RIYADH: More than SR2 billion ($533 million) has been donated to the National Platform for Charitable Work (Ehsan) since its Ramadan campaign was launched earlier this month.
The campaign was inaugurated with a SR30 million donation from King Salman and a SR20 million donation from Crown Prince Mohammed bin Salman.
Nearly 5 million people who are facing financial hardship, including orphans, the sick and the elderly, have so far benefited from the campaign, which was launched by the Saudi Data and Artificial Intelligence Authority.
The campaign is an extension of the crown prince’s interest in developing the charity sector by making every effort to enable its activities and sponsor it to raise its contribution to the development of society.
This focus has had a significant impact on Ehsan in its ability to deliver donations to those most deserving of them.
It has been developed to make it easy for people living in the Kingdom to donate to various causes, such as giving food baskets to families, providing care for the elderly, helping medical patients and covering education tuition and supplies for orphans, and it allows them to follow the progress of their contributions in a digitally secure way.