"This is an important achievement for Rotana, the number one and strongest media company in the Middle East," said Prince Alwaleed. Disney's "Licensee of the Year" award is given to the best licensee in the EMEA region who shows overall outstanding performance in all areas of the business.

The combined efforts of the Rotana team in finance, marketing, operation and sales has brought to Rotana this valuable award. In addition, Rotana has also won the award for Best Catalog Performance in the EMEA region. This prize is awarded to the licensee who achieves the highest year-to-year growth in units and sales of catalog titles.