STC marks Sawa card milestone

Saudi Telecom Company (STC) is celebrating 10 years of Sawa prepaid Sim card’s existence. The company has consolidated its customer base for Sawa cards, which provided a range of convenient bundle services.
During this period, SAWA has helped develop relationships with communities and gain the satisfaction and respect of the customers.
STC achieved widespread presence through major expansion by creating massive capacities for Sawa, providing high quality services to existing customers and in the process attracting new customers.
By achieving excellence in service locally, regionally and globally, Sawa has managed to attain a predominant position in the market.
STC achieved success through Sawa in various stages, creating a “turning point” in the field of prepaid cards in the Kingdom. The cards have offered customers a number of services to choose from in multiple options and features.
STC has accomplished the objectives with regard to the distribution of Sawa cards within a short period, and this is clearly reflected in the spread of services, availability, quality and pricing of the product.
Besides, it is now ready for opening of the market and competition with the support of trained nationals.
STC has emerged a national leader as an integrated communications provider, through a sustained approach, responding to market demands and keeping up with developments in the field of communications to meet the expectations of the customers. This has helped it reinforce its position and identity in a world where the role of communications is constantly growing.