New MG HS redefines Mideast’s mid-size SUV segment

New MG HS redefines Mideast’s mid-size SUV segment
With its sporty design and advanced features, the new MG HS is perfect for younger buyers seeking passion, drive and control in their everyday adventures.
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Updated 11 January 2025
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New MG HS redefines Mideast’s mid-size SUV segment

New MG HS redefines Mideast’s mid-size SUV segment

MG Motor has announced the launch of the new MG HS, a mid-size SUV that redefines style, performance and technology in the sector. Building on the success of the first-generation MG HS, which was voted “Middle East Car of the Year” by a panel of industry experts in 2020, the new model is now available across the GCC, Iraq, and Jordan. The new MG HS brings a bold new vision to the segment, building further on its international success.

The model offers exceptional value for money, with prices starting from $21,600 (excluding VAT). With its sporty design and advanced features, the new MG HS is perfect for younger buyers seeking passion, drive and control in their everyday adventures.

Tom Lee, managing director of MG Motor Middle East, said: “The new MG HS represents the next step in our journey to redefine the mid-size SUV experience. Designed with the needs of young, ambitious drivers in mind, it combines passion, power, and practicality. If buyers are looking for a reliable SUV which is both sporty and stylish, the MG HS delivers on all fronts, making it a game-changer in the segment.”

The new MG HS is designed to stand out in the competitive mid-size SUV segment, offering a perfect balance of style, performance, and technology. Its five-star Euro NCAP safety rating highlights MG’s commitment to safety, with the Level 2 advanced driver assistance systems providing added convenience and protection. Safety is further enhanced with features such as intelligent cruise control, automated emergency braking, lane departure warning, lane keep assist, forward collision warning, and blind spot information system. The vehicle includes a 360-degree HD camera, front and rear parking sensors, and up to six airbags, ensuring maximum occupant security.

Under the bonnet, the new MG HS offers two powerful and efficient engine options. Drivers can choose between a 1.5T power plant, delivering 173 hp with a 7-speed dual-clutch transmission, or the 2T engine, producing 231 hp with a 9-speed automatic transmission. These engines, coupled with superior handling dynamics and enhanced NVH levels, make every drive smooth, responsive, and exhilarating. The sporty three-spoke squaricle steering wheel adds a touch of dynamism, ensuring an engaging driving experience that matches the SUV’s bold character.

Visually, the MG HS is a masterpiece of modern design. Its striking “Hunting Eye” LED headlights and “The Shard” full-length LED tail lights lend it a confident and sophisticated look. Inside, the cabin combines high quality materials with cutting-edge technology. 

Dual 12.3-inch HD screens provide a fully immersive digital cockpit experience, while the premium BOSE audio system with eight speakers delivers crystal-clear sound. Convenience features such as dual-zone air conditioning, rain-sensing wipers, a wireless phone charger, and seamless Apple CarPlay and Android Auto integration further benefit the driving experience.

Practicality meets elegance in the MG HS, with a power tailgate and a versatile cargo capacity of up to 1,397 liters, making it perfect for family adventures and weekend getaways. The electronic panoramic roof invites natural light into the cabin, creating a spacious and airy feel, while memory functions for the driver’s seat and mirrors add a personalized touch. By delivering a winning combination of utility, performance and affordability, the MG HS offers unparalleled value for young professionals and families.


LEAP 2025 concludes with multi-billion dollar investments and global expansion

LEAP 2025 concludes with multi-billion dollar investments and global expansion
Updated 1 min ago
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LEAP 2025 concludes with multi-billion dollar investments and global expansion

LEAP 2025 concludes with multi-billion dollar investments and global expansion

The fourth edition of LEAP 2025, held in Riyadh, has reinforced Saudi Arabia’s position as a global hub for artificial intelligence, cloud computing, and digital infrastructure investments, securing total investments exceeding $14.9 billion.

It was the region’s premier technology event, which concluded at the Riyadh Exhibition and Convention Center in Malham under the theme “Into New Horizons.”

The milestone highlighted the Kingdom’s growing influence in the digital economy and innovation landscape.

The success of LEAP 2025 is a testament to the unwavering support of Saudi Crown Prince Mohammed bin Salman bin Abdulaziz, whose vision continues to drive Saudi Arabia’s digital transformation.

