First Saudi cinema in 35 years to open on April 18

Saudi Minister of Culture and Information Dr. Awad bin Saleh Al-Awad (L) and AMC CEO Adam Aron present the first license for the US-based movie theater company to operate cinemas in Saudi Arabia. (SPA)
Updated 05 April 2018
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First Saudi cinema in 35 years to open on April 18

  • AMC plans to open its first new movie theater in the Saudi capital of Riyadh on April 18
  • Some 350 cinemas with more than 2,500 screens will be opened by 2030
JEDDAH: The Saudi Ministry of Culture and Information has signed an agreement with AMC to open around 40 cinemas in 15 cities in Saudi Arabia over the next five years.
The license, the first of its kind, will allow one of the world’s largest film companies, to operate cinemas in the Kingdom.
Under the license, AMC plans to open its first new movie theater in the Saudi capital of Riyadh on April 18.
The company signed a memorandum of understanding with the Public Investment Fund in November 2017 to discuss potential trade cooperation opportunities.
Saudi Arabia, with a population of 32 million, mostly under the age of 30, is expected to be the region’s largest market for movie theaters.
Last December, the Ministry of Culture and Information announced that commercial cinemas would be allowed to operate in the Kingdom starting from 2018, for the first time in more than 35 years.
Some 350 cinemas with more than 2,500 screens will be opened by 2030.
Dr. Awad bin Saleh Al-Awad, Minister of Culture and Information, said that granting the first license provides important investment opportunities for the cinema industry. 
He pointed out that the Saudi market is large and most of the population is under the age of 30, so they are eager to watch their favorite films in their country.
He added that the goal of the Kingdom’s Vision 2030 is to improve the quality of life by providing additional leisure opportunities. He pointed out that the opening of cinemas will help support the local economy and contribute to the creation of new jobs.
The cinemas will not require men and women to sit separately, a source told Reuters on Wednesday.
Vision 2030 has set a target of raising Saudi Arabia’s annual spending on cultural and recreational activities from 2.9% of total Saudi household spending to 6% by 2030.
Adam Aron, CEO of AMC, said the company is following with great admiration the creative movement of development projects in the Kingdom to open new economic sectors.
“We are looking forward to providing entertainment services that will enable everyone to spend an enjoyable time playing world-class film shows across the Kingdom.
AMC’s entry into the Saudi Arabian market comes in partnership with the Public Investment Fund (PIF) through its wholly-owned Leisure Development and Investment Company.
The move to allow movie theaters to open up a local market with annual ticket sales of up to $1bn is what makes other leading movie chains keen to enter as the largest market in the Gulf region.
AMC Theaters is an American movie theater chain owned and operated by Wanda Group. Founded in 1920, AMC has the largest share of the American theater market ahead of Regal Entertainment Group and Cinemark Theaters.

Decoder

AMC Theaters

AMC Theaters is an American movie theater chain owned and operated by Wanda Group. Founded in 1920, AMC has the largest share of the American theater market ahead of Regal Entertainment Group and Cinemark Theaters.


KSRelief to provide 5,000 Yemenis with school supplies

Saudi Arabia is ranked the first donor in the world when it comes to humanitarian financial and logistical support in Yemen. AFP
Updated 3 min 8 sec ago
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KSRelief to provide 5,000 Yemenis with school supplies

  • There are two million Yemeni children out of school because of the Houthis’ aggression against civilians
  • The total cost of all the projects provided by KSRelief since its establishment is $70 million

JEDDAH: King Salman Humanitarian Aid and Relief Center (KSRelief) has launched a project to provide Yemeni students and schools with supplies to ensure that education continues across the country despite the brutal acts of militants. The trucks started to carrying the aid from Riyadh to Yemen on Monday.

“It is a project to provide Yemen’s schools with the essential needs to ensure a better and smoother educational environment, such as chairs, desks, and boards, in addition to students’ supplies. It will support nearly 5,000 students across Yemen,” said Dr. Samer Aljetaily, spokesman for KSRelief.
“The trucks will arrive first in Ma’arib, then it will be distributed to the most needed areas across the country’s schools and students.”
“My Education” is one of the big projects given to support Yemen’s people in health, shelter, infrastructure, environment and education to help the country stand on its feet regardless of any devastation caused by the militants.
“The total cost of all the projects provided by KSRelief since its establishment is $70 million. In terms of education, the center has given financial aid to schools, paid teachers’ salaries, and provided students’ essential school needs and meals. We will continue supporting our brothers and sisters in Yemen in all sectors.”
This project has been supported by the Saudi Ministry of Education and the Saudi-led Islamic Military Coalition. “The coalition always supports our all initiatives in the interest of Yemeni citizens. The coalition will protect the aid till it arrives in Ma’arib, then it will support logistically to facilitate the distribution of the supplies. Education is a priority for the Saudi government and for KSRelief.
“We have always supported education in Yemen and always will, whether it is for schools, educational institutions, students, teachers, or even educational curricular and psychological support departments to help students become better amid all the horrific acts caused by the Houthis. KSRelief is very keen on building a strong future with a well-educated generation of Yemenis.”
Asked whether there is a lack of international support for Yemen, he told Arab News: “Saudi Arabia, along with the UAE, has attracted global attention to Yemen’s humanitarian status in different ways, including direct funding for the infrastructure of the country and huge support for health, education and the environment. Saudi Arabia is ranked the first donor in the world when it comes to humanitarian, financial and logistical support in Yemen. This has encouraged other countries’ support as well.
“The UAE has greatly supported the Yemen humanitarian file with $1 billion. The international community has reacted to this.
“However, there must be more international collaboration to reduce the militants’ attacks on the aid and supplies and facilitate the entry of aid and ensure a higher level of safety. There is also need for better cooperation to protect students and children in the militants’ controlled areas,” he emphasized.
“The Saudi Ministry of Education has supported this initiative by providing school supplies and students’ essential supplies.”
There are two million Yemeni children out of school because of the Houthis’ aggression against civilians.