The prince, during an official launch of "Honor" in the Kingdom said he expected a sale of more than one million units of Honor in its first year in the Saudi market.

Huawei, a leading global information and communications technology (ICT) solutions provider operating in 140 countries globally and has an annual sale around $43 billion, device business about $6.7 billion, and enterprise business about $3.6 billion, launched its first intuitive premium range smartphone, Honor U8860 with an Android 2.3.5 Gingerbread operating system, for the Saudi market in Riyadh on Tuesday.

Addressing the event, the president of Huawei Device in the Middle East, Dai Sheng Wei, said that the Honor is very easy-to-use, has an intuitive interface, high resolution four inch screen, enjoys a long 1,900 MAh battery life and comes with the Smart Data Traffic Manager, which enables easy management of the phone's data usage. This gives up to 3 days normal usage on a single charge, freeing consumers from the inconvenience of searching for an electricity source.

"We are delighted to present the Honor, our first smartphone in the Saudi market with a network operator," he said, adding that this is very attractive offer from STC (Saudi Telecom Co.) allows people to have a state-of-the-art smartphone in their hands in an extremely affordable deal.

According to him, the Honor has been extremely popular everywhere.  The company expects a similar level of demand in Saudi Arabia among new customers and those already familiar with its other devices.