The full messaging solution provides multiple options of connectivity, interfaces, platforms and features, allowing businesses to communicate and interact effectively with their customers at a fraction of the cost of standard platforms.

It is a complete interactive communication solution for Etisalat’s small and medium business customers.

"Message manager" offers a wide range of features for added convenience, such as a user-friendly interface, the ability to send and receive SMS and MMS directly through the client, the option to send with multiple IDs and receive incoming SMS and MMS messages directly in the user’s inbox.

Abdulla Ebrahim Al-Ahmed, senior vice president, business solutions at Etisalat, said ‘message manager’ is an innovative business solution that enables enterprises to interact with their customers more effectively, at a fraction of the cost of existing platforms.

“We are confident of the overall convenience and cost-benefits that businesses will derive with this solution while reaching out to their customers in the UAE.”

Enterprises in the UAE can subscribe to any of the SMS and MMS pay-as-you-go or monthly plans by simply submitting an application to their assigned Etisalat account managers.