- Bossini launched its first standalone store in the Kingdom in 1999 and has grown to such an extent that today it is a household name in the Saudi fashion industry.
Currently Bossini operates with 44 counters and 34 standalone stores across the Kingdom having a presence in all the major malls. However, Bossini has not only been able to sustain competition but has also moved ahead to register tremendous growth year after year, making its presence felt across the Kingdom, which is very evident.
With further expansions in the pipeline in the coming years, the brand’s main focus would be on opening new stores in prime locations within every mall thereby reaching all sections of the population across the Kingdom.
This success over the years has been achieved through uniformity in terms of store ambience, visual merchandising, creative window displays and efficient customer service across all stores in the Kingdom.
After the success of Bossini’s fresh-look spring collection, the well-known apparel brand has launched a new range this summer, which boasts a collection that is 100 percent natural. The collection is inspired by American and European influences with its strengths on good quality and value for money which makes it the customers’ first choice when it comes to casual wear.
This summer the collection has been designed to create a special atmosphere that will allow the client to feel the pleasure of acquiring the latest fashion along with a mix of basics. The latest designs allow you to look just as good outside as you feel inside. The collection emphasizes the effects of combining colors with vintage and hard wearing clothes with trendy designs, which gives the entire family a unique and personal style.
Paying tribute to the Philippines Independence Day celebration, Bossini is offering a 10 percent discount across all merchandize on June 12 and 13.

