30 years of Joyalukkas: 130 showrooms, 14 countries and many milestones

Joy Alukkas
Updated 20 February 2017
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30 years of Joyalukkas: 130 showrooms, 14 countries and many milestones

From its humble beginning of a single showroom in the UAE in 1987, Joyalukkas has changed the landscape and widened the horizon of the jewelry retail industry. Today, the Joyalukkas Group has grown into a multibillion-dollar corporation with diversified interests, spanning retail, fashion, money exchange, realty and aviation industries. The Joyalukkas brand has become a household name and the group today enjoys the loyal patronage of over 10 million customers in the UAE, India, UK, Singapore, Malaysia, Qatar, Oman, Bahrain, Kuwait, Saudi Arabia and the US.
Joyalukkas, dubbed the world’s favorite jeweler, has enjoyed much acclaim since inception. Some of the first and biggest accomplishments include the first retail chain to be awarded both ISO 9001 and ISO 14001 certification, seven years of “Superbrand” status in a row, the world’s largest showroom recognition from Limca Book of World records and more. Joyalukkas is renowned worldwide for quality, designs, best value offerings, convenience and setting new benchmarks in customer service.
“When I opened the doors of the first Joyalukkas showroom 30 years ago, I had a simple goal: to offer the very best. Every new showroom and location bring us closer to our goal of being where our customers are. Each achievement affirms our goal and motivates us to aim even higher,” said Joy Alukkas, chairman and managing director, Joyalukkas Group.
“But all of this would not have been possible without the loyalty and support of our dear patrons. They are the driving force behind our efforts and constant pursuit of excellence. They have made the past three decades highly rewarding for us and our gratitude knows no bounds. It is my pledge to tirelessly work toward delighting our customers every time they visit a Joyalukkas showroom,” he said.
Joyalukkas Group has been on an aggressive expansion drive since 2000, and currently has 130 showrooms across the globe. Work is now underway to open showrooms in new territories, such as Canada, Australia and Sri Lanka by the close of the second quarter of 2017 taking the brand’s reach to 14 countries. Many exciting initiatives, new product lines and innovative services are also in the works.


Al-Habtoor receives members of Dubai Police’s Esaad

Updated 15 January 2019
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Al-Habtoor receives members of Dubai Police’s Esaad

Khalaf Al-Habtoor, founding chairman of the Al-Habtoor Group, received a delegation from the Dubai Police Esaad Program Committee at the Al-Habtoor Group head office on Monday. Mona Al-Ameri, head of the happiness committee, Dubai Police, thanked Al-Habtoor for his continuous support for the Dubai Police employee happiness initiative and presented the Al-Habtoor Group chairman, and Vice Chairman and CEO Mohammed Al-Habtoor with their personalized Esaad cards.

Dubai Police representatives included Masoud Ibrahim Alhammad, Khalid Alsuwaidi, Ahmed bin Ghafan, Ibrahim Alblooshi, Salah Amin, Mohammed Shoaib Albalooshi, Gaafar Salim, Sayed Ibrahim, Abdullah Haidarah, Hasan Saleh, Thureya Balhoul, Waheeda Abbas, Waheeda Abdulqadir, Mariyam Saeed Abdulhakeem, Khalil Ibrahim Ali and Mahmood Ibrahim. Also present was Abdul Salam Marzooqi, director of UAE affairs and community relations, Al-Habtoor Group.

Khalaf Al-Habtoor said: “I am happy to collaborate with the Dubai Police in their Esaad program and be able to show our men and women in the Dubai Police corps our appreciation for their commitment to our safety.

“Dubai’s appeal as an investment haven is in its stability, and that is largely due to the safety and security the Dubai Police provides. I commend them for their continued service to our community.”

Al-Habtoor called for the private sector to work closely with the public sector and commended the Esaad program committee for their efforts to reward employees for their performance, commitment and dedication to the job. 

Al-Ameri, head of the happiness committee, thanked Al-Habtoor for the warm welcome and gave a detailed brief about the Esaad card and its uses across various sectors including: Education, tourism, hospitality, aviation, entertainment and leisure, real estate and retail.

She said: “The Esaad card is trusted by the civil servants in Dubai and the UAE. The number of Esaad cardholders is currently at 108,498 employees from 128 governmental and semi-governmental departments.”

Al-Ameri commended the Al-Habtoor Group for its continuous support for community activities, noting that the Esaad program is an innovative program designed to achieve happiness in the community.

Al-Habtoor Group joined the Esaad program in October 2017 offering Dubai Police staff extended benefits and discounts at Habtoor Hospitality and Real Estate properties, including hotels, restaurant, leisure and entertainment facilities in the UAE and abroad. Dubai Police staff are offered a 50 percent discount at Al-Habtoor Group hotels in Dubai and internationally, as well as a 20 percent reduction at the group’s leisure and entertainment facilities. It also includes special rates on the new apartments at Al-Habtoor City Residence Collection.