#Saudi Arabia world’s 2nd most Twitter-happy nation

Updated 26 May 2013
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#Saudi Arabia world’s 2nd most Twitter-happy nation

Saudi Arabia currently ranks second among the world’s fastest growing countries on Twitter, with a 42-percent increase in the number of account holders after Indonesia, which rose to 44 percent, according to GlobalWebIndex’s ‘Stream Social: Quarterly Social Platforms Update.’
“Twitter appeals to the Saudi user. He just wants to say what is on his mind, float an idea, debate and discuss it and jump onto a new subject,” said Bilal Hallab, social business strategist and general manager at the Social Clinic, a social media and business consultancy firm based in Jeddah.
“We see these phenomena in many countries. In the US for example, Twitter is by far more common and preferred than Facebook.”
Hallab adds that the majority of Internet users in Saudi Arabia are Twitter account owners, with three million users. Facebook has more than six million users. “The growth of Twitter over the past eighteen months in the country is phenomenal.”
According to a report released by the Social Clinic in 2012, Saudi Arabia topped the list of Twitter growth penetration throughout all four quarters of 2012, with a growth rate exceeding 3,000 percent versus the global growth rate of 300 percent. “What is more surprising is that Riyadh held 10th position as a city worldwide in terms of tweets per month,” said Hallab.
Riyadh alone accounts for 50 million tweets. Saudi Arabia has the most Arabic tweets among the other Arabic-speaking countries and it accounts for 30 percent of the entire Arabic tweeting population. This makes Arabic one of the top 5 growing languages on Twitter, according to the Social Clinic report. “Twitter allows for short fast live-updates and conversations that spread information at the quickest speed and with the widest reach,” said Manal Assaad, a social media strategist and marketing consultant at the Manalyst. “Facebook has more users than Twitter in Saudi Arabia (5+ million users on Facebook users and 3+ million active Twitter users by the end of 2012), but Twitter is a more open social network that allows users to discover what’s going on around them, follow what others are doing or talking about, and lets them communicate with other users freely even if they don’t know them.”
Assaad said that starting or joining conversations on Twitter with strangers is much easier than on Facebook considering its very public nature.
It is also a more fun and lively source of news that is more accommodating to the nature of the Saudi youth, where important and relevant news come to them instead of them having to look for it.
The largest age group of Twitter users in the Kingdom is the 25-34-year-olds. The second largest group is the 18-24-year-olds.
“From my personal experience, I can say that Twitter can give the youth a great boost in terms of data discovery and knowledge, ideas and value exchange,” said Assaad. “Twitter allows the youth to follow local and international professionals who share their knowledge as well as useful tips and articles in small doses on a frequent basis.”
Assad herself has over 11,000 followers on Twitter.
She added that Twitter is also a great platform for crowdsourcing, where, with just a single tweet, you can reach hundreds — and even thousands — of users who can answer your questions, give you ideas and opinions, solve your problems, or at least spread the word about your needs.
“When used properly and strategically used to build and engage a community, Twitter can help support your business, whether you’re a start-up trying to raise awareness about your brand, or you’re a big brand aiming to support your customers with speed and spot potential customers.”


NASA probe detects likely ‘marsquake’ — an interplanetary first

A life-size model of the spaceship Insight, NASA's first robotic lander dedicated to studying the deep interior of Mars, is shown at Jet Propulsion Laboratory (JPL) in Pasadena, California, U.S. November 26, 2018. (REUTERS)
Updated 24 April 2019
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NASA probe detects likely ‘marsquake’ — an interplanetary first

  • A more distant quake would yield greater information about Mars’ interior because seismic waves would “penetrate deeper into the planet before they come back up to the seismometer,” he said

CALIFORNIA: NASA’s robotic probe InSight has detected and measured what scientists believe to be a “marsquake,” marking the first time a likely seismological tremor has been recorded on another planet, the Jet Propulsion Laboratory in California reported on Tuesday.
The breakthrough came nearly five months after InSight, the first spacecraft designed specifically to study the deep interior of a distant world, touched down on the surface of Mars to begin its two-year seismological mission on the red planet.
The faint rumble characterized by JPL scientists as a likely marsquake, roughly equal to a 2.5 magnitude earthquake, was recorded on April 6 — the lander’s 128th Martian day, or sol.
It was detected by InSight’s French-built seismometer, an instrument sensitive enough to measure a seismic wave just one-half the radius of a hydrogen atom.
“We’ve been collecting background noise up until now, but this first event officially kicks off a new field: Martian seismology,” InSight principal investigator Bruce Banerdt said in a news release.
Scientists are still examining the data to conclusively determine the precise cause of the signal, but the trembling appeared to have originated from inside the planet, as opposed to being caused by forces above the surface, such as wind.
“The high frequency level and broad band is very similar to what we get from a rupture process. So we are very confident that this is a marsquake,” Philippe Lognonné, a geophysics and planetary science professor at University Paris Diderot in France and lead researcher for InSight’s seismometer, said in an email.
Still, a tremor so faint in Southern California would be virtually lost among the dozens of small seismic crackles that occur there every day.
“Our informed guesswork is that this a very small event that’s relatively close, maybe from 50 to 100 kilometers away” from the lander, Banerdt told Reuters by telephone.
A more distant quake would yield greater information about Mars’ interior because seismic waves would “penetrate deeper into the planet before they come back up to the seismometer,” he said.
 
The size and duration of the marsquake also fit the profile of some of the thousands of moonquakes detected on the lunar surface between 1969 and 1977 by seismometers installed there by NASA’s Apollo missions, said Lori Glaze, planetary science division director at NASA headquarters in Washington.
The lunar and Martian surfaces are extremely quiet compared with Earth, which experiences constant low-level seismic noise from oceans and weather as well as quakes that occur along subterranean fault lines created by shifting tectonic plates in the planet’s crust.
Mars and the moon lack tectonic plates. Their seismic activity is instead driven by a cooling and contracting process that causes stress to build up and become strong enough to rupture the crust.
Three other apparent seismic signals were picked up by InSight on March 14, April 10 and April 11 but were even smaller and more ambiguous in origin, leaving scientists less certain they were actual marsquakes.
Lognonné said he expected InSight to eventually detect quakes 50 to 100 times larger than the April 6 tremor.