GIB launches trial phase of retail banking services

Updated 08 July 2014
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GIB launches trial phase of retail banking services

Gulf International Bank BSC (GIB) has initiated its trial phase for retail banking services to Saudi customers under the meem brandname.
The bank will provide services to the retail banking sector “using a bold and innovative approach focused on technology” and will provide a suite of non-traditional products that are considered a new addition to the Saudi banking sector, which is set to propel the bank into a new era.
In developing its retail services for specific customers, GIB adopted the co-creation concept with a large target customer base using various social media channels over the last three years to contribute to the shaping of meem’s identity, as well as defining the bank’s product offering throughout the establishment phase. This co-creation experience is considered the first of its kind in the banking sector globally.
Meem is a registered trademark and an independent brand, offering a suite of innovative Shariah-compliant non-traditional banking services that are approved by the Saudi Arabian Monetary Agency (SAMA) and target a technophile customer base.
Initially, meem network comprises service centers in the three main cities — Riyadh, Jeddah and Dhahran — and is managed by GIB’s Saudi head office in Dhahran.
Yahya Alyahya, GIB CEO, stated that the launch of "meem" comes in response to the needs of a wide array of customers who want a new breed of banking services.
“By launching meem, we are enabling customers to benefit from a range of banking services that are both simple and flexible by availing effective solutions, which create a smooth and holistic banking experience.”
Gulf International Bank (GIB) offers a range of financial products and services that meet the needs of its customers, including investment banking services, asset management, financial market products, initial public and private offerings, sukuk and bonds issuance, and Shariah-compliant financial services.


Ford trains 1,600 motorists in Mideast, Africa in 2018

Updated 11 December 2018
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Ford trains 1,600 motorists in Mideast, Africa in 2018

Ford Driving Skills for Life (DSFL) has wrapped up a successful 2018 having added programs in two new markets — Morocco and Madagascar — as well as having launched a women-only program in Saudi Arabia. The training program reached more than 1,600 inexperienced motorists in 10 cities around the Middle East and Africa.

Providing free training and instilling safe driving practices, the DSFL program offered an opportunity to gain experience in the four main primary driving skills: Hazard recognition, vehicle handling, speed management, and space management.

This year, Ford DSFL was run in the UAE (Dubai), Kenya (Nairobi), Uganda (Gulu Town), and four cities in South Africa (Cape Town, Port Elizabeth, Rustenburg, and Pretoria), while Casablanca welcomed Morocco’s first-ever DSFL for three days of training in October. 

Antananarivo in Madagascar also joined the DSFL family when it played host to 50 members of the media, and a train-the-trainer for distributor staff, in September, becoming the eighth market in sub-Saharan Africa alone to benefit from the introduction of Ford’s program.

In addition, on its return to Jeddah, Ford hosted the global debut of its DSFL for Her, a new customized version of Ford’s award-winning safe-driving initiative, helping to build confidence behind the wheel as participants in the Kingdom prepared to be among the first-ever women to be issued a driving license in the country.

The DSFL for Her course followed the landmark decision last year, as decreed by King Salman to lift the ban on females driving in Saudi Arabia.

“Safety continues to be a key priority for Ford, and providing campaigns such as DSFL can only help reduce the number of road accidents, and increase young drivers’ knowledge and confidence on the road,” said Jim Graham, global manager, Ford Driving Skills for Life. 

“Ford also made history in 2018 when it hosted the first-ever practical hands-on driving training for women in Saudi Arabia — DSFL for Her — specifically designed to accommodate Saudi females embarking on their first journey behind the wheel of a car. These are the kinds of occasions that make Ford exceptionally proud of the success DSFL has enjoyed this year, as the program continues its rapid expansion, and evolves to adapt to the needs of the markets in which it operates,” Graham added.

Ford Driving Skills for Life was established in 2003 by Ford Motor Company Fund, Governors Highway Safety Association, and a panel of safety experts to teach newly licensed drivers necessary skills beyond standard driver education programs. In 2008, the program expanded to Asia Pacific, and in 2013, Ford DSFL branched out into both Europe and the Middle East.

In 2017, the free program celebrated reaching the one-millionth newly licensed driver trained.