Where We Are Going Today: Workout studio aims to empower Saudi women

Updated 27 April 2018
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Where We Are Going Today: Workout studio aims to empower Saudi women

  • Studio55 is about empowering women to be more in all aspects of life. It’s more than just an exercise
  • It combines spinning with yoga, pilates, TRX, zumba, core fitness and strength training all in one session

Studio55 is a boutique chain for women in Saudi Arabia with a workout studio that features a complete cross-training approach to fitness and well-being. 

It has two branches, one in Alkhobar, established in June 2015, and one in Jeddah, set up in October 2017. 

Al-Batool Baroom, Studio55’s commercial director, said that the studio’s particular approach combined spinning with yoga, pilates, TRX, zumba, core fitness and strength training all in one session.

“It is offered to all our members under one roof through our four workout zones: Ride55, Fitness55, Focus55 and Fusion55.” 

The studio also keeps track of members’ workouts through a software program called Performance IQ. 

It sends the member their workout performance statistics by email at the end of the class and stores the data on their studio profile. 

The information includes their average heart-rate, calories burnt, average RPM (in spinning classes), time and distance.

“Studio55 is about empowering women to be more in all aspects of life. It’s more than just an exercise. We work on awareness, education and community events alongside our workouts and fitness engagement,” Baroom said.

“Every now and then we invite inspiring role-models to come and give an open talk at the studio, as well as prominent instructors to give classes. Some of our guests have included Princess Reema, Raha Moharrak, Dina Al-Tayeb, Manal Rostom, Nelly Attar and Hala Alhamrani.” 

Fatima Batook, founder of Studio55, encouraged women to visit the studio to help to change their lives for the better.

“Women should come to us to be more, to get inspired by our trainers and live their lives to their full potential, achieving not only health and fitness goals but personal life goals,” she said.


Meet Saudi Arabia’s artist to the kings

Saudi painter Hisham Binjabi’s stunning creations have become the choice of kings. (AN photo by Huda Bashatah)
Updated 48 min 59 sec ago
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Meet Saudi Arabia’s artist to the kings

  • From the age of three, Hisham Binjabi has never lost his appetite for art

JEDDAH: When it comes to royal connections, Saudi painter Hisham Binjabi can truly claim to have made it an
art form.

During a lifetime at the easel, the unassuming Jeddah-based artist’s stunning creations have become the choice of kings.

And it all began at the age of just 14, when Binjabi painted a portrait of King Faisal and ended up presenting it in person to the late king of Saudi Arabia.

Further commissions were to follow, which resulted in Binjabi producing works of art not only for the Saudi royal family, but royalty in other countries too.

Today he owns two galleries in Jeddah from where he exhibits artwork and sculptures from around the world. 

Binjabi revealed his incredible story to Arab News while at work painting on canvas at a recent Jeddah book fair.

Hisham Binjabi made works of art not only for the Saudi royal family, but royalty in other countries too. (Photos/Supplied)

From the age of three, when he painted the walls of his family home in black, Binjabi has never lost his appetite for art. His talent was recognized at school where he was known as the “boy who paints,” and although he chose to major in science, a teacher spotted his artistic skills and taught him the basics of mixing colors.

Binjabi said: “After that I started to practice, and whenever I didn’t need to attend a class, I would escape to the painting room. As I became stronger with the use of colors, my teacher suggested I pick a subject to paint and I chose to do a portrait of King Faisal.”

After framing his picture, Binjabi was spotted carrying his creation down the street by the then-minister of education, who was so taken by it that he invited the teenager to present it to King Faisal himself. 

On the right track

The young artist continued to paint in his home and later studied English literature at King Abdul Aziz University, where again his talents were spotted. 

The dean of the university asked him to produce a painting to display in a tent, and this time the subject was to be camels.

During a visit to the campus, the then-King Khaled saw the painting and asked to meet the artist. “Before I knew it, I was standing in front of King Khaled,” said Binjabi. 

“The king asked me why I had painted camels, and I told him that camels were the friends of Bedouin people.”

The king invited Binjabi to go to Riyadh and attend the first ever Janadriyah Festival, and from then on his works became highly prized by royalty. The then-Prince Abdullah bin Abdul Aziz asked him to produce a painting of his guests, a French prince and Sheikh Zayed of the UAE, watching camels through binoculars. 

As a result, Binjabi was invited to stay at Sheikh Zayed’s palace in Abu Dhabi, where he spent four months painting a family portrait for the leader.

Former Egyptian President Hosni Mubarak was to be another of Binjabi’s distinguished clients, and even while studying for a Master’s degree in Lebanon, he painted for the king of Lebanon.

He said: “It did get overwhelming. I never asked to be associated with royalty, it just happened. Something in my heart kept pushing me along and telling me I was on the right track.”

Today he still represents the Kingdom in many different countries. 

“My life is full of stories about art which I find inspirational,” Binjabi added.