Hyundai Palisade to accompany BTS in Riyadh

The seven-member boy-band, who are Hyundai Global Brand Ambassadors, will perform during Riyadh Season.
Updated 07 October 2019

Hyundai Palisade to accompany BTS in Riyadh

Hyundai Palisade, the new flagship SUV from Hyundai, will provide a ride for global superstars BTS during their much-anticipated visit to Saudi Arabia to perform as part of Riyadh Season.
The seven-member boy-band, who are Hyundai Global Brand Ambassadors, will perform during Riyadh Season as part of their “Love Yourself: Speak Yourself” world tour.
“We are very excited to be collaborating with BTS — one of the most globally popular music groups from Korea, the home of Hyundai — and to be supporting Riyadh Season,” said Mike Song, Hyundai’s head of operations for the Middle East and Africa.
“Saudi Arabia is giving its people new entertainment opportunities, and BTS will help us reach out to the younger generation of music fans in the Kingdom.”
With BTS gaining explosive global attention for their music and videos, their collaboration with Hyundai is the perfect platform to highlight Palisade’s bold, cutting-edge design and functions, including the masculine, ironclad-looking exterior and spacious, classy interior, the automaker said.

HIGHLIGHTS

• BTS are playing during Riyadh Season on their ‘Love Yourself: Speak Yourself’ world tour.

• Hyundai Palisade was launched in June, now available in Saudi Arabia

Launched regionally in June, Hyundai Palisade is riding a new SUV chassis, which is longer, taller and wider than the popular Santa Fe. The exterior design and interior finish are both worthy of a premium model, combined with new levels of all-road, all-weather capability, technology, safety, roominess and efficiency.
Established in 1967, Hyundai Motor Company’s range of vehicles and mobility services are available in more than 200 countries. Employing more than 110,000 employees worldwide, Hyundai sold more than 4.5 million vehicles globally. In 2018 the company revealed its new design philosophy “Sensuous Sportiness,” which will be embodied by all upcoming Hyundai vehicles.


LuLu stores in Saudi Arabia launch Indian food festival

Updated 13 August 2020

LuLu stores in Saudi Arabia launch Indian food festival

  • The week-long event, in celebration of India’s Independence Day, features about 2,000 products

LuLu Hypermarkets is celebrating India’s Independence Day, which falls on Aug. 15, with an Indian-themed food festival across its stores in Saudi Arabia.

The week-long promotion, which continues until Aug. 18, features about 2,000 Indian products, including organic groceries, fresh foods, ethnic delicacies and desserts.

“We are trying to showcase the versatility and diversity of Indian food products handpicked by our well-spread supply chain in India and across the world,” said Shehim Mohammed, director of LuLu Hypermarkets Saudi Arabia.

The proximity of India to the Kingdom means that more fresh products arrive regularly, he added, most of which are flown in to maintain their freshness “as we move closer to a farm-to-fork concept in (the Kingdom), featuring both locally and internationally sourced ranges.”

As Saudi Arabia gears up for the start of the new school term, LuLu has also launched its back-to-school promotions.