- Home Centre, a leading home retailer, has unveiled the second edition of its hugely successful ‘room makeover’ contest.
Previously hosted only across the UAE, the competition goes GCC-wide in the current season and invites entries from the UAE, Saudi Arabia, Qatar, Kuwait, Oman and Bahrain.
The contest will select 20 winners across the region that will each be given dramatic room makeovers for a chosen living space worth SR10,000.
The competition is running on a microsite hosted on the Home Center website homecenterstores.com that will also be accessible from the brand’s Facebook fanpage- facebook.com/homecenterstores.
Participants can register through their Facebook accounts or personal e-mail addresses until April 21.
To engage a wider consumer base, the competition will be open to public voting allowing applicants to share their entries with family and friends in order to gain votes and increase their chances to win.
The top 100 entries that receive the highest votes will be shortlisted for the next round and additionally win a limited edition Home Centre cookbook.
An internal jury will also review the rest of the entries to select deserving candidates.
From the second round of selection 40 participants will be picked out as the shortlisted finalists.
Experts from Home Centre will then examine each of the 40 shortlisted homes to select the 20 final winners from across the six GCC countries.
Aarti Jagtiani, general manager, Home Center, said: “The Home Center team is excited about the second season of our highly successful room makeover contest, which offers an excellent opportunity to reach our customers across the region. Additionally, it allows us to understand customers’ aesthetic and functional needs, which will go a long way in creating an appropriate product portfolio.”

