DUBAI, 26 June 2006 — The Middle East Public Relations Association (MEPRA) yesterday published its first Agency Fees and Charges Guide in an effort to encourage transparent dealings between public relations agencies and their clients in the region. The guide aims to give agency clients a clear idea on different agency billing practices and prevailing industry rates for public relations services. “Public relations has become a fast growing industry in the Middle East, although there is still a lack of basic knowledge and information regarding PR practices,” said Sadri Barrage, chairman of MEPRA and managing director of Headline PR.