The Big 5 Saudi has seen unprecedented success since its launch in February 2011, with show space increase from one hall to two, as well as an outdoor area for 2012.

According to a report published by Ventures Middle East for The Big 5, entitled ‘New technologies utilized in the GCC market’, there is an estimated $108,156 million worth of construction to take place in Saudi Arabia in 2012 — an increase of over $7.1 million from two previous years.

With a market heavily fueled by domestic consumption, as opposed to future projections in other GCC countries, Saudi Arabia represents a significant hub of opportunities for the local, national and international industry players.

Andy White, event director of The Big 5 Saudi, said: “The launch event of The Big 5 Saudi surpassed all expectations and was an even bigger success than we had ever anticipated. Demand from both local and international companies wishing to participate in 2012 has meant that we have had to establish a second, purpose built hall as well as an outdoor area to accommodate heightened interest.”

Taking place at Jeddah Center for Forums and Events from March 10 to 13, with the support of the Ministry for Municipal and Rural Affairs, Jeddah Chamber of Commerce and Industry and the Jeddah Municipality, the event is set to host more than 400 exhibitors from 35 countries.

New features for this year include the Concrete Zone and Facilities Management Zone, dedicated areas for companies working in these sectors, an outdoor demonstration area for heavy construction showcases and accredited workshops, with globally renowned company bodies talking on topics including LEED regulation and Concrete Repair.

White added: “We want to create a platform for the industry that provides access to the opportunities that the Saudi market presents now and for the upcoming years.”

The Big 5 Saudi launched in 2011 in Jeddah, following the phenomenal success of the flagship exhibition in Dubai.