Flynas launches Global Flight Routes program

Updated 04 February 2014

Flynas launches Global Flight Routes program

Saudi Arabian national carrier flynas Monday announced the launch of its Global Flight Routes program starting from April 2014, with operating flights from Jeddah to Europe, Southeast Asia and North Africa.
The announcement was made at a flynas press conference held on Monday, which is a day ahead of the carrier’s participation at the Jeddah International Travel and Tourism Exhibition at the Convention Centre Hilton Jeddah.
flynas’ Global Flight Routes program will offer regional travelers access to affordable, high-value international air travel to three continents, namely Europe, Asia and Africa. All of flynas’ international flights will operate out of its hub in Jeddah.
The new global destinations include London Gatwick and Manchester in the UK, Paris in France, Kuala Lumpur in Malaysia, Jakarta in Indonesia and Casablanca in Morocco.
“Flynas is expanding its horizons to operate as a truly international carrier with the launch of our Global Flight Routes program. The expansion of our flight routes to cover long-haul destinations in Europe, Asia and Africa is a key element of our strategy to lead the airline into a new chapter of aggressive growth,” said Raja Azmi, CEO, flynas.
“We have made significant recent investments in enhancing our fleet with the acquisition of Airbus A330 aircraft and upgrading our in-flight offering to include a 12-seat Business Class cabin. In addition, we have upgraded to a highly customer-centric model of service for our Economy Class passengers, making high value affordable air travel accessible to all,” Azmi added.
Business Class passengers will be able to enjoy an incredibly comfortable inflight experience with a seat pitch of 60 inch and a reclinable full flat-bed.
Business class passengers will also enjoy comfort-boosting services such as Lounge Access and Fast Track services, complimentary “Comfort Pack, inflight entertainment as well as individual iPad entertainment and newspapers.

Jaguar achieves strong growth in Saudi market

Updated 23 January 2019

Jaguar achieves strong growth in Saudi market

Mohamed Yousuf Naghi Motors (MYNM), the authorized dealer of Jaguar Land Rover in Saudi Arabia, has announced strong growth within the local automotive market during 2018 with sales showing a significant increase compared to 2017.

“Jaguar is one of the most prestigious automotive brands and owning a Jaguar vehicle is highly desirable among motorists worldwide,” said Andre Bonthuys, managing director of Jaguar Land Rover at MYNM. “However, it’s more affordable than most people think, due to competitive pricing, made even more attractive by our new five-year comprehensive service package which enables customers to enjoy worry-free ownership of their Jaguar. With a growing range of products within the Jaguar family, our customers now have a wide variety of sedans, SUVs and sports cars to choose from, all maintain the pure Jaguar DNA.

“Jaguar launched its first SUV, the F-Pace, in 2016, which is still showing a strong presence year after year with continuous sales growth during 2017 and 2018, followed by the 2018 launch of the new compact performance E-Pace designed to appeal to younger families and the Kingdom’s huge youth market.”

Several strategic marketing initiatives also played an important role in increasing familiarity and popularity of the Jaguar brand. Prompted by the announcement of Saudi Arabia issuing driving licenses for women, Jaguar implemented its “Her Car Her Choice” initiative to educate women about Jaguar’s advanced safety factors, superior performance and state-of-the-art entertainment facilities. 

“The combination of beauty, luxury, safety and stylish design has attracted many females to purchase and experience Jaguar vehicles,” the automaker said in a statement.

To further increase brand awareness, in 2018 MYNM implemented a marketing campaign through various media channels, supported by a roadshow which visited the Kingdom’s main cities. The Jaguar Art of Performance Tour demonstrated the capabilities and performance of the leading British brand.

“Looking forward to further success in 2019, Mohamed Yousuf Naghi Motors continues to uphold its commitment to maintain the highest quality in providing its customers with a level of service that exceeds their highest expectations,” the press release said.