This aligns with Vision 2030’s objectives, solidifying the Kingdom’s leadership in technology, AI, and entrepreneurship.

As a global platform, LEAP brings together top thinkers, industry leaders, and investors to drive innovation and accelerate the shift toward a prosperous and sustainable digital economy.

Organized by the Ministry of Communications and Information Technology, in collaboration with the Saudi Federation for Cybersecurity, Programming, and Drones and Tahaluf Company, LEAP 2025 featured over 200,000 attendees; participation from 1,800 international and local entities; more than 1,000 global speakers; a showcase of 680 startups; and major deals with asset managers overseeing $22 trillion in portfolios

These figures underscore Saudi Arabia’s role as a global innovation hub, attracting top-tier companies and talent in the tech sector.

LEAP 2025 witnessed the announcement of landmark investments that will accelerate digital growth in the Kingdom, including a $1.5 billion partnership between Groq and Aramco Digital to boost AI-powered cloud computing investments; a $2 billion investment between Saudi-based Alat and China’s Lenovo to establish an advanced AI and robotics-driven manufacturing and technology hub; and the launch of several digital infrastructure and innovation projects, reinforcing Saudi Arabia’s position as a top destination for global tech investments.

Eng. Abdullah Alswaha, minister of communications and information technology, emphasized that LEAP 2025 reflects the Kingdom’s leadership in global technology innovation.

He said that the international investments and success achieved by Saudi Arabia’s technology sector "are a direct result of the support and empowerment" of the crown prince.

"This momentum drives Saudi Arabia toward its Vision 2030 goals, strengthening its position as a leader in AI, digital transformation, and entrepreneurship,” he added.

Faisal Al-Khamissi, chairman of the Saudi Federation for Cybersecurity, Programming, and Drones and Chairman of Tahaluf, said: “None of these achievements would have been possible without the support and vision of the crown prince, who has transformed Saudi Arabia into a global hub for advanced technology, innovation, and a sustainable digital economy.

“LEAP 2025 was not just a tech event — it was the largest and most impactful edition to date. It connected startups with investors, drove innovation, and unlocked new opportunities for entrepreneurs.”

Al-Khamissi added: "LEAP will expand globally, with two editions planned for 2026 — one in Riyadh and another in Hong Kong. This marks a significant step in Saudi Arabia’s leadership in the global digital economy and AI-driven innovation."

LEAP 2025 has already accelerated the growth of several startups, with notable success stories including Ejari, which started with a small booth at LEAP and secured a $1 million seed round, followed by another $15 million investment. It has since expanded its team to over 30 employees and attracted $50 million in business opportunities.

Data Lexing, a Saudi startup that debuted at LEAP 2022, has since expanded to 10 international markets with over 2,000 clients, 65% of whom are outside Saudi Arabia.

Quant secured $2 million in investment in a single day at LEAP.

With its record-breaking deals, global partnerships, and visionary expansion plans, LEAP continues to shape the future of AI, innovation, and technology investment worldwide.


Lulu brings world-class shopping to holy city of Madinah

Lulu brings world-class shopping to holy city of Madinah
Updated 13 February 2025
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Lulu brings world-class shopping to holy city of Madinah

Lulu brings world-class shopping to holy city of Madinah

Lulu Retail, a leading hypermarket chain in the Middle East, has expanded its presence in Saudi Arabia with the opening of its latest express store in Madinah.

This expansion aligns with Lulu's commitment to providing world-class shopping experiences to residents and visitors while supporting the Kingdom’s Vision 2030 initiative for economic growth and job creation.

Mazen bin Ibrahim Rajab, chairman of the Madinah Chamber of Commerce, inaugurated the new Lulu express store in the presence of Fahad Ahmed Khan Suri, consul general of India in Jeddah, Yusuffali M.A., chairman of Lulu Group, along with other dignitaries.

The new Lulu store, developed in partnership with Al Manakha Urban Project Development Company, spans a retail space of 23,000 square feet.

The store is designed to offer a modern shopping experience, catering to the diverse needs of customers with a well-curated selection of daily need essentials, fresh food, and departmental offerings similar to Lulu’s Jabal Omar store in Makkah.

Officials from Jabal Omar Development Company and Al Manakha Urban Project Development Company expressed their confidence in Lulu store’s role in enhancing the success of these prestigious shopping mall projects.

