and refined by AFP.