Jaguar Land Rover plots further MENA expansion

The Jaguar brand recorded a major jump in year-on-year growth in key markets in MENA, driving Jaguar sales upwards in the last fiscal year.
Updated 11 June 2019
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Jaguar Land Rover plots further MENA expansion

Despite all the challenges in the region’s automotive sector, luxury automotive manufacturer Jaguar Land Rover has reported an increase in annual sales in MENA across its two brands for 2018/2019, compared to 2017/2018 results. 

Jaguar’s MENA retail sales were up by 46 percent, while Land Rover MENA displayed a 13 percent year-on-year increase. 

Jaguar Land Rover has revealed that it is plotting further growth across the MENA region, with a number of new model launches scheduled throughout the year. 

The Jaguar brand recorded a major jump in year-on-year growth in key markets in MENA, driving Jaguar sales upwards in the last fiscal year. Sales rose by 327 percent in Bahrain, 115 percent in Morocco, 81 percent in Qatar and 63 percent in Saudi Arabia. 

“We’re thrilled to celebrate a profitable year for Jaguar Land Rover in MENA and we are already working to continue that trend in 2019,” said Rob Preston, sales director, Jaguar Land Rover MENA. 

“We continue to remain focused on delivering sustainable growth and expect to surge in all-around performance and customer desirability in 2019, driven by new models and technologies to provide our Middle Eastern customers with the next generation of Jaguars and Land Rovers,” he added.


Gaming giant Tencent Games picks Dubai for MENA headquarters

Updated 26 June 2019
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Gaming giant Tencent Games picks Dubai for MENA headquarters

DUBAI: China’s Tencent Games has chosen Dubai as regional headquarters for its Middle East and North Africa operations, with Dubai Internet City housing the gaming giant’s office.

Tencent Games was launched in 2003 and has since grown into a global platform for game development, publishing and operation. Its ownership stakes and alliances with many major video game companies includes Fornite, Ubisoft, Activision-Blizzard, Riot Games, Supercell and Take-Two Interactive Software.

The opening of Tencent Games’ regional headquarter is an indication of increased activities in the local and regional games industry which covers digital entertainment, education and cultural experiences, a statement said.

According to market research firm Newzoo, the revenue of the UAE games sector is estimated at $324 million (1.2 billion dirhams) in 2019. Furthermore, over 80 percent of smartphone users in the UAE play mobile games, it said.

The UAE has the highest mobile penetration rate in the world at 173 per cent – nearly double the country’s population, according to a report by Statista released in late 2018. This is a considerable figure and represents a wealth of opportunities for game developers, with revenues from mobile games representing more than half the income generated in the entire industry.

“Gaming moves beyond entertainment and is increasingly used to engage and educate, and as more gamers and creative enthusiasts enter the industry, we can certainly expect the market to develop rapidly in the coming years,” Ammar Al-Malik, managing director of Dubai Internet City and Dubai Outsource City said.

Vincent Wang, general manager of the Global Publishing Department at Tencent Games, said: “The UAE’s high mobile and internet penetration is an extremely encouraging indicator for tech firms across the world, and is especially relevant to the global games industry.”