Breathtaking contemporary dance show enchants Saudis in Jeddah

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The show is presented by Italian business group IBG with the collaboration of the Italian Cultural Centre. (AN photo)
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The show is presented by Italian business group IBG with the collaboration of the Italian Cultural Centre. (AN photo)
Updated 04 April 2018
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Breathtaking contemporary dance show enchants Saudis in Jeddah

  • “Omnia Vincit Amor” tells a story about love and includes a lot of classical references
  • Performer Keyhole Dance Project was founded in 2015 by Matteo Zamperin after a journey to the Midease
JEDDAH: In line with the artistic awakening that Saudi Arabia is experiencing, the Italian business group IBG put on a breathtaking dance show which enchanted an audience on Sunday night.
“Omnia Vincit Amor” (in English, love conquers all) is a contemporary ballet by Keyhole Dance Project, a contemporary dance company from Padova, Italy, which took place at the Italian Cultural Center.
Staged in collaboration with the Cultural Center and the patronage of the Italian Consulate, “Omnia Vincit Amor” tells a story about love and includes a lot of classical references and passionate emotions.
Before the show Elizabitta Martini, Consul General of Italy in Jeddah, said: “Entertainment is the new industry in Saudi Arabia and it is where more Italian events can contribute. We are glad the IBG is promoting such an event to strengthen Saudi-Italian ties.”
The show combined the strong but controlled legwork of ballet with a modern style that emphasizes the torso. Unpredictable changes in rhythm, speed, and direction were often used as well.
Jumana Rajab, a VIP relationship executive in the audience, told Arab News: “I’m glad we’ve started to introduce this concept of fun and dance, and I can’t wait to see more similar events as it is a chance to tell people that art has great meaning.”
Noha Yousif, who works in PR and was also in the audience, told Arab News: “I am so happy to have such a show in Jeddah as when I was younger I used to dance ballet. It is an iconic moment for me to witness this art and this change coming to Saudi Arabia.”
Keyhole Dance Project was founded in 2015 by Matteo Zamperin after a journey in the Middle East. They performed earlier this month at the Italian embassy in Riyadh.
Different types of choreography were used in different pieces throughout the show, such as Stones choreography, which was created in Budapest for the Hungarian National Ballet dancers, and Gestalt choreography, which comes from a school of thought that suggests that we perceive objects as part of a greater whole and as elements of more complex systems.
Sponsors of the event were the Italian Consulate in Jeddah, Sharbatly Fruit, Unifood, End Consumer, Assila Hotel, Silver Spoon and KH Morgan. Media Sponsors were Destination Jeddah, Arab News, Alam Arrajol and Design Magazine.


We have a story to share with the Saudi people, says new US official in Riyadh

Cultural and educational exchange programs between Saudi Arabia and the United States help build stronger ties. (AN photo)
Updated 19 September 2018
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We have a story to share with the Saudi people, says new US official in Riyadh

  • We have a story to tell and a story to share in Saudi Arabia with the Saudi people. We are pleased that so many Saudis want to study in the United States: US Public Affairs Counselor in KSA

RIYADH: Cultural and educational exchange programs between Saudi Arabia and the United States “help build stronger ties between the two countries and bring them closer together,” according to Brian Shott, the new US Public Affairs Counselor in Saudi Arabia.

Speaking at a reception to welcome him at the US embassy in Riyadh on September 18, he said: “One of the main things we do is we try to share aspects of the United States and of American culture, but we also learn from Saudis and Saudi culture.” 

In her opening speech, the embassy’s Deputy Chief of Mission Martina Strong also highlighted the enduring relationship between the two countries, saying: “Tonight is a celebration, a celebration of a friendship that has extended over many, many decades.”

Shott, who previously served in Morocco, Cairo and Baghdad, will be in Saudi Arabia for the next two years, during which he will promote educational and cultural exchanges.

“There are some real opportunities here and we have been fortunate enough to be able take advantage of partnerships with Saudi organizations and Saudi agencies, whether it is the General Authority for Culture or the Ministry of Education,” he said.

“We have a story to tell and a story to share in Saudi Arabia with the Saudi people. We are pleased that so many Saudis want to study in the United States.”

Meanwhile, the reception also served as a farewell to Robin Yeager, the cultural attache in Riyadh. She said that it had been a “very dynamic time to be in Saudi Arabia. It has been a pleasure and an honor to be here at a time when I get to know first-hand the future that Saudis are trying to build.”

The night that women were were given the right to drive, she said she went out and saw the “thrill on their faces.” To assist with empowerment and other progressive policies, embassy staff work on social issues and provide leadership training for women’s groups, she said.

“It is beautiful because they take something that an American expert talks to them about and they turn it into the Saudi way to approach it,” she added. “It’s not that we are changing things; it’s that we are giving them tools, so they can build what they want to build.”