UAE brands among winners of ‘World Branding Awards’

Updated 28 June 2017
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UAE brands among winners of ‘World Branding Awards’

The “Animalis” edition of the World Branding Awards saw 92 brands from 35 countries named “Brand of the Year” in a ceremony held at the Hofburg Palace in Vienna. The “Animalis” edition of the awards focused on pet and animal brands.
Animal Planet, FURminator, Hill’s Prescription Diet, Kong, Orijen, Pedigree, Petplan, Purina Pro Plan, Red Dingo, Tetra and Whiskas were announced as global winners. Equi-Trek (UK), Evidensia (Sweden), Fressnapf Maxi Zoo (Germany) and Horze (Finland) were also championed.
National tier winners from the UAE were Dubai Aquarium and Underwater Zoo for Animal Education — Public Aquarium, and Dubai Kennels and Cattery, in the Travel Services — Relocation category.
Four NGOs — the Borneo Orangutan Survival Foundation (Indonesia), The David Sheldrick Wildlife Trust (Kenya), The Jane Goodall Institute (United States) and Wildlife Friends Foundation (Thailand) — were also recognized for their work.
The awards celebrate the achievements of some of the greatest brands around the globe. Winners are judged through three streams: brand valuation, consumer market research, and public online voting. Each was named “brand of the year” in their respective categories.
The awards are organized by the World Branding Forum, a global non-profit organization dedicated to advancing branding standards for the good of the branding community as well as consumers. It organizes and sponsors a range of educational programs, and has joint collaborations with leading universities and museums. The forum also publishes branding news on its website that reaches a global audience of over 4 million visitors.
“The Animalis edition of the awards pays tribute to the achievements of pet and animals brands from around the world. Consumer votes count toward 70 percent of the final score, so winning brands have to have built a strong relationship with their customers in order to win,” said Richard Rowles, chairman of the World Branding Forum.
“Over 60,000 pet and animal lovers from around the world voted for more than 800 brands from 35 countries. Winning brands have had to work hard to stand out from the tough competition,” said Peter Pek, chief executive of the forum.


MCIT, Huawei launch Kingdom’s first IoT Lab

Updated 10 December 2018
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MCIT, Huawei launch Kingdom’s first IoT Lab

The Ministry of Communications and Information Technology (MCIT) and Huawei have announced the launch of the Kingdom’s first Internet of Things (IoT) lab and a fund of $1 million to support Saudi entrepreneurs. The announcement was made during the Huawei Day 2018 event held at The Ritz-Carlton, Riyadh.

The event was attended by Dr. Sulaiman Mirdad, minister adviser for IT industry development; Dennis Zhang, CEO of Huawei Saudi Arabia; and other representatives, including senior government officials, IT leaders and professionals.

The new lab will be located at Huawei’s innovation center in Riyadh and aims to provide entrepreneurs with a platform to innovate IoT applications, which will directly target the most important vertical sectors to the Kingdom.

This joint initiative between MCIT and Huawei is expected to boost the development of products and applications and promote an open and participatory IoT ecosystem. The new IoT lab is the first such innovation and development joint lab in Saudi Arabia. 

Under this cooperation, Huawei has also made available $1 million of funding to developers to accelerate the adoption of IoT in the Kingdom.

IoT development and innovation have transformed traditional industries and daily life. As hundreds of millions of IoT devices will be used for innovative services, the technology has a key role to play in digitalization across industries. Yet currently there is not much IoT adoption in Saudi Arabia, and there is a shortage in local skills and funding necessary to drive the sector forward. The lab is intended to bridge this gap, and ultimately to drive forward the Kingdom’s digital transformation forward and assist the leadership in achieving their vision of building a knowledge economy, in line with Saudi Vision 2030 and the National Transformation Plan 2020.

Dr. Ahmed Altheneyan, deputy minister for technology and digital capacities at MCIT, said: “We are proud to launch the Kingdom’s first IoT lab and fund with our partner Huawei, believing as we do that this initiative will help to promote ICT innovation and entrepreneurship ecosystem, accelerate the adoption of emerging technology within the Kingdom, and support in developing the skillset and technology necessary to enable our vision and national transformation plan.”

Huawei Saudi Arabia CEO Zhang said: “Saudi Vision 2030 calls for the development of the Kingdom into an innovative and globally competitive economy through digital transformation, and our aim at Huawei is to support the success of this vision. 

We are committed to open innovation and collaboration to promote the IoT sector here in Saudi Arabia and we see the launch of this lab as another milestone in our strategic partnership with MCIT.”