Arabian Automobiles, the flagship company of the AW Rostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah and the northern emirates, is using cutting-edge digital technologies to improve services, increase levels of customer interaction, and alter the customer journey for car owners.
To ensure exceptional customer service and happiness, Arabian Automobiles employed digital best practices to measure customer satisfaction across a variety of touchpoints. The company issued a survey that addressed the overall purchase or service journeys, the handover experience, the quality and efficiency of the service, and the transparency of information.
Arabian Automobiles continuously innovates based on customer feedback. One such innovation is [email protected], which lets customers shop, configure and compare their desired Nissan model against the full lineup and find out more about available offers, prices, financing, leasing and warranty options. It also grants them more flexibility in selecting the right maintenance service packages that best suit their needs.
Nissan Service, which was introduced earlier this year and adds an innovative integrated after-sales customer experience across online and offline channels, is intended to enhance the customer journey. With convenient digitized options for customers, such as online booking, express service, and pickup/drop-off services to speed up the process, Nissan Service covers various touchpoints during the customer journey, including transparent pricing models and the use of genuine Nissan parts.
Arabian Automobiles is currently the holder of Nissan Motor Company’s “Global Nissan After-sales Award” and is the only Nissan distributor to have won the award for a total of 21 times with 10 consecutive wins between 2007 and 2016.