Saudi Traveler completes 12-day trek to Al-Madinah for Breast Cancer Awareness

1 / 2
Yasser’s milestone falls in line with the month of October’s breast awareness campaign and Sunbulah’s Walk for Her #امشي_عشانها initiative. (Supplied)
2 / 2
Yasser Alhmeid received a warm and festive welcome in Al- Madinah as attendees expressed their gratitude and appreciation for his valuable deed. (Supplied)
Updated 29 October 2018
0

Saudi Traveler completes 12-day trek to Al-Madinah for Breast Cancer Awareness

  • Yasser’s milestone falls in line with the month of October’s breast awareness campaign and Sunbulah’s Walk for Her #امشي_عشانها initiative

JEDDAH: Saudi traveler Yasser Alhmeid has successfully reached Al- Madinah on foot following a bumpy 455km journey that started from Makkah. Yasser’s milestone falls in line with the month of October’s breast awareness campaign and Sunbulah’s Walk for Her #امشي_عشانها initiative held in partnership with Zahra Breast Cancer Association. The objective of the campaign aims to spread positivity, next to encouraging women to get early detection and look after their wellbeing.

The long 12-day trek began in Makkah and then the City of Asfan where he was welcomed by a crowd of attendees who lauded his favorable efforts. He then continued his path on the Hijra Road before finally arriving in Al- Madinah after a daily 30 – 40km walking distance wearing Sunbulah’s Walk for Her #امشي_عشانها logo to instill hope and stress on the need for early detection of breast cancer.

Alhmeid received a warm and festive welcome in Al- Madinah as attendees expressed their gratitude and appreciation for his valuable and generous deed towards a good cause. Samer Ibrahim Kurdi Chairman of the Board at Sunbulah Group was also present at the receiving end of the journey standing and applauding amid supporters of the campaign.

Commenting on the initiative, Samer Kurdi said: “We are grateful for Zahra Breast Cancer Association’s vital role in spreading positivity and awareness and second Alhmeid’s message all throughout this challenging journey. We also thank all attendees for being present and showing support. Breast cancer awareness demands meticulous and hands-on participation from the public and private entities in health, education and the media. It requires joint efforts to introduce and translate preventive steps to the public by enticing women to take on early detection measures for a healthier and happier life.”

 


Coordinated Arab efforts urged to overcome challenges

Updated 16 July 2019
0

Coordinated Arab efforts urged to overcome challenges

CAIRO: Dr. Khalid Al-Ghamdi, chairman of the Arab Media Standing Committee and general supervisor of foreign media at Saudi Arabia’s Ministry of Media, called for coordinated Arab efforts to overcome regional challenges particularly the Palestinian issue and terrorism.
Al-Ghamdi was presiding over the committee’s 93rd session held at Arab League’s headquarters in Cairo on Sunday.
He said the meeting discussed a number of key issues including the Arab Media Charter of Honor. It was, Al-Ghamdi said, a continuation of previous meetings to discuss their outcomes and review the results in the light of proposals put forward by different member Arab countries.
The meeting was also attended by Arab League’s Assistant Secretary-General for Social Affairs Ambassador Badr El-Din Alali, Counselor Fawzi Al-Ghwail, director of the technical department of the Council of Arab Information Ministers, representatives of Arab member states, representatives of Arab information ministries and the heads of Arab media agencies and institutions.
Alali said the Palestinian question continues to remain the main issue in addition to the terrorist threats, sustainable development and the Arab image in the West.
“Implementing the Arab Media Strategy and improving media practices using the latest technologies is vital for media to effectively contributing to awareness programs and supporting the region’s vital issues.”
He said the inclusion of the Arab Media Charter of Honor and media education to the agenda is of great importance.
He also express resolve to counter the phenomenon of fake news and that the Arab media is serious about countering this problem.