Saudi Arabia’s capital is emerging as a global reference point for responsible wealth stewardship. Today, visionary investors Genia Xasis, chief executive officer and partner, and Christopher Aw, chief investment officer and partner, announced the launch of Berkana — a Riyadh-based investment alliance designed to redefine how capital is deployed, not just for returns but for generational impact.
Structured as a circle of influential families and financial leaders from Saudi Arabia, the Gulf, Dubai and London, Berkana aligns with the ambitions of Vision 2030, catalyzing three key shifts:
- From passive ownership to informed stewardship.
- From charitable giving to measurable impact.
- From opportunistic deals to purpose-led capital strategies.
As part of its strategic roadmap, Berkana has identified five priority sectors aligned with its mission and Saudi Arabia’s national transformation goals:
- Affordable housing: Addressing access to quality living and urban growth
- Climate technology: Innovations in renewable energy, carbon reduction and sustainability
- Water supply and preservation: Technologies and infrastructure ensuring water security
- Food and Agriculture Technology: Scalable innovation driving transformation across industries
- Healthcare and life sciences: Solutions improving access, efficiency and longevity
“Riyadh embodies the spirit of leadership that inspires action. It is a place where men and women are equally encouraged to lead, innovate and invest with vision. For me, this city is more than a home — it is a compass. Berkana reflects the confidence, openness and ambition that Riyadh is now projecting onto the world.” said Genia Xasis, Berkana’s co-founder.
Christopher Aw, Berkana’s chief investment officer and partner, said: “This is not only about capital; it is about responsibility. Berkana’s framework is a reference point for how investment can shape economies and societies for generations to come.”
Berkana will launch through a series of private roundtables and strategic briefings in Riyadh, Dubai and London, with select opportunities for media engagement. The initiative is already in discussions with regional family offices, sovereign platforms and institutional investors to embed its model across key financial ecosystems.
