Huawei hosts annual Middle East Partner Summit
Huawei hosts annual Middle East Partner Summit
The full-day summit highlighted Huawei’s latest partner programs and outlined the company’s strategic plans for digitalization in the Middle East. Huawei’s channel strategy for 2018 centers on the empowerment of its channel partners to deliver the latest ICT solutions to their customers by embracing a collaborative, win-win approach to partners, competitors, and the industry as a whole.
In partnership with GAPP, a diamond sponsor of the summit, Huawei launched their GTM (“Go To Market”) Strategy, which focuses on catering to Middle East market requirements by building an enhanced service portfolio with GAPP serving as systems integrators.
“We see our long-term enterprise strategy in the region centered around building an ecosystem through which Huawei can help our Middle East channel partners meet their customers’ needs with enhanced connectivity and improved user experience, across different domains,” said Alaa El-Shimy, vice president and managing director, Huawei Enterprise Middle East. “Huawei advocates openness, collaboration, and shared success. Through joint innovation with our customers, partners, and peers, we are increasing the value of ICT in support of a more robust and mutually beneficial industry ecosystem. Our goal is a win-win situation for everyone, and we are dedicated to working together to establish mainstream standards and lay the foundations for this shared success.”
Bander Alfreih, chairman and CEO of GAPP, said: “Integrated, collaborative partnerships like the one we have announced with Huawei are exactly what we need to move the region forward on the path to digital transformation. We are incredibly excited to get to work on building this infrastructure together, and to see how quickly it will produce tangible results for the ecosystem at large, as well as the individual end customer. This will be how we define our success.”
32 countries taking part in Saudi Build 2018
The Riyadh Exhibitions Company Ltd. is hosting Saudi Build 2018 from Monday to Thursday at the Riyadh International Conference and Exhibition Center. The Saudi Export Development Authority, which seeks to strengthen Saudi Arabia’s non-oil exports in line with Saudi Vision 2030, is the event’s platinum sponsor.
The event comes at a time when the Saudi building equipment market is steadily growing. The industry is expected to achieve a compound annual growth rate of 3.1 percent between 2017 and 2022.
The 30th edition of the largest international construction technology and building materials exhibition in Saudi Arabia brings together local and international experts, decision-makers, and leaders to discuss emerging investment opportunities arising from the government’s $3.5 billion allocation for the construction of roads and bridges this year. Allocating higher funds aims to further diversify the Kingdom’s economy in line with Saudi Vision 2030.
Mohammad Al Al-Sheikh, head of marketing, Riyadh Exhibitions Company Ltd., said: “Saudi Build 2018 is taking place amid increased construction activities, especially in the industrial and commercial sectors, in the local market in keeping with the goals of the National Transformation Program 2020 and Saudi Vision 2030. The event will give all participants a direct access to the promising opportunities the Saudi market has to offer. Investors interested in entering the domestic market and beating the competition will benefit from the event. This year, it will focus on sustainable construction, which plays a key role in the government’s economic diversification plan and sustainability goals. Investors and decision-makers from the government and private sectors are expected to attend to explore current and future construction projects in Saudi Arabia. The construction sector now accounts for 45 percent of the total construction industry in the Middle East.”
Saudi Build 2018 will be held in conjunction with Saudi Stone Tech 2018 and Saudi PMV Series 2018. All three events will give visitors deep insights into the latest innovations and developments in the construction sector. Saudi Build 2018 is expected to bring together 512 exhibitors from 32 countries and more than 15,000 visitors who will participate in the event’s interactive presentations and workshops.
Al Al-Sheikh added: “Saudi Build 2018 is a result of our long efforts to create a world-class platform for local, regional and international building and construction industry leaders, backed with 38 years of experience in organizing a series of leading exhibitions and conferences that contribute to the growth of the Saudi economy. We are optimistic that the event will further enhance the confidence of the international community in the domestic construction industry.
The value of the country’s current construction projects is at $284.3 billion, while over 700 projects are expected to be launched in the coming months and to be completed by 2022.”