Zain KSA kicks off awareness campaign during Gulf Traffic Week

Zain KSA kicks off awareness campaign during Gulf Traffic Week
Updated 10 March 2013
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Zain KSA kicks off awareness campaign during Gulf Traffic Week

Zain KSA kicks off awareness campaign during Gulf Traffic Week

Zain KSA has introduced a traffic awareness campaign simultaneously with the Gulf Traffic Week, which starts today. It will broadcast a number of awareness messages to its employees, subscribers, and social networking accounts followers (Twitter, Facebook), as well as the visitors of Zain branches around the Kingdom via display screens.
The company said the campaign would see a number of messages being sent to all prepaid and postpaid lines subscribers, and company employees along with all of those who follow their social networking accounts (Twitter: @ZainKSA) and (Facebook: Zain KSA), in order to contribute in raising traffic awareness, and reduce the wrongs done during driving or using the road in general.
The company added that its participation during the week comes as an enhancement to the continuous cooperation between the public and private sectors to increase community awareness, and promote positive attitudes among members of the society, and as part of the company's efforts to reach its social responsibilities.
Zain KSA has been keen since the launch of its commercial activities in the Saudi market, to take initiatives in various social events, with the aim of creating a positive impact both in its business operations and in CSR programs.