Huawei KSA appoints CEO adviser for Vision 2030

Turki Al-Sakran
Updated 23 January 2019
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Huawei KSA appoints CEO adviser for Vision 2030

Huawei Tech Investment Saudi Arabia has announced the appointment of Turki Al-Sakran as a CEO adviser for Saudi Vision 2030 and the National Transformation Program 2020. The initiative aims to support the digital transformation of the government and private institutions and to contribute to achieving the goals of the reform programs.

Huawei will contribute its global expertise to the preparation of proposals for its customers and partners. It will localize its global portfolio of advanced ICT products, solutions and services to meet the needs of the Saudi government’s customers.

Al-Sakran said: “I look forward to enabling our customers and partners in the Kingdom with the latest technology and global services for a brighter future for our country through the great Vision 2030 led by Saudi Arabia’s Crown Prince Mohammed bin Salman.”

Dennis Zhang, CEO of Huawei KSA, said: “We are honored to appoint Turki Al-Sakran as a CEO adviser and we look forward to supporting the Saudi government institutions with the latest trends and technologies. This initiative will accelerate the digitization of enterprises and help government agencies to better meet the needs of their customers and we will continue to work with our partners in Saudi Arabia to establish a digital participatory system to support the continuous growth and success of the Kingdom.”


New Hyundai Sonata a sportier mid-size sedan

Updated 11 min 45 sec ago
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New Hyundai Sonata a sportier mid-size sedan

Hyundai’s new Sonata is ready for showrooms, giving the eighth-generation of the mid-size sedan a sleek four-door-coupe look that highlights the brand’s latest “sensuous sportiness” design language.

Created at Hyundai’s California Design Studio, the redesigned Sonata offers a freshly styled cascading grille framed by distinctive lighting architecture, and an entirely new rear. Chrome accents surround the daylight opening (DLO) and fresh wheel designs complete the look. New bodywork is built on Hyundai’s latest third-generation platform for a re-engineered driving experience.

“For more than three decades, each new generation of Sonata has raised the bar for quality and value among mid-size sedans, and this latest evolution also sets the standard for style, innovation and technology,” said Mike Song, Hyundai’s head of operations for the Middle East and Africa. “In a market increasingly divided into niche segments, the all-new Sonata reconsiders customer expectation in the sedan class and offers something sportier and more exciting than what has gone before.”

A hallmark of the new Sonata’s exterior is its Hyundai-first LED daytime running lights — embedded in a chrome strip. The lighting strip appears as chrome when the engine is turned off, but lights up when the driver starts the car. When night falls, available LED headlamps with dynamic bending light illuminate the path ahead.

Inside, the renewed center stack and instrument panel echo the exterior’s new looks. The trend carries down to the instrument design and a strong three-spoke steering wheel. Piano key buttons for audio and HVAC controls give a premium look and touch. The instrument panel follows a winged shape inspired by stealth aircraft. Visual elements combine to create a levitating effect, while designers have worked to maximize the sense of interior space. One clever application of new technology is a shift-by-wire (SBW) gear selector, which is sleek and technologically advanced, and takes up significantly less space than a traditional gear selector.

Interior fittings include a standard seven-inch color display audio touchscreen with both Apple CarPlay and Android Auto integration, and a Qi wireless charging pad is available to keep smartphones topped up. Sonata now adds a second-row USB charge port. At the heart of the AVN system is a Bose premium sound system equipped with 12 speakers.

“The all-new Hyundai Sonata delivers a premium experience for driver and passengers,” added Song. “We apply a range of new technologies intuitively, with an emphasis on functional convenience, adding features that we know our customers will use and value.”

The new Sonata features six standard airbags and a range of safety systems, including advanced driver assistance systems (ADAS) as part of Hyundai’s SmartSense technologies.