As a leading retail entity in the region, Lulu continues to redefine the shopping experience by bringing quality, variety, and affordability under one roof.

On this occasion, Yusuffali expressed his profound joy in expanding Lulu’s footprint in the holy cities.

“To contribute to the development of amenities in Makkah and Madinah has been a long-cherished dream of mine. I extend my heartfelt gratitude to the Custodian of the Two Holy Mosques, King Salman bin Abdulaziz, Crown Prince Mohammed bin Salman, and the Saudi Arabian government for their unwavering support. The Lulu remains committed to delivering a world-class retail experience while generating employment opportunities for Saudi citizens,” he said.

Lulu is planning significant expansion across Saudi Arabia, with three additional major projects already in the pipeline for Madinah, he added.

Suri said that the opening of the new Lulu store will mark a pivotal role in advancing the regional development of Saudi Arabia.

He also praised Lulu's efforts in extending its services to pilgrims, calling them highly commendable.

The store will feature a well-designed layout inspired by the city’s cultural and architectural essence.

Customers will enjoy a spacious and easily navigable shopping environment, ensuring convenience and comfort.

The store includes    a fully stocked express store offering fresh produce, grocery essentials, and international products; a special focus on Saudi-grown products, including premium-quality Madinah dates; dedicated fresh food sections providing high-quality fruits, vegetables, meat, and seafood; select departmental items, reflecting the range available at Lulu’s Jabal Omar store in Makkah.

The store will be open daily from 6 a.m. to midnight, providing extended shopping hours to accommodate the needs of both residents and visitors.

Also present on the occasion were Shehim Mohammed, director of Lulu Saudi; Rafeeq Yarathingal, business development director of Lulu; Noushad M.A., regional director of Lulu Jeddah; and other guests.


barq teams up with Alipay+ to boost cross-border payments

barq teams up with Alipay+ to boost cross-border payments
Updated 12 February 2025
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barq teams up with Alipay+ to boost cross-border payments

barq teams up with Alipay+ to boost cross-border payments

Saudi fintech barq and Alipay+ have announced a new agreement that will make barq part of Alipay+’s international network. The move is part of the ongoing expansion of Alipay+’s unified electronic payment portal service that includes more than 35 digital wallets and banking applications worldwide.

Following the necessary regulatory approvals, the MoU was signed between the two companies on the sidelines of LEAP 25, the world’s most attended tech event, hosted by the Kingdom for the fourth consecutive year at the Riyadh Exhibition and Convention Center in Malham, from Feb. 9 to 12.

The memorandum paves the way for barq to partner with Alipay+ to facilitate travel and shopping experiences for its customers, which in turn will contribute to enhancing tourism in the Kingdom.

Alipay+ is a global mobile payment service from Ant International, the parent company of Alipay+, designed to expand its presence outside China, allowing for cross-border payments. Alipay+ integrates various payment methods from different countries and regions, enabling users to purchase products and services using their local payment systems, while merchants benefit from a comprehensive global payment platform.

Faisal Al-Khamisi, chairman of barq, said: “I am pleased today to express our pride and joy in signing the MoU with our partners at Alipay+, the leading international network. We are proud to be part of the expansion of Alipay+ worldwide, hoping that this important step will soon provide barq’s customers with more solutions and benefits that will make their experience faster, easier, more flexible, and secure, which aligns with our goal of achieving their satisfaction and meeting their aspirations.”

Leiming Chen, senior vice president and chief sustainability officer of Ant International, said: “LEAP is a global platform for KSA’s biggest innovators and fintech leaders. There is no better setting to join hands with barq to foster innovation and inclusion in the Kingdom through cross-border payments and mobile services for inbound and outbound travelers.”

The agreement is a part of barq’s efforts to expand its partnerships that support the development of its services and enhance the effectiveness, flexibility, and security of financial transactions. This aligns with Saudi Arabia’s Vision 2030, which aims to develop the financial sector, especially amidst the rapid growth being witnessed in the fintech and digital payments sector in the Kingdom.


1957 Ventures and NTDP support Saudi tech startups

1957 Ventures and NTDP support Saudi tech startups
Updated 12 February 2025
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1957 Ventures and NTDP support Saudi tech startups

1957 Ventures and NTDP support Saudi tech startups

In a major step toward fostering innovation in financial technology, 1957 Ventures and the National Technology Development Program have signed a strategic partnership agreement at LEAP 2025. This collaboration is designed to support startups and mid-sized tech companies, strengthen the innovation ecosystem, and accelerate the growth of Saudi Arabia’s fintech sector.

Ibrahim Neyaz, CEO of NTDP, said: “At NTDP, we believe that empowering startups and SMEs is essential for the growth of the digital economy and for achieving the goals of Saudi Vision 2030. Through this agreement, we aim to provide comprehensive support, including technical advisory, funding, and access to new markets. Our customized solutions cater to different growth stages, from prototyping to full-scale market launch. This partnership is a testament to our commitment to nurturing local talent and strengthening Saudi Arabia’s technology sector.”

Emad Kashgari, CEO of 1957 Ventures, said: “This agreement reflects our deep commitment to fostering startups and building a thriving fintech entrepreneurship ecosystem. Beyond offering co-working spaces and advisory services, we are creating an integrated innovation and investment ecosystem. The success of startups hinges on access to capital, resources, and the right markets. This partnership will empower fintech startups with the tools and opportunities they need to scale both locally and regionally in a sustainable manner.”

This strategic agreement aligns with the broader efforts of 1957 Ventures and NTDP to accelerate innovation, support the growth of Saudi Arabia’s digital economy, and enhance the contribution of the technology sector to GDP. It marks a pivotal milestone in a long-term strategy aimed at creating a competitive, startup-friendly business environment that positions Saudi Arabia as a global leader in fintech innovation and digital entrepreneurship.


SUDO Consultants forges strategic alliance with Coca-Cola

SUDO Consultants forges strategic alliance with Coca-Cola
Updated 12 February 2025
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SUDO Consultants forges strategic alliance with Coca-Cola

SUDO Consultants forges strategic alliance with Coca-Cola

In a groundbreaking moment at LEAP 2025, SUDO Consultants announced a strategic partnership with Coca-Cola, one of the world’s most iconic and globally recognized brands. This collaboration marks a significant milestone for SUDO, reinforcing its position as a leader in cloud transformation, delivering scalable, well-architected solutions that enhance business resilience, optimize SAP environments, ensure disaster recovery readiness, and enable full cloud migration to AWS.

The agreement was formalized at the Coca-Cola office during LEAP 2025. This partnership highlights SUDO’s expertise in AWS-powered digital transformation, with a strong focus on full cloud migration, optimization, and disaster recovery strategies, ensuring Coca-Cola’s infrastructure is secure, cost-efficient, and highly scalable.

Hameedullah Khan, CEO of SUDO Consultants, and Syed Kareemuddin, IT infrastructure and cybersecurity manager at Coca-Cola, signed the agreement.

This collaboration was facilitated by Aakash Sapra from SUDO Consultants, reflecting SUDO’s ability to partner with global enterprises, offering cutting-edge AWS solutions that drive efficiency, security, and operational excellence.

By aligning with Coca-Cola’s cloud-first vision, SUDO is empowering enterprises with cloud-driven strategies that eliminate on-premise infrastructure limitations and unlock the full potential of AWS cloud adoption.

As an AWS Advanced Partner, SUDO is the preferred choice for leading enterprises because of its deep expertise in AWS migrations, SAP modernization, security, and cost optimization. Companies like Coca-Cola trust SUDO for their:

  • Cloud migration to AWS: Seamlessly transitioning from on-premises or hybrid infrastructure to a fully AWS-native environment.
  • Industry-specific AWS solutions: Delivering tailored cloud strategies to support SAP workloads, disaster recovery, and automation.
  • Security-first approach: Implementing robust security frameworks that comply with SAMA, NCA, and PCI DSS standards.
  • FinOps and cost optimization expertise: Helping businesses reduce cloud waste, optimize AWS spending, and maximize ROI.
  • Proven track record with global and regional enterprises: Successfully migrating and securing cloud workloads, ensuring high availability and performance.
  • End-to-end digital transformation: From consultation to deployment, automation, and continuous cloud management.

As SUDO Consultants celebrates this landmark collaboration, the company remains committed to helping enterprises transition seamlessly to AWS, modernize their IT landscapes, and ensure long-term cloud success. This partnership is not just an agreement— it’s a step toward enabling Coca-Cola’s future-ready cloud transformation with scalability, security, and cost efficiency at its